Article
Culture
Music
Taylor Swift
6 min read

Taylor’s truth: how superstar authenticity appeals

As Taylor Swift fans took over his town, Nathan Betts contemplates the truth at the heart of the superstar’s appeal.

Nathan is a speaker and writer on topics related to faith, life and God. He lives near Seattle, Washington. His writing is featured frequently in The Seattle Times. nathanbetts.com

Taylor Swift wears a long yellow dress and signs with an outstretched arm against a backdrop of woods and a close up her singing beside it.
Taylor Swift performing on the Eras Tour.
Paolo V, CC BY 2.0, via Wikimedia Commons.

If you have been paying any attention to Taylor Swift’s most recent tour, you will know why the last several months have been termed The Summer of Taylor Swift. The artist has traveled across America, boosting economies en route, and filling stadiums with contagious happiness.  

I hadn’t realized the enormous impact Swift had made on entire cities until I was walking downtown Seattle earlier this summer for a Mariners baseball game. While walking from my car to the stadium I encountered an endless sea of Taylor Swift fans waiting outside the stadium in the early afternoon for her show that would begin that evening. I had heard about Taylor Swift before, had listened to her music, but seeing what I saw that day told me something more profound about her and something about us as human beings.  

But what I saw on the downtown streets of Seattle leading up to Taylor Swift’s concert was different. 

In recent history, we have seen different artists such as The Rolling Stones and AC/DC elicit strange (and frankly awkward) adulation where people throw their clothes onto the stage. U2 concerts have been hailed as a religious experience in which stadiums become cathedrals. And more recently, Justin Bieber gave many “Bieber Fever.”  

But what I saw on the downtown streets of Seattle leading up to Taylor Swift’s concert was different. I’ve been trying to pinpoint what it was exactly that struck me that day. People of all ages packed into surrounding streets in Taylor Swift attire, countless groups lustily singing her songs, cars and vans marked up with Taylor Swift song lyrics. There was a unity, a togetherness and distinct humanity to it all. The feeling was more akin to a spiritual revival than merely a big stadium concert rolling into town. 

I remember coming back home that evening and texting friends to see what they made of it. My question was: “What is it about Taylor Swift that has enabled her to connect with so many?” The answers I received all struck the same notes: A Taylor Swift concert was the best they had ever experienced. But more than the concert, it’s the vibe, the pure joy and happiness that you experience with everyone at the concert. There is something about her that makes people feel happy. And although she is a stratospheric star, she has deliberately made a point of seeming like the girl next store. People think and feel that she is their friend. She is relatable.  

If you are a Taylor Swift fan, you already know this. But as these thoughts about Taylor Swift rumbled through my brain for weeks after that experience, they took on a greater meaning during a lunch meeting I had with a friend back from college for the summer. Midway through our time together he asked me, “How do you deal with people who are fake?” The pensive look on my face revealed that I wasn’t exactly sure what he was asking, so he sharpened the question: “How do you deal with people who are hypocrites?”  

I now understood what he was getting at. He gave a few examples of friends and leaders around him who had acted in hypocritical ways. He saw through it.  Although he had moved on from those relationships, the jagged edges of hypocrisy still dug into him. They hurt. My friend was asking me how or if it’s even possible to trust in people who let you down.  

The truth is, I’ve lost count of the conversations I’ve had with people who have asked or expressed the same question. And yet, when my friend asked me this question, I wasn’t sure what to say. 

I offered just one thought: “What if the antidote to hypocrisy is the real thing? As in, what if the medicine for the disingenuous and fake is seeing a life that is genuine and real—a person who is true, honest, who lives a life of integrity? 

And in Taylor Swift, we’ve found a companion who knows the struggle of life and invites us to join her. 

This is where my mind came back to Taylor Swift and why it is that millions of us feel a real connection to her. The answer is nuanced, to be sure, but I wonder if part of it has to do with the fact that when we see or hear Taylor Swift, we experience a person who comes across as real. Perhaps more than in recent memory, we as a society have a low tolerance for BS. Yet, despite our abhorrence for the fake, our attraction to the real and authentic has grown just as strongly.  

Enter Taylor Swift. Among other qualities, Swift is not a fake. Isobel Jones, a cradle Swiftie, recently explained this to me:  

‘Taylor Swift isn’t fake because we’ve known her since she was 14, she gave all of herself to us, in her songs, in her interactions with fans, sending her coat to a fan who loved it (During the RED era; Swift would have been 22ish). She’s one of the first Tumblr gen artists who has consistently connected with fans and grown up with them, proving her consistency.’ 

We can relate to the words in Swift’s songs. Her lyrics of sadness, anger, hope, and grace connect with us. She touches the human spirit, not necessarily because we’ve been through the exact same kind of struggles, but because we are all human beings trying to figure out how to cope with hard things in life, own up to our shadows and weaknesses and still engage our journey in life. And in Taylor Swift, we’ve found a companion who knows the struggle of life and invites us to join her.  

In our age of loneliness and disintegrating relational bonds, I believe the message of Taylor Swift transcends her concerts and songs. She carries a message for us, a reminder of what we need as human beings. Truth, integrity, authenticity. We don’t necessarily expect people to be perfect, but we need an honesty in our relationships about who people really are, whether that is the good or the bad. Just please, whatever you do, don’t be a hypocrite. 

Wounds from hypocrisy can be hard to recover from. As a person of faith, I have experienced first-hand and have heard myriad stories of hypocrisy in the church. There is indeed much to be disheartened by in our world, and far-too-often within church walls. But in my more sober-minded moments when I am looking for lasting and healing solutions, I encounter a balm for my pain when I focus on the core and centre of the Christian faith.  

At its heart, Christianity goes beyond offering merely propositional prescriptions for the pain that paralyses us. Instead, hope is offered supremely in and through the person of Jesus Christ, God-in-flesh. Within Christ is a truth that rolls throughout the whole of sacred Scripture. It is the beautiful message that there is a God who can be trusted. We can trust him because he is real, he lived in our world of pain and hypocrisy, and he conquered its power. We might carry scars for the rest of our lives, but Christ’s life tells us that there will come a point, before we die or after, when he will heal the deepest of our wounds. He can be trusted, not because he makes everything in life work out the way we want it to, or because we will never experience pain, but because in Christ, we’ve found the one who knows the way through it.  

There’s also a challenge here for those who follow Christ and it is simply to reflect his character of truth, love, and beauty in how we live thereby opening up a world into which people actually want to inhabit.  

Recovering from being hurt by hypocrisy can be a long and hard road to travel. A recent conversation with a friend reminded me of how difficult that is while my experience of Seattle bubbling with Taylor Swift happiness provided a signpost of hope. And behind all of this I am made to wonder, more than I can ever recall, whether faith in Jesus Christ can help steer us in the right direction, if we are willing to engage who he was and the life into which he invites us.  

 

Article
AI - Artificial Intelligence
Character
Culture
Digital
7 min read

Apple’s AI ads show how we can lose our moral skills

Apple Intelligence promises to safeguard us from the worst of ourselves.

Jenny is training to be a priest. She holds a PhD in law and writes at the intersection of law, politics and theology.

A worker at a desk sits back contemplating a situation
Dour Dale contemplates AI.
Apple.

“I got through the three stages of the interview process, and they said I had done well, but they aren’t hiring any computer science graduates anymore. AI is cheaper, and faster.”

John*, a bright 24-year-old coder and philosopher, has just completed an MSc in Computer Science from one of the top universities in the UK. And he can’t find a job. AI has outcompeted him. In a couple of years, he says, entry level into computer science as a field will require a PhD. What about in ten years, or twenty? Will the only people able to work in the field have to effectively be geniuses to keep up with a technology that’s metastasizing at the rate of knots? It felt painfully ironic to be discussing over coffee the death of an entire sector of meaningful jobs less than a week after the new Labour government announced its plans to “turbocharge” AI (Artificial Intelligence) as the saviour of the nation’s economy. What are we willing to sacrifice in the name of “national renewal”?  

As worrying as John’s story is, there is much more than jobs – and the skills, knowledge and social relations tied up in them – on the line when it comes to AI. The alleged saviour of the nation’s economy is after your soul as well, it turns out.  

This came home to me starkly over the Christmas holidays with the new advertisements for Apple Intelligence tools on MacBook Pro. In the first ad, “Lazy Lance” – a procrastinating business professional – sheepishly shifts in his seat. He has been asked to make a presentation on the new business prospectus, and he has been caught out, unprepared. But he is saved at the last moment. The click of the “Key Points” button using the new Apple Intelligence software on his MacBook Pro provides him with the critical breakdown summary needed to avoid becoming the pariah of the team. The sheepish shifting turns to smug smile: his substandard performance has evaded detection with the ready aid of Apple Intelligence.  

In the second ad, “Dour Dale” – a disgruntled office worker – writes a scathing email to the “monster” who has devoured his pudding from the communal fridge. Before clicking send on this missive, he raises his eyes from the raging words on his screen to see a pious teddy bear holding a love-heart which says “find your kindness.” This moral cue from a cuddly toy prompts Dave to select the “Friendly” button from the dropdown list on Apple Intelligence writing tools, which immediately converts his childish strop over pudding thievery into a mature response in which he kindly expresses his disappointment along with a polite request for the pudding to be returned. The only moral effort required of Dale is the click of a button; Apple Intelligence sorts out the bile and the blame and re-presents his pudding fury in a professionally palatable manner.  

These advertisements for AI tools are designed to provoke an empathetic laugh. Who indeed can honestly say they have never arrived unprepared to a meeting, or at least mentally penned a vindictive response to the tiniest office slight?  

AI is poised to strike at the root of our individual virtue, by inserting itself as an emotional regulator. 

However, underneath the easy laughs, I felt a profound sense of dis-ease when watching them. They indicate just how far AI has already begun to penetrate our moral economy. By inserting a technological tool to disguise or translate social interactions into new terms, our moral relations with each other are deceptively smoothed to avoid the social and personal costs of shame (e.g. Lance using “Key Points” rather than owning up to his poor work ethic) and anger (e.g. Dale using “Friendly” mode to transform his email from raging diatribe into courteous appeal). As appealing as it sounds to have automatic tech weapons to tranquilise social and emotional bugbears, they also remove daily opportunities to learn how to live and work together.  

For example, as excruciating as it is to be the person who came to the meeting woefully under-prepared, embarrassment can be a very useful corrective in learning the art of time management as well as the virtue of pulling our weight. We probably all know from school what it feels like to work on a group project, when only half the group cares about the outcome. If we do not learn moral skills of responsibility and accountability in our formative years, the workplace becomes a vital school for virtue in adulthood where we learn what it means to be trusted and how to be worthy of it. As in the case of Lance, AI now offers us everyday tools which help us to avoid embarrassment and effectively hide our lack of effort, taking the edge off of the very exposure that would help us to grow in both skill and trustworthiness. This is not propaganda for the Protestant work ethic but rather a top survival tip for the human soul in hyper-capitalist economy. Maintaining the moral significance of our labour as a school of formation in self-respect and trustworthiness does not baptise the extractive and exploitative nature of many workplaces. Rather, it offers a means of resistance to the soul-destroying idea that we are all replaceable, that nothing really matters and that our efforts are simply grist for the eternal and insatiable mill of market supply and demand.

In the case of Dale, Apple Intelligence goes beyond protecting users from social shame: it promises to safeguard us from the worst of ourselves. Of the two Apple Intelligence advertisements, I find Dale’s to be even more pernicious because it evidences how AI is poised to strike at the root of our individual virtue, by inserting itself as an emotional regulator. Rather than doing the difficult work of redrafting the email himself, which would require Dale to critically examine his own reactions and put himself into the shoes of the recipient, Apple Intelligence offers to do it automatically. By short-circuiting Dale’s process of recognising the emotions underneath his rage, he misses a critical opportunity to learn for himself what his anger is all about, and even more than that, to practice the art of genuine self-mastery in conflict. The AI tool smooths out the conflict on the surface, while Dale is presumably left with all those rotten feelings built up and unprocessed, because he has not had to do the difficult work of converting his aggressive monologue into a respectful dialogue with another human being.

The insertion of these seemingly innocuous AI tools into the spheres of our everyday, workaday lives introduces new means and modes of (self) deception in our habits, where we are able to hide much more easily from honest moral evaluation of the quality of our work as well as our interpersonal relationships. It also risks new heights of moral “de-skilling” over time as we live in a social and economic world that has become so deeply mediated by technology, to the point where we may very well eventually trust Apple as the gold standard of professional behaviour rather than our own discernment. The soul – our very interiority – is the new frontier of economic expansion, in the name of securing Britain’s place in the ranks of global competitiveness.

To AI enthusiasts, all this may sound like Luddite naysaying. Many people find AI tools helpful in the process of research and preparation. Even some priests, I have recently discovered, use Chat GPT to aid sermon-writing. And what, as a priest friend asked me recently, is the problem with these time-saving tools, as long as we use them critically?

Apart from the obvious answer that AI can’t be trusted to get all the facts right, let alone the word of God, this question presumes that human beings’ critical faculties and moral compasses remain fundamentally unaffected by these new technologies. It may be true for older generations (whose formative years occurred well before the meteoric surge of digital technology in the early 2000s) that technology continues to function as an optional extra to make life that little bit easier. But for Gen Z and below, and even for some younger millennials, intuitive digital technologies have become so fused with the ways that we learn and process information that it is no longer – if it ever was – a neutral tool to improve our lives. We are only learning now about the extent to which social media has thoroughly penetrated the emotional worlds of teenagers, with severe consequences for their wellbeing. What will be the consequences for the generations to come, when AI becomes so integrated into the emotional and social fabric of our lives that we cannot quite tell where we start and it begins? The risk with “turbocharging” AI is not only a huge number of jobs, but the atrophy of our moral muscles as AI encroaches further into the heartlands of what it means to be human. While a few tech elites may always stay one step ahead of AI and keep it safely in the toolbox rather than the driver’s seat, most of us time-poor plebians are being taken for the ride of our lives.

 

 *Name changed for anonymity. 

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