Article
Culture
Feminism
Film & TV
Re-enchanting
6 min read

Why are we so bewitched by witches?

We’re so post-Christian, we’re actually becoming pre-Christian.

Belle is the staff writer at Seen & Unseen and co-host of its Re-enchanting podcast.

In a still from Wicked, the witch stands and looks to the sunset.
Universal Pictures.

I was slowly making my way out of the cinema; squinting at the harsh light, stretching out the aches caused by sitting in one chair for too long, and eavesdropping on a conversation happening just in front of me. It was between two young women and it went like this: 

Woman 1 – I think that witches are to women what the Roman Empire is to men – I think about them at least once a day.  

Woman 2 – Oh, me too. Me too. I think every woman does.  

Woman 1 – yeah, I reckon it’s innate. An inherent part of being a woman is relating to witches. 

Woman 2 – and an inherent part of being a man is being scared of them.  

The conversation went on, but at this point I was in danger of following these strangers to their car - the eavesdropping was getting weird, I had to call it a day. But the snippet of their conversation that I did hear was enough to get my mind whirring, enough to spend the following days wondering if they were right.  

And I must say, I’ve become more than a little sympathetic to their hypothesis.   

As I write this, Wicked, the cinematised tale of two Oz-born witches, has broken a dozen box office records. It is the highest grossing movie adaptation of a stage musical in history, having amassed over $700 million at the box office. It has been nominated for 63 awards, including 10 Tony Awards, 10 Academy Awards and a Grammy.  

Witches have also dominated the literature charts over the past couple of years, with terms such as ‘Romantasy’ and ‘Hex Appeal’ becoming legitimate book categories. On social media, witch-related content has become a phenomenon; the hashtag ‘WitchTok’ not only exists but has been viewed tens of billions of times. In 2024, British actress, Suranne Jones (Dr Foster, Gentleman Jack) released a documentary that investigated the infamous European witch trials. In the same year, Elizabeth Sankey made a documentary about how learning from/about witches helped her recover from severe postpartum mental illness.  

So, you see, the cinema-goers have a point. A deeply convincing one. There’s an undeniable gravitas to the existence of witches – be it in the past or the present, in medieval Europe or in the imagined City of Oz. Whether we shroud them in stereotype (black cats, pointy hats, broomsticks) or strip them of it. We are, in fact, quite captivated by the very concept of witches. I suppose, as usual, I’ve found myself caught up in wondering why this may be.  

Firstly, I agree with what the women in the cinema were getting at – it has an awful lot to do with the female identity. Whether it be factually correct or not, when we think of the mass persecution of witches, we tend to tie it into a larger narrative of historic persecution of women. Particularly outliers - women who could not, or would not, fit neatly into the box of societal expectation. This tendency of ours isn’t without cause, The Hammer of Witches, a popular 1487 publication that gave instruction for seeking out witches, explicitly taught that women were more likely to be working with dark magic. And so, the reclaiming of the term ‘witch’ – in all of its nuances – has often been a feminist act. A means by which so-called ‘feminine’ attributes have been rehabilitated in public discourse and celebrated in popular culture.  

For example, the reason that The Hammer of Witches declares women to be more prone to witchcraft is that they are emotionally weaker than men. Which leads me to recollect that when the American Presidential election was raging on, I scrolled past a thirty-second clip of a man telling an interviewer that he wasn’t going to vote for the then-Republican candidate, Nikki Haley, because women are too emotional to be President. The validity of this idea has been repeatedly debunked but the line of thinking has persisted: women’s (purportedly) larger emotional capacity is a bad thing, a distinct weakness, a doorway to chaos. So, is it any wonder that Wicked - a story in which the protagonist’s emotional sensitivity is the precise key to her wonderous abilities – has had such a profound impact?  

Our re-energised obsession with witches points toward our desire for an enchanted world. 

I also have an inkling that it has something to do with the mystery attached to female physiology. We, as women, are told repeatedly (both explicitly and subliminally) that there is something inherently unknowable about our bodies, something elusive about them. When it comes to our own anatomy, we’re told to simply accept an element of mystery. Again, this is a reason that women have so often been linked with witchcraft - both positively and negatively. The female body confounds us. It sounds kind of lovely, doesn’t it? The idea that our bodies can elude us. But, in reality, this ‘mystery’ is not at all romantic. It’s the reason that there is still no cure for female specific medical conditions such as endometriosis, polycystic ovary syndrome or premenstrual dysphoric disorder.  

And so I wonder, is it less painful to lean into the time-old witchy notion that our ‘mysterious’ bodies were designed to confound medicine than it is to accept the unjust fact that women’s bodies are drastically under-researched? This is certainly a theme woven through Elizabeth Sankey’s afore mentioned documentary about post-partum mental illness.  

So, to sum up, I’m agreeing with my cinema-pals. It’s a feminine thing. Or, perhaps it’s more accurate to say that I’m partly agreeing with them, because I’m of the firm opinion that it’s also a spiritual thing.  

I can’t speak for ages gone by, but I think I can speak for this one – our re-energised obsession with witches points toward our desire for an enchanted world. It’s a symptom of what cultural commentators are calling the ‘re-Pagan-isation’ of our society. The fact that we’re so post-Christian, we’re actually becoming pre-Christian. We long for a world that is alive, a reality that has seen and unseen realms. It’s deep and tenacious craving that sense, materialism, and rationalism simply can’t satisfy. To quote the ever-brilliant Dan Kim, 

 ‘What has ‘sensible’ society given us? For many, it’s been the managed and catastrophic decline into societal disillusionment, a generation of broken promises, and the feeling of being feudal serfs under the dominion of national banks and billionaires while we medicate ourselves to death with algorithmically driven AI slop in the spiritual vacuum of a fragmented and polarised society… And so is it any wonder that people are looking beyond the sensible towards the magical, the mystical, and the Esoteric?’ 

I think Dan’s dead right. He’s referring to the spiritual practice manifestation here, but I think his diagnosis also sheds light on the way that witchcraft is captivating our imagination once again.  

I wonder if women are, and have always been, hungry for affirmation that their femininity (whatever that means to them) is part of them being fearfully wonderfully them – and therefore, something to be celebrated. To feel seen, understood and cherished. But I also wonder if they long for a reality in which they can have embodied spiritual experiences, a reality in which they don’t have to shirk their feminine identity in order to connect with the divine. Where their spiritual cravings are neither dismissed nor demonised and they are liberated to show up as their full selves – bursting with a stubborn inkling that all that they see is not all that there is. 

To sum up, here’s my hunch: those total strangers in the cinema were quite right – witches do capture the imagination of women in a particularly interesting way. And, the more I’ve pondered that, the more I’ve become convinced that the reason why witches are the in-thing once again is anything but trivial.  

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Article
Culture
Digital
Film & TV
Work
7 min read

What my film about the prodigal son really means

Our relentless focus on productivity devalues the things that make us human

Emily is designer and animator at the Theos think tank.

An animated man runs through a jungle.
In Sync with the Sun.
Theos.

Watch now

In his 2021 book 4,000 weeks: Time Management for Mortals, Oliver Burkeman observes that an obsession with productivity doesn’t give us more control over our lives, ‘instead, life accelerates, and everyone grows more impatient. It’s somehow vastly more aggravating to wait two minutes for the microwave than two hours for the oven - or ten seconds for a slow-loading web page versus three days to receive the same information by post.’ 

With technologies like artificial intelligence rapidly accelerating our lives, this constant demand to squeeze more into our time is not only limited to the mundane tasks that we have to do and wish we didn’t. It seeps into what we want to do and indeed must do in order to flourish: creating art, spending time in community, and caring for others. The problem is that these things cannot be measured in productivity metrics because they inherently do not function in that way. How do you measure how ‘productive’ a conversation is? Or a work of art? Artists such as Vincent Van Gogh or Emily Dickinson didn’t see their influence in their own lifetime. 

The more we measure our lives in productivity metrics, the more we devalue the things that make us human, ultimately making our lives and the world around us increasingly artificial. This is the basis of my recent film, In Sync with the Sun, which is a short animation about the rhythms of activity and rest that are written into our world, and what happens when an obsession with productivity takes over.  

I wrote the initial script for the film after a period of burnout. I was fully in the “make the most of every second” mindset, which left me feeling exhausted and confused about where my value resides. In response, I began researching the sleep-cycles of various animals and I was liberated by surprising details such as the fact that lions, which we see as mighty and majestic animals, sleep for around 21 hours a day. Even creatures like jellyfish, which don’t even have brains as far as we know, still have cycles of rest. Every living thing thrives in these rhythms of activity and rest, even down to plants and minuscule organisms. Our whole world is built on this pattern, in sync with the sun. Yet for us humans, our rhythms have been broken by technology, leaving us confused about our limitations and what we should do with our short lives.  

The film begins in nature, deep in the jungle where some leopards are sleeping. But the tranquility is abruptly interrupted by the voice-over declaring, “the war against sleep began when artificial broke into the night.” Brilliant white light breaks up the deep blues and purples on screen, until the screen is filled with blinding white. I wanted it to feel like that moment you peer at your phone in the middle of the night - the pain of your pupils trying to adjust. If you think about it, for 99.9 per cent of human history, our eyes would have never had to do that - until now.  

Artificial light wasn’t powerful enough to change that. Instead, it’s given us an unquenchable guilt about how we use our time. 

With his invention of the light bulb, Thomas Edison was determined to banish the night, and the limitations it enforced on us. Edison was known for being fiercely obsessed with productivity and, as a result, was an anti-sleep warrior who believed,

“There is really no reason why men should go to bed at all.”

As someone living a century on, I find it baffling to imagine that humans should eradicate sleep entirely. Perhaps because just 100 years later we are seeing the results that sleep-loss and over-working can have on our physical health and wellbeing. Maybe we cannot supersede nature after all, since we are an embedded part of it. It seems that “Sabbath" rest is written into our world and into our humanity. Artificial light wasn’t powerful enough to change that. Instead, it’s given us an unquenchable guilt about how we use our time. Now we decide when the day ends, so whoever can rest the least wins. 

The battle is still raging; incandescent bulbs only set aflame that root desire to be increasingly productive. The hamster wheel is spinning uncontrollably, and we must keep up. So, what do we do? The attempt to remove the limitations outside of us has revealed that they are in fact inside of us too. Therefore, the only way to keep up is to remove the human from the hamster wheel altogether. The failure of artificial light leads to the birth of artificial minds.  

 As a creative, this is what frustrates me most about artificial intelligence; that it is mostly being driven by this quest to bring everything under the reign of productivity. It goes without saying that this is greatly needed in some areas of society. Just like artificial light, it can and will do a lot of good in the world. However, when the obsession with productivity is prioritised over human flourishing, that’s when we know there is a big problem with how we view our lives.  

Thinking back to the examples of Van Gogh and Emily Dickinson; what is lost when we don’t allow space for artists, carers, mothers, or any skilled role that requires an element of patience? For me personally, I can’t force creative inspiration, instead it comes at me, often at times when I’m not looking for it. Similarly, sometimes that inspiration leads directly to an instant idea, but most often it’s a vague idea I jot down to which later life experiences and opportunities then build onto, forming it into something bigger and more in-depth. This could be compared to a role or situation that requires relationship building. Sometimes there are moments of instant bonding and “productive” progress in relationships, but it’s often more complex where external experiences or changes, which are outside of our control, may unexpectedly deepen understanding between people after long periods of frustration. 

In my animation, I used the metaphor of a butterfly to illustrate this sentiment. After the character realises he is not made for a life of relentless productivity, he steps out of the black and white skyscraper into the lush wilderness. A butterfly lands on his productivity badge and the voice over says, “You’re not a machine.” I imagine the Creator saying this to the loved creation. Creatures like butterflies seem completely unproductive to our human standards. They take weeks to form in the chrysalis and exist in the world for less time than that. Yet they are a source of wonder and beauty for anyone who has the privilege of seeing one up close. A reminder that nature is not in a rush. Where AI is concerned, however, speed and profit are the focus of desire. But looking at the world around us - that we are a part of - it’s clear that not everything can or should be valued by these limiting metrics alone. 

The overarching narrative of In Sync with the Sun is loosely inspired by the biblical story of the prodigal son. The main character has travelled far away from his home in pursuit of success, and he eventually realises that this master does not love him. At the end he comes home again, finding connection in community and in the good rhythm of productivity and rest that he came from. I wanted the film to address the issues that an unhealthy obsession with productivity can cause, and instead evoke a desire to accept and live more in sync with the boundaries and rhythms that are embedded in the natural world we are a part of.  

The film ends with the line, “The only thing that can stay awake is not awake at all.” In the midst of the changing world of AI, humans might be tempted to measure our productivity levels in comparison to these machines. However, technologies always raise the productivity bar higher and higher, and one day we need to accept that we simply aren’t going to be able to reach it. We don’t sit apart from nature like technology does, so let’s stop resenting that, and instead celebrate it. To quote Oliver Burkeman again,  

“the more you confront the facts of finitude instead - and work with them, rather than against them - the more productive, meaningful and joyful life becomes.” 

Support Seen & Unseen

Since Spring 2023, our readers have enjoyed over 1,500 articles. All for free. 
This is made possible through the generosity of our amazing community of supporters.

If you enjoy Seen & Unseen, would you consider making a gift towards our work?
 
Do so by joining Behind The Seen. Alongside other benefits, you’ll receive an extra fortnightly email from me sharing my reading and reflections on the ideas that are shaping our times.

Graham Tomlin
Editor-in-Chief