Column
Culture
Football
Sport
4 min read

Football transfers are just cheat codes to success

Not every problem in the game, or life, can be fixed overnight.
TV presenters stand eith side of a large screen showing football team badges.
Pundits prognosticate.
Sky Sports.

A couple of years ago I bought a Nintendo Switch and waved goodbye to my productivity. I’ve recently been playing Balatro, the breakout indie success of 2024 that is essentially the lovechild of poker and heroin, it’s that addictive. I now dream in playing cards. It’s a miracle this column managed to get done, frankly.  

However, as all-consuming as Balatro is, one game I simply can’t allow myself to play again is Football Manager. I know that, if I do, the next few months of my life will be a blur as I try to make my team that little bit better.  

It’s not that I especially love tweaking tactics or managing a team of plucky underdogs. No, for me, Football Manager may as well be player transfer window simulator punctuated unhappily by the occasional season of actual football. 

Like most football fans, I love transfers. Sometimes more than I like actual football. As the January transfer window opens, I’ve found myself wondering why this is. The January window is normally a slow one, with little happening. Clubs challenging for titles and trophies, or scrapping to avoid relegation, (or, in Manchester City’s case, somehow both?) are generally unwilling to sell important players mid-season (FAO: Trent Alexander-Arnold and Real Madrid). 

And yet. If you are one of those clubs pushing for a title, or desperately fighting to stay up, a new signing or two can be just what’s needed.  

Transfers are, of course, never guaranteed to succeed. Antony (£85 million), Paul Pogba (£89 million), and Nicolas Pépé (£72 million) should put that discussion to bed. But it’s hard to argue with the results sometimes. Liverpool sign Van Dijk, Salah, and Alisson and go from bridesmaid to bride almost overnight. Nottingham Forest is promoted and decide to buy Literally Every Footballer in the World (okay, 31 players, but still that’s basically a whole academy). They currently sit level on points with Arsenal.  

Transfers are all potential, and potential is always exciting. The grass is always greener. The next transfer might just be the one to take your team to that next level. 

But football’s obsession with transfers also speaks to the tempo of modern life and our need to slow down. 

We have become somewhat incapable of thinking long-term or living slowly. I don’t think it’s as simple as our attention span decreasing. The thought of watching a three-hour film seems completely impossible to me, but I would very happily watch episodes of Brooklyn 99 for about 5 hours straight, given the chance. It’s almost as though I have to micro-dose content now (yes, hello again, Balatro).  

And so it is in football, too. Fans want success now, not next season. And in this context transfers become the cheat code to success. 

Does your team struggle to score goals? Transfer. 

Is your team incapable of keeping a clean sheet? Transfer. 

Does your life generally feel meaningless and devoid of purpose? Transfer.  

The solution very rarely seems to be, you know, better coaching or better tactics. It’s always transfers. Transfers are simply the micro-dosing of the footballing world and speak, a quick hit with the promise of instant result. 

 

Not every footballing problem can be fixed with a transfer or a sacking. Not every cultural or social problem can be fixed overnight or without pain. 

Of course, we don’t just see this in transfers: manager turnover is a symptom of the same phenomenon. Want an instant improvement outside of a transfer window? Sack the manager. The speed with which a manager’ status can change from being the Second-Coming-of-Christ to drive-him-out-with-pitchforks is alarming. Ange Postecoglou at Spurs sometimes gets both in the same week. 

But the most successful managers in Premier League history – Ferguson, Wenger, Guardiola, Klopp – were all ones who were afforded time. Even when the case could be made for them being sacked. By contrast, Watford have had more managers than the Catholic Church has had Popes and look where that’s got them.  

Like so much of society, football is enraptured with a short-term, win-now approach to the sport. But humans are not built to live at this tempo constantly. They are built for rest, and for ebb-and-flow.  

 Not every footballing problem can be fixed with a transfer or a sacking. Not every cultural or social problem can be fixed overnight or without pain.  

Society is often reticent to learn anything from football. But footballing success shows us that short-term quick-fix solutions can only go so far. The promise of transfers is often a false one. True stability and true flourishing come from slow thought and long-term work.  

We are creatures, made to live in time. No good comes from trying to cheat this basic fact of human existence.  

Right. Time for Balatro.  

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Article
Culture
Film & TV
Romance
5 min read

The summer we turned romantic

Belly, the other Taylor, and the defiant desire to get married

Belle is the staff writer at Seen & Unseen and co-host of its Re-enchanting podcast.

The cast of The Summer I Turned Pretty pose on a wedding set.
Netflix.

A new communal rhythm has been unearthed over the hazy summer months, a fresh ritual has made its home among us. Every Wednesday, twenty-five million people are tuning into Amazon Prime’s The Summer I Turned Pretty. This show, an adaptation of Jenny Han’s novel of the same name, tells the story of ‘Belly’ – a young-ish girl who spends her summers staying with family friends at their beach house in the fictional yet notably Hamptons-esque town of Cousins Beach.   

It has all the ingredients of a wistful watch:  

A summer that we can vicariously bask in – tick.  

An absurdly chic beach house – tick. 

Two love interests who happen to be brothers and also happen to be tremendously easy on the eye – tick and tick.  

It’s time for me to lay my cards on the table, if it wasn’t already obvious, I am one of those 25 million people tuning in.  

Every darn Wednesday.  

I find the pull that this (OK, I’m going to say it… don’t hate me…) undeniably silly show has on us fascinating. I’m acutely aware that it’s been crafted to hit all the right notes, it is a masterclass in escapism. The show’s writers’ room probably had a tick-list of binge-ability traits plastered on the wall, the writers adhering to each one thoroughly. But there’s also something about our insatiable appetite for romance that shouldn’t be dismissed with an eyeroll. We are romantically-inclined beings, to a notable degree. And, what’s more, we feast on the presumption that romantic love is something that happens to us - some kind of cosmic inevitability, sitting just beyond our control, making fools of our will.  

In his essay, ‘Love and Need’, Thomas Merton wrote ‘the expression ‘to fall in love’ reflects a peculiar attitude toward love and life itself – a mixture of fear, awe, fascination and confusion. It implies suspicion, doubt, hesitation in the presence of something unavoidable yet not fully reliable’. While C.S. Lewis similarly speaks of its ‘strength, sweetness, terror and high port.’   

Thus, our obsession with romantic love takes a hammer to one of our most ingrained lies: that we want, above all else, to be in control. To be the most powerful force in any room. Immovable. Unshakable. It’s hard to keep up the façade that we want to be steady on our feet when we’re endlessly nurturing the idea of being swept off them.  

I could, as I have done before, suggest that this is an inherently spiritual matter. It’s a symptom of not believing in God, but craving him nonetheless.  

But, alas, my attention has wandered elsewhere.  

The Summer I Turned Pretty is currently running through its third series – so, we’re familiar with the love-triangle at this point, the internet has already decided which brother they’re routing for, we’re chomping down our third helping of Belly’s story. And so, what is the extra ingredient added to this third and final series? What’s keeping us on our toes? What’s ensuring that the stakes stay high enough to captivate 25 million of us? Well, interestingly, it’s the prospect of marriage. 

Belly getting engaged to one of the brothers truly upped the ante. At the tender age of 21, the show’s supporting characters are less than elated at Belly’s engagement, with whole episodes dedicated to her mother’s desperate - can’t you just live together?! – pleas. Marriage is too huge. Too weighty. Too significant. Nevertheless, Belly and her fiancé defiantly plan a wedding, determined to dedicate themselves to each other in the most consequential way they know how.  

And that interests me. the role that marriage still plays in our collective imagination interests me.  

This is a way we still imbue our love (even the fictional kind) with the utmost meaning. 

All of the data suggests that we are falling rapidly out of love with the very concept of marriage. In 2022, the UK’s Office for National Statistics told us that – for the first time ever – less than 50 per cent of people in the UK (above the age of 16) were married. And, of course, the minority who are married famously have a fifty-fifty percent chance of staying that way. You could make a robust argument that our society is pretty disenchanted with the whole institution.  

And yet, we seem to keep suspending that disenchantment. The Summer I Turned Pretty’s popularity is exhibit A. Exhibit B is Taylor Swift’s obscenely newsworthy engagement announcement. This August, she posted a collection of photos of her and her new fiancé, Travis Kelce, quaintly captioned ‘your English teacher and your gym teacher are getting married’. Her words alluding to her songwriting and Kelce’s football career. Journalist, Helen Lewis, notes the ‘defiant conventionality’ of it all. A defiant conventionality that is also woven into Belly’s rebellion – her audacity to rebel against her parents’ wishes and… get married.  

It's all just left me wondering, as old-fashioned as it sounds – is there anything more romantic than marriage? Is it ever fully dis-enchant-able? I guess I’m just struck by how it’s still something we do, you know? We are meaning-making creatures, and this is a way we still imbue our love (even the fictional kind) with the utmost meaning.  

We bind ourselves to someone else; perhaps defying our survival instincts in the process (it’s certainly the case that unmarried women live longer). It’s costly, it’s hard, it has a certain prodigality about it. Henna Cundill thoughtfully studies marriage as a ‘much slower kind of martyrdom, a decision made not once but daily, in a society where such decisions are frequently undone’. We lay our lives down for something that is bigger than us. It’s a weird human idea, if you think about it. So odd, in fact, that I’m confident in my inkling that it isn’t a human idea at all. It’s dripping with sacrality.  

This really has been the summer we turned romantic. Well, 25 million of us, at least.

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