Article
America
Conspiracy theory
Culture
Politics
5 min read

US election: the primal stories trumping facts

Projections and polls cannot capture the power of stories shaping identity.

Jared holds a Theological Ethics PhD from the University of Aberdeen. His research focuses conspiracy theory, politics, and evangelicalism.

a map depicts US states coloured red and blue.
538 election prediction map.
ABC News.

Washington D.C. — Election throes in America are intensifying while citizens prepare to cast their votes. The last week alone has been something like a whirlwind, not to mention the entire campaign itself. 

Last week, Americans tuned into the first and possibly final Presidential debate between Trump and Harris. On the heels of the debate came a flurry of propaganda leveled by JD Vance (and promoted by Trump) against Haitian migrant communities in Ohio. These claims resulted in bomb threats and school closures. 

And to wrap up the week, a second assassination attempt on Donald Trump in nearly as many months. Trump and his campaign, quicker and more direct that the first attempt, quickly cast the blame towards Democrats, specifically for what they see as violent rhetoric in describing Trump as a “threat to democracy.” Trump meanwhile continues to campaign on threats and claims of election fraud, refusing to signal he’d accept the certified results of the election in the event he loses.  

That’s just another week in an unpredictable American presidential election. 

Americans are besieged, all of us, by a throng of pollsters, partisans, and pundits. Each trying to ride the raging bull of the election cycle. 

And life goes on. For now, in this time, in my small corner of American life, I find there is this mixture of exhausted apathy and existential rage. In view of the spectacle, there’s a general exasperation of “what will happen next?” But more personally, dispersed on social media, is the existential zeal and dread—“we” have to defeat “them!”   

The danger of this mixture is twofold. Just as odd as it is potent. It is also combustible. And just as it can lay dormant; it can also be summoned by a mere spark.  

Americans are besieged, all of us, by a throng of pollsters, partisans, and pundits. Each trying to ride the raging bull of the election cycle with predictions and projections. Some offer prayer. 

I listen in on conservative Christian talk radio. Prayers offered on air for God to intervene. What follows is a litany of slogans— “secure our borders” and “defend life” and “the economy” — and of course prayers for the salvation of those who think differently.  

Then, there’s more daring outrage merchants with deep pockets. Those who try to shift the election through nefarious means. Like the case of Tenet Media, a media network of right-wing American podcasters who were recently indicted by the Justice Department for receiving Russian funds through fronted companies.  

It seems to me that the heart of the matter in the midst of this election, deeper than policy and beyond the spectacle, is that none of us are entirely sure what reality another person inhabits.  

A new study published last week found that most registered Republicans (at 67 per cent) trust the Trump campaign as their primary source for election information. Trump’s word, for nearly three quarters of his party, is given more authority than government certification, media-based news, or local news. 

This raises the possibility that, in 50-some-odd days, if Trump refuses to concede, if he repeats claims of election fraud, his base seems ready and willing to believe it.  

Our social and political worlds have been set on fire not for want of facts but by stories which overpower fact with meaning.

Alongside the debates about policy, the propaganda that stokes division and dehumanizes migrant communities, is a deeper crisis of source authority. Of not just “facts” but truth, of meaning, of reality. 

The study revealed that most Americans signal they tend to trust information that comes from “data” and “facts.” But oddly enough, nothing about that statement seems to accord with the on the ground reality of America’s social fabric.  

We should know by now: facts have never been enough.  

100 years ago, as novelist Rebecca West reflected on the chaotic series of events that sparked World War I, she admitted, “I shall never be able to understand how it happened. It is not that there are too few facts available, but that there are too many.” 

 What seems “real” for many Americans is not (and perhaps has never been) rooted entirely in the all-powerful “fact.” Our social and political worlds have been set on fire not for want of facts but by stories which overpower fact with meaning. These stories are primal. They’re the kind which create identities and bind communities. They are rich in meaning and so prove entirely immune to fact-checking operations. Source authority has no power apart from primal stories. And though projections and polls tend to focus on the data, they cannot capture the power of stories which create identity and contain community. This is the stuff the vote is made of, too. 

This past week, JD Vance defended his propaganda in the form of conspiracy theories of Haitian migrants eating pets by telling CNN, “If I have to create stories so that the American media actually pays attention to the suffering of the American people, then that's what I'm going to do.”  

Ends-justifies-means has always been ascendant in politics. Nobody is arguing that MAGA invented political expediency. But this election is careening towards deep waters which we would do well to avoid. 

“Propaganda is a means to an end,” said Reich Minister of Propaganda Joseph Goebbels in 1934 before an audience at Nuremberg, “…it provides the background music...[it] miraculously makes the unpopular popular, enabling even a government’s most difficult decisions to secure the resolute support of the people.” 

I do not know what the next 50 days will hold. I remain deeply concerned that the word of Trump aspires to assume an authority which sees democracy as a meddling imposition in one man’s destiny. But I do know that none of this is fated. As Augustine observed during the throes of Rome’s collapse: “Bad times! Hard times!” this is what they are saying. But let us live well and the times shall be well. We are the times. Such as we are, such are the times. 

May it be so. 

Article
Culture
Digital
Freedom of Belief
4 min read

Failure to report Nigeria’s massacres reflects a wider media evolution

The new reporters and the struggle to tell the truth.

Chris Wadibia is an academic advising on faith-based challenges. His research includes political Pentecostalism, global Christianity, and development. 

A man reads a newspaper called The Punch.
Muhammad-Taha Ibrahim on Unsplash.

The large-scale slaughter of any religious group deserves robust, stubborn media coverage. Merciless persecution of Christians in Nigeria is the most overlooked and yet most newsworthy story in the country’s media landscape. This violence requires immediate and significantly expanded attention from local media. So why is it not making headlines?  

Nigeria, a charmingly vibrant and dynamic capital of the Christian world with nearly 100 million believers, is paradoxically the deadliest country in the world to be a Christian. NGO Open Doors estimates that 12 Nigerian Christians die every day because of their faith – one every two hours. Between October 2022 and September 2023, 4,118 people died in Nigeria simply for identifying as a Christian. These numbers seem more appropriate to the medieval world. The sad reality, however, is that gory, gruesome, and family-destroying violence against Christians is indeed occurring throughout contemporary Nigeria.   

Some new media voices, like Truth Nigeria courageously report on these sinister, lethal attacks. It’s a Nigeria-focussed media entity backed by Equipping the Persecuted, a US-based humanitarian non-profit organisation, devoted to exposing avoidable losses of life in Nigeria.  A disproportionate number of these nightmarish attacks deliberately target vulnerable Christians living in communities easily accessible to any of Nigeria's many Islamist terrorist sects. New media like Truth Nigeria are filling the coverage gaps created by legacy media inaction. Why are its peers in legacy media not reporting on them too?  

Who are the most trusted voices in the contemporary world? For perhaps the first time in modern history, legacy media no longer have seniority in the coliseum of global thought. Popular disenchantment with it is growing globally. Billions of people worldwide no longer perceive traditional legacy media as a trustworthy and legitimate arbiter of information.  

Few Nigeria-focused media voices (legacy or new) calculate it as in their interests to speak out against the abuses. 

A key reason for the growing disenchantment is the increasingly obvious and frustrating political capture of legacy media voices. Channels and publications were once trusted for their popularly perceived independence, objectivity, and nonpartisanship. Now those politically unbiased legacy media have become an endangered species nearing extinction.  

Such media evolution is especially pronounced in the US. An American media landscape once led by legacy media channels like CNN, ABC News, and Fox News now includes new-kid-on-the-block podcasters like Joe Rogan, Megyn Kelly, Tucker Carlson, and Candace Owens, whose shows attract millions of views and subscribers. Independent, personality-driven new media voices like these regularly outperform their legacy media counterparts, the latter of which are being increasingly deemed by critics as too establishmentarian, out of touch, and unappealing to younger viewers.     

In Nigeria, like in the US, popular public perception apprehends the relationship between media and the state to be too close for the media to operate autonomously and impartially. A relevant factor is the federal and state governments hold the lion’s share of power. They are able to shut down or severely damage the operational capacity of the media that does highlight the kleptocratic industrial complex reinforcing infamous world-leading levels of inequality. Few Nigeria-focused media voices (legacy or new) calculate it as in their interests to speak out against the abuses so entrenched in the social and historical fabrics of Nigerian society. Mass and violent persecution of Christians is perhaps the most significant of these abuses.  

Like many other countries, Nigeria has no shortage of newsworthy stories marked by great abuse and violence. However, the fact that the ongoing slaughter of Christians is taking place in one of the global capitals of Christianity, the religion most responsible for building the modern world, suggests the refusal of legacy media there to report on local massacres is driven by political factors. Ones that differentiate it from the dramatic changes in the media industry we are witnessing in countries like the US. 

Many influential media personalities in Nigeria went to Christian schools and universities, and worship in Christian churches. However, they refuse to use their positions of power to draw attention to fellow members of their global community of Christians who are violently killed every single day in the same sovereign land on which they sleep at night.   

What’s driving the reticence? 

One of the distinctive factors contributing to Nigerian legacy media reticence to cover such killings is that Nigeria is the only country in the world that is home to both world-leading numbers of Christians and Muslims. The country has the world’s sixth largest number of Christians and the world's fifth largest number of Muslims.  

Reports on killings of Christians, especially given that many Muslims also die from radical Islamist violence in Nigeria, could be perceived by viewers as religious bias fanning flames of sectarianism in a country already notorious for such violence. A second factor is that legacy media coverage of these slaughters implicates the disappointing response of Nigerian state agencies charged with maintaining security. Proud state personalities would likely react to negative media coverage of their performance by becoming even less engaged with the media.  

Either way, the Nigerian government has built for itself an infamous global reputation for being dysfunctional when trying to serve its citizens. And in contrast, only achieving a semblance of normal function when serving the interests of its kleptocrats and oligarchs. Vulnerable Christians living in regions affected by religiously motivated violence who live to see another day (unlike their less fortunate friends and family members) bear the brunt of a disinterested government and the politically captured media that fails to report it.