Article
Character
Comment
Football
Sport
6 min read

Why England lost the Final

Emerson Csorba explores why love is a game-changer when it comes to winning.

Emerson Csorba works in deep tech, following experience in geopolitics and energy.

Gareth Southgate congratulating the team

So, England reached another final which ended in crushing disappointment. Despite their ability to grind out wins deep into Euros and World Cup tournaments due to the savvy approach of now ex-coach Gareth Southgate, the team risks a similar fate as it looks toward the World Cup.

Gareth Southgate resigned as England manager having lost two successive Euro finals. And maybe there’s a reason. His style is habitually defensive, cautious and careful. There is a sense in watching England that they fear failure under the weight of expectation, the fear leading to a strange restraint. There was a caution in their play, the potential of their extraordinary players limited rather than unlocked. When they equalized in the final, they inexplicably failed to capitalize, sitting back and letting Spain come at them again, leading to Oyarzabal’s winning goal.

It is not surprising that England were overtaken in the final minutes of the Euros by an opponent that went for it. Spain played with more intent, winning the tournament with fewer stars than England, but with heart embodied in captain and player of the tournament Rodri.

Compare, however a lesser-known football nation in a less well-reported competition over these past weeks.

Little was expected of Canada’s Men’s National Team upon entering their first “Copa America” football tournament in late June. However, led by former Leeds United coach Jesse Marsch, Canada made the semifinals – a remarkable run that had much of the ice hockey-loving nation turning their television sets to football.

It took the eventual champions and world number-one Argentina and its star Lionel Messi to knock out the Canadians in a closely fought game. Argentina coach Lionel Scaloni called the Canadians “a very good team that’s made it hard for everyone.”

When all was said and done, Canada advanced further into the tournament than Mexico, the United States, Chile and even titans Brazil.

What was behind Canada’s recent Copa success? And what can be learnt from coach Jesse Marsch – and other similar coaches – in unlocking the potential of their teams?

The answer, modelled by Marsch but seen in other select coaches’ approaches, is found in a quality not often mentioned in the world of sport: it is nothing less than Love, and the courage it produces.

A quality which is not often mentioned in the world of sport: Love, and the courage it produces.

Certain coaches’ evident love for their team allows players to tap into new reserves of energy, taking risks despite fear of failure. These teams play with courage, striving to win, rather than sitting back. They leave everything on the field. This love keeps teams on the offensive, their opponents on the defensive. Such courage is important in modern football, which values a high-energy, attacking style.

Modern sport rewards teams who display speed, directness and versatility. Just as the smartphone has sped up the pace of modern communication and life, rewarding those capable of communicating with large audiences instantaneously, football and other sports reward those with quickness and directness in their style of play.

For instance, in American football, the “quarterback” position of previous decades needed only throw the football effectively. These days, the best quarterbacks must throw and run. Speed, directness and versatility are demanded of the modern quarterback, mirroring the overall speeding-up of society and their ability to reach people instantaneously in an increasingly interconnected world.

Canada, adapting to these changes, brought speed to every match. Marsch’s enthusiasm on the sideline was clear throughout the tournament. Canada provided opponents with little room to breathe, keeping on the front foot from the opening kick to the final whistle. The team was rewarded accordingly, despite their inexperience and lack of stature. The same was true of the dynamic Georgia team in the Euros, who humbled the mighty Portugal 2-0 in the group stages.

Marsh recognised Canada’s potential when others didn’t. Following a quarterfinal win over Venezuela, arguably the most dominant team in the tournament up to that point, with the stadium packing 48,000 Venezuelans compared to Canada’s 1,000 fans, Marsch highlighted his players’ untapped ability. He did this throughout the tournament, and his players fed on this awareness of their potential.

Marsch’s own story is one of challenge. He was fired in 2023 by Leeds United and then rejected by the United States Men’s National Team. Despite his track record and promise, he was overlooked in favour of lesser candidates. These rejections provided Marsch with a deepened belief in his own ability and unique style. This inner strength in turn provided his players with courage in hostile matches throughout Copa America.

Reflecting on the Copa America success, Marsch said: “I want to get back to loving the game that I love, and this team has helped me find that, and I’m very thankful for that.” This love helped the Canadians play with courage, tapping into energy levels to underpin this courage.

Few coaches achieve this – but the results are evident for those who do.

In the English Premier League, Jurgen Klopp, Mikel Arteta and Pep Guardiola are often criticised for their exuberance on the field, but each coach clearly loves their team. This translates to teams that do not easily give up, responding quickly to setbacks.

St Paul famously wrote: “Love always hopes, always perseveres.” When they are bound together by a sense of love, it enables a person, or a team to push forward, never giving up hope, always pressing for the win.

Jurgen Klopp loved the city of Liverpool and demonstrated this through his unforgettable hugs of his players and on-field energy. His players fed off this love and routinely went for it. Liverpool launched long ball after long ball, with fullback Trent Alexander-Arnold one of the best long passers in the Premier League, game in and game out, winning the Premier League for the first time in decades and even reaching the pinnacle of the Champions League.

Mikel Arteta inherited and rebuilt an Arsenal that had fallen from previous heights. One moment stands out in this rebuilding process. Following a shock loss to Everton at the midway point in the 2022-2023 season, Arteta told the press that he loved his team “even more” than he did previously. Arsenal were unable to unseat Manchester City that year, losing energy in the final weeks of the season. But they took their game to a new level in the following campaign, pushing City to the final day.

Pep Guardiola is the exuberant and intense coach of Manchester City. But look at his captain Rodri, who recently led Spain to Euros glory. Following Spain’s victory, Rodri commented “In sport, as in life, when you leave it all there, you are rewarded.”

Rodri made a similar comment following Man City’s fourth consecutive EPL title, stating that he knew Man City would win the EPL title following Arsenal’s 0-0 draw with City at City’s home stadium the Emirates.

The reason? Arsenal came to achieve a draw – not a victory. They did not demonstrate the heart needed to win the game decisively. They were lacking in love in that match, playing instead not to lose. The difference between these approaches, one focused on winning and the other on not losing, was fear – even if subtle.

The Jewish sage Hillel is well known for saying “If I’m not for me, who will be for me? And if not now, when?” The coaches described above, each demonstrating love, instill in their teams the ability to take risks, playing boldly. This is Hillel’s “if not now, when?”

St Paul famously wrote: “Love always hopes, always perseveres.” When they are bound together by a sense of love, it enables a person, or a team to push forward, never giving up hope, always pressing for the win.

Love is the vital quality providing players with the courage, to play on the front foot with a view to winning decisively. It is conducive to success in modern football valuing speed. Led by the coach, and spreading through players, it is the difference-maker as the margins between failure and success continue to narrow.

Article
Character
Community
Economics
4 min read

Local businesses can love their neighbours, here’s how

The powerful partnerships quietly transforming Britain's towns
A knitted post box topper shows a group of people and the word powerhouse.
Celebrating Didcot's Powerhouse group.

In just three years, an Oxfordshire market town has cracked a code that's eluded community development experts for decades. The Didcot Powerhouse Fund has delivered £400,000 in grants to nearly 9,000 residents, proving that when local businesses and civic leaders work together, they can achieve remarkable results. 

Didcot's success is all the more remarkable given its context. Surrounded by world-class science campuses and the prosperity they bring, the town is simultaneously home to pockets of serious social and economic deprivation. This stark inequality demanded a fresh model for corporate giving – one that could bridge the gap between the wealth generated by cutting-edge research facilities and the struggling families living in their shadow. 

The fund's approach offers a blueprint for addressing one of Britain's most persistent challenges: how to harness private sector resources for genuine community benefit. Within five months of launching, it had generated £100,000 in grants. By year three, it had distributed 70 grants across Greater Didcot's 46,000 residents, tackling everything from domestic abuse support to youth skills training. 

What makes Didcot remarkable isn't just the money – it's the method. The fund, chaired by Oxfordshire Deputy Lieutenant Elizabeth Paris, doesn't simply write cheques. It convenes businesses, charities, local government and faith leaders in the same room, mapping community needs and systematically filling gaps. This year's annual impact event, hosted by the European Space Agency, drew 160 guests who would rarely otherwise meet. 

This model represents a fundamental shift from traditional corporate social responsibility. Rather than companies making isolated charitable donations, the Didcot approach creates sustained partnerships that leverage professional networks, legal expertise and grant-writing skills alongside financial resources. 

The success reflects a broader civic renewal happening across Britain, much of it led by the country's 5.5 million small and medium enterprises (SMEs). Across the UK, these businesses are showing what it means to contribute not just economically, but socially, to their local communities. They do so quietly — through their skills, relationships, and a belief in stewardship. 

Last winter, fuel-allowance reductions left many families wondering how to heat their homes. In East Yorkshire, a coalition of community groups supported by an SME mobilised at speed, distributing thousands of pounds in emergency vouchers. Similar efforts in Cambridgeshire and Nottinghamshire reached nearly 300 residents with targeted help. These acts made all the difference close to home. 

SMEs employ 60 per cent of the UK workforce, but their real power lies in their embeddedness within local communities. They understand local needs in ways that distant corporations or central government cannot. And SMEs, as groups of individuals united by a common purpose, have the unique ability to be good neighbours in the communities they serve. The most effective business leaders understand that creating real value comes from cooperation – from working alongside others to meet shared needs.  

Successful SMEs engage actively with their local communities because doing so helps them understand the people they serve, earns trust, and provides services that genuinely matter. This requires spending time with people, asking thoughtful questions, and recognising that local relationships are central to resilience.  

Through my role as Lord-Lieutenant of Oxfordshire, alongside our team of 40 Deputy-Lieutenants, I witness this transformation first-hand. We engage with tens of thousands of people annually and can report that this quiet civic renewal is both important and accelerating. 

From the Isle of Wight, where former vehicle technician Jan retrained as an energy retrofit assessor to help neighbours cut bills and carbon emissions, to East Yorkshire, where community groups and local firms mobilised to distribute emergency fuel vouchers, SMEs are proving themselves to be critical civic actors. 

The most striking example may be Inveraray on Scotland's west coast, where the historic Local Pier had been shuttered for a decade. A local charity, supported by regional SMEs, raised over £275,000 across seven funding bids. The pier reopened in April 2024, now hosting monthly farmers' markets. As Linda Divers, Chair of Inveraray Community Council, said at the ribbon-cutting: "That vote of confidence turned a dream into reality." 

This matters because trust – the foundation of effective community action – is built through personal relationships. A 2023 King's College London study found that 98 per cent of UK residents trust people they know personally. SMEs, rooted in their communities, are uniquely positioned to nurture and leverage this trust. 

Parliament is taking notice. The Business and Trade Committee has launched an inquiry into what small firms need to thrive, with Chair Liam Byrne calling them "the engine room of growth and our biggest employer." 

The potential is enormous. Imagine businesses helping food banks become comprehensive community hubs. Picture digital skills clinics helping charities navigate AI-ready grant applications. Envision hundreds more professionals like Jan, retrained into green jobs that serve both local communities and environmental goals. 

The Didcot model shows this isn't utopian thinking – it's happening now. What's needed is recognition that the story is changing: from businesses as standalone economic actors to businesses as community builders, aligned with local purpose. 

At its heart, this kind of community investment reflects a deep, shared commitment to neighbourly love – not as a sentiment, but as a practical responsibility. To be a good neighbour is to recognise the inherent worth in every person, and to act with generosity, care, and purpose.  

It even calls us to see one another not as strangers or competitors, but as people closely connected, each carrying something of the same human dignity and potential. This recognition demands action: to build relationships that endure, to work for the good of all, and to strengthen the ties that bind communities together. 

The work of SMEs and local leaders across the UK embodies these values, offering a powerful example of faith in action within public life. In an era of declining social capital and institutional trust, it offers hope that Britain's communities will continue to build themselves from the ground up. We should celebrate it – and help it grow. 

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