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Religion and prosperity: how Nigeria’s diaspora is changing the West

Superlatives may describe Nigeria, but it is vital to understand what drives its people, especially those abroad.

Chris Wadibia is an academic advising on faith-based challenges. His research includes political Pentecostalism, global Christianity, and development. 

Market in Lagos Nigeria
Mushin Market in Lagos.
Omoeko Media, via Wikimedia Commons

Superpower superlatives 

Nigeria is the economic and human capital giant of Africa. Nigeria has almost 100 million more people than Ethiopia, the country with the continent’s second largest population. Nigeria’s 2021 GDP of $440bn led the continent for the eighth consecutive year. Helped, no doubt by its oil production, the second biggest in Africa. Since gaining independence in 1960, the Nigerian economy has suffered from incessant fluctuations but its population has experienced consistent growth. As of today, Nigeria’s population of 211 million is about two-thirds the population of the United States’ 332 million. All living on sovereign territory one and a half times the size of Texas.

The oil curse 

Spotlighting these statistics uncovers another side of Nigeria's place in ‘Giant of Africa’ discourses. With over 300 distinctive ethnic groups, it has one of Africa's highest levels of population density. Ethnic competition for control of state economic resources, mainly oil revenues, has evolved into a leading theme influencing Nigeria's postcolonial development. Nigeria first discovered its oil-harvesting potential in 1956. However, the oil curse, and the high-level corruption that characterises it, would not fully commandeer Nigerian governance until the concluding decades of the 20th century. Some have argued that the curse of corruption grew in these decades into a chief impediment preventing national development. Nigeria is equally blessed and cursed, and this curse affects how it behaves internally.   

Transnationalism 

High potential Nigeria is hobbled by a curse that also has significant effects internationally. Thanks to Nigeria's large diaspora, these effects impact the UK. It is therefore important to understand who this diaspora is and what it believes. Many have written about the relationship between corruption, transnationalismm, and capital flight in Nigeria; however, another, less researched case of trans-nationalisation has unfolded in recent Nigerian history that has relevance for global economics. Since the 1980s, many thousands of Nigerian Christians have emigrated abroad to the UK, USA, and beyond, regularly citing economic, political, and religious factors as influences behind their decision to leave.  

This emigration takes with it a practice that has reshaped not only Nigeria but the destination countries. It has led to the dawning reality among people researching global Christianity that Christendom's geographical locus of power, in terms of total number of Christians and theological influence, is shifting away from the West to the Global South. The faith of the immigrants drives their emigration and results in a variety of economic and social impacts in their destination countries. So, it is vital to understand their faith and its practices. More than any other Christian denomination in Nigeria, the confluence of Christian spirituality, migration, and economics heavily informs the religiosity of Pentecostals, whose churches frequently send them out as missionaries in service of a highly ambitious vision to evangelise the entire non-Christian world.  

What drives the diaspora? 

Nigerian Pentecostals relocate to the UK emigrate with two main interests: evangelising Britons and building personal wealth. In recent decades, the prosperity gospel has emerged as the defining doctrine of Nigerian Pentecostalism, the country's most politically and economically dynamic denomination. The prosperity gospel lionizes wealth and its linchpin theological premise argues that God wants Christians to enjoy this-worldly lives characterised by material blessings and holistic success. Believers in the prosperity gospel understand material wealth as an important component of their spiritual inheritance and ardently strive to secure material prosperity for themselves and families.   

The materially intoxicating nature of prosperity gospel sensibilities have spilled over into other denominations in Nigerian Christendom to the extent that many Nigerian Christians today believe that God wants them to enjoy a life marked by wealth and health. Correlations between belief in prosperity theology and increased individual wealth remain difficult to prove indisputably, but the prosperity gospel's way of inculcating in believers the desirability of material wealth certainly makes them more comfortable working to acquire it, whether in the UK or the USA or elsewhere.  

Go global 

With upwards of 1.3bn people of Black and African descent living worldwide, Nigerians account for over one out of every six Black and African individuals globally. The instilling of prosperity gospel-friendly values in the minds of globally mobile Nigerian Christians conditions the latter to contribute to the local economies of their new home countries.  

Go West 

Nigerian-Americans have grown into one of America's wealthiest migrant groups. For decades the typical Nigerian-American child has grown up aspiring to become a doctor, lawyer, engineer, or businessperson, and today Nigerians can be found in senior positions in America's highest-grossing industries. Increasingly, this dynamic applies to the UK.  

Nigerians in the UK 

Nigeria, once a British colony, enjoys membership in the commonwealth; this geopolitical affiliation makes it easier for Nigerians to relocate to the UK and secure British citizenship. Aware of what they perceive as the ongoing secularisation of the West, many of these Nigerian Christians move to the UK inspired by a vision to re-evangelise the motherland, and this vision has given rise to the emergence of what is sometimes called ‘reverse mission.’ 

A succession of military dictatorships from 1966 to 1999 compelled many Nigerians to flee Nigeria to the UK in search of a better life.  As a result, approximately 250,000 Nigerians live in the UK. Nigerians have evolved into one of the UK's largest and most influential African migrant communities. A disproportionate level of popular and scholarly attention devoted to the presence of Nigerians in the UK focuses on how Nigerian elites continue to buy expensive properties in London and the appreciable number of Nigerian students enrolled at UK universities. However, the landscape of Nigerians living in the UK contains additional dimensions in need of analysis and one of the most under-discussed of these dimensions concerns the influence of Nigerian Christian values on UK economic life. 

Economic influencers  

Based in north London Brent Cross' district, Jesus House is one of the UK's largest and most popular Nigerian Pentecostal churches. Like many other churches in the UK, Jesus House has joined the Warm Welcome Campaign in an effort to provide warm spaces to members of its community suffering from excessive exposure to cold winter temperatures. Yet, long after winter passes, this warmth will continue playing a valuable role by helping thaw the keys opening the ostensibly frozen doors to the next generation of UK prosperity.  

Like in the USA, Nigerians in the UK envision for themselves lives marked by material prosperity. This vision regularly inspires them to pursue lucrative jobs and engage in entrepreneurship. For many UK-based Nigerians, prosperity gospel sensibilities, reverse mission interests, and the aim to build a better life intersect in ways that have constructive, wide-reaching social and economic consequences for the UK.  

Sure, the prosperity gospel has its critics and its problems, but viewed positively, it can provide a source of economic energy for countries like the UK. 

Inspired by Christian devotion and the belief that despite transient seasons of difficulty, prosperity is a sign of divine favour, Nigerian Christians contribute to the UK economy every day in consistent, substantive, and innovative ways. In a time when homes across the UK remain far colder than they should be, the prosperity-friendly piety of the UK's many Nigerian Christians offers a source of Christian warmth that deserves to be recognised more widely than it is.  

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Here’s why strangers unite on The Chase

Chasing the prize isn't everything on the TV quiz show.

Stuart is communications director for the Diocese of Liverpool.

Four quiz show contestants stand behind a table with the show host.

“I’ve had a great day Brad”. How quickly we fall into the staple clichés of daytime TV quiz shows. I tried to avoid hitting that trap, but my lips uttered that gem, as well as pushback phrases exhorting other contestants not to take a low offer, as I made my way through the lexicon of phrases to be uttered by a quiz show contestant. 

Yes, I was on The Chase. A longstanding mainstay of ITV’s teatime schedule this popular quiz combines individual rounds, a multiple-choice battle against the Chaser of the day, in my case the one known as The Beast (in reality a nice guy). It all culminates in a team effort to score as many points as possible to set a target the Chaser cannot possibly beat. (another show cliché). All this presided over by the ever-genial Bradley Walsh makes it a bankable show in the schedules. 

So why did I end up (nearly a year ago now) in Elstree studios with three people I had never met trying to win some cash? Well to be honest for me winning the cash was not the most important thing. My main aim was to not look a fool. My greatest fear was to get a low score in the first round inviting inevitable scorn and a trolling over my visibly clear lack of intellect or general knowledge. (To be clear as well, ITV prepare us for any potential abuse we might get, giving advice on protecting our social media and access to a helpline. I did feel protected).  

Actually, another fear was getting a bible or religion question wrong. I avoided that. 

If I met my first objective to not look stupid, my next aim was to get into the final round (otherwise my aunt would have done better than me and that would be disastrous for my poor little ego). But overall, it was the experience, it was the day out, it was chance to step outside of the daily routine that drew me to the long audition process and brought me on air. 

I would love to say that as a Christian minister I did it for God. I didn’t. I considered whether to wear my clerical shirt rejecting that for, as a self-supporting minister, I have developed my own rule for wearing it; to signal I am in active ministry. I was open about my faith and had a nice chat with Brad about churches and churchgoing. But this was never going to be about converting folk through knowing facts about history or music. 

And watchable television in the context of a daytime quiz is about telling a story. It’s almost a pantomime story we willingly enter involving heroes and villains.

But I learnt a great deal about life through this. First, the day was surreal. It started with the awkward meeting of us four contestants in a hotel lobby uncertain who was also a contestant until we were brought together by a show member. We were then welcomed into the Chase world, an experience well known to the team supporting us - they work on up to three shows a day, five days a week. With our electronic devices temporarily confiscated we were in a timeless environment effectively ceding control to the team who guided us carefully to the filming. This included preparing our minds and talking points so that we all have interesting stories to chat through with Brad. 

And we start to bond as a small group. Diverse though we were we found shared interests, common bonds, and we grew from a collection of individuals to be a team with a common purpose slowly moving through stages of wardrobe and makeup towards the big moment of entering the studio. That bond extended to the crew looking after us who for that time were friends, supporters and guides leading us through what was to us was the exotic mystery of filming, but I am sure to them was just another day. Through them we learnt the etiquette, the time to talk, the direction to look, how to move and when we can relax and sip water from personalised Chase water bottles 

We realised how each of us has different reasons for being there, different desires, different backgrounds and different approaches. But we are coming together with one purpose. To best the Chaser winning the panto styled quiz. 

That bonding is important if we are to work together, to give each other advice and support. And I believe the nature of the show has changed over time. My memory was that when it was first aired contestants would be more in it for themselves and almost scorn those taking lower offers and diminishing from the overall prize pot. Now it is about team, it is about the knowledge that only together do we stand a chance of winning, only through mutual support will the cash by ours. 

The filming is live but broken up so camera positions can be moved to get the shots needed. We were even interrupted by an incident that ended up in their blooper reel. Everyone, especially Bradley, is professional, kind, and friendly but it is clear they have a job to do and do well. So do it they must for their first duty is to produce watchable television. 

And watchable television in the context of a daytime quiz is about telling a story. It’s almost a pantomime story we willingly enter involving heroes and villains. We four were the little people fighting a good and wholesome battle against an almighty foe. That foe was the Chaser, The Beast, scornful, patronising, goading and tempting us to mistake. But on our side is the ringmaster, Mr Bradley Walsh, our guide and mentor shepherding us through the emotional ups and downs of our journey to the final. The viewer is hopefully identifying with us having heard our stories rooting for us to win the day. 

So, it’s not about quizzing, it’s a story of uniting, belonging, competing while being welcomed into a world that has its own rules and rituals that needs someone to guide the new person through. 

We had a great day, we finished our time and were back out onto the street parting company and leaving, as we began, as strangers. 

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