Explainer
Belief
Creed
Easter
5 min read

Why the anthropologists miss the point of Easter

Graham Tomlin unpacks why Easter is more than an illustration of new life.

Graham is the Director of the Centre for Cultural Witness and a former Bishop of Kensington.

the first signs of Spring breaking through

Bunnies, chocolate eggs, crocuses. It’s that time of year again. The dark bleakness of winter is giving way to life and colour as the soil warms. We finally feel sun on the skin, wake up to early dawns and longer days.

Across the world, festivals celebrate the coming of Spring. The Qingming Festival is a traditional Chinese carnival, also known as Tomb-Sweeping Day, observed by ethnic Chinese people across the world as a celebration of the new season. In the festival of Holi, Hindus across the world douse each other in brightly coloured powder or water, as a  celebration of burgeoning love, and a prayer for a good harvest from the new growth in the land. The turning of the year, bringing new life, seems one of the most elemental forces in the universe.

In 1890, the Scottish anthropologist James Frazer published a book that was to become famous: The Golden Bough. It was one of the first works of comparative religion in an age which was gradually becoming more knowledgeable about the religions of the world. In it, he identified a motif in many of the world’s religions: the concept of a dying-and-rising god. He saw the pattern repeated in fertility rites connected to the annual renewal of nature from the ‘death’ of winter. Gods like Osiris, Tammuz, Adonis and Attis, Dionysus - and Jesus - were examples of the same pattern.

The turning of the year, bringing new life, seems to be one of the most elemental forces in the universe. 

These days, you often hear a similar version of this account. Christianity, we are told, is another form of the same story found in so many religions. Christians just took over and erased the earlier annual celebrations with their own version. Christmas was just a replacement for Yule, the ancient pagan winter festival. Easter recalls Eostre, a spring goddess from western Germanic lands, whose festival took place in April, connected to the spring equinox.

Today, we have lambs, daffodils, young rabbits and eggs. All of them emerge at this time of year and are, for us, signs of the rebirth of nature. It always seems miraculous, that from the deadness of winter, life is reborn. No wonder the ancient pagans, and religions all over the world, for that matter, found ways to celebrate new life, and to endue this season with mythical wonder.

It was tempting for James Frazer to bracket Jesus as just another of these myths of the death and rebirth of nature, the dying and rising god. Bunnies, eggs, Osiris and Jesus were all symbols, pointing to the same thing – the annually repeated miracle of new life in the Spring.

Yet this misses the point of what the early Christians said about the Resurrection. St Paul wrote: “Christ has indeed been raised from the dead, the firstfruits of those who have fallen asleep.” His point was precisely not that this event was another illustration of the annual renewal of nature, the cycle of death & rebirth. It was something new altogether. It was the once and for all breaking of the cycle, spelling the end of death and its repeated power over us. Christ breaks through the dark wall of death so that millions of other can follow him through the breach into the light beyond it.

It was not another annual temporary suspension of the inevitability of death, it was the breaking of the power of death once and for all, pointing to its final defeat one day.

The Resurrection of Jesus was the ‘firstfruits’, like the very first crocus of spring, the first apple on the tree. It was like a man breaking the four minute mile, a human being walking on the moon. A barrier had been broken that had always seemed impregnable and nothing would ever be the same again. It was the beginning of an entirely new creation that will one day come into fullness. It was not another annual temporary suspension of the inevitability of death, it was the breaking of the power of death once and for all, pointing to its final defeat one day. The endless cycle of rebirth is suddenly folded out into a linear trajectory, pointing forward to the day when all shall be made new.

CS Lewis attributed his conversion at least in part to a conversation with JRR Tolkien which persuaded him that the story of Jesus – his incarnation, descent into death and resurrection to new life - was not just another example of the ancient myth of the renewal of the world, but was the thing towards which all the myths pointed – it was, as he called it in a famous essay, ‘myth become fact’. It’s worth quoting him to get the point:

 

Christianity is a myth which is also a fact. The old myth of the Dying God, without ceasing to be myth, comes down from the heaven of legend and imagination to the earth of history. It happens—at a particular date, in a particular place, followed by definable historical consequences. We pass from a Balder or an Osiris, dying nobody knows when or where, to a historical Person crucified (it is all in order) under Pontius Pilate.

Of course, there will be echoes of resurrection in the other faiths of the world. Of course there will be pagan figures who look like Christ. Rabbits and eggs are to be enjoyed not frowned on as they point to the one great miracle. They are to be welcomed, not disowned. Lewis’ point is that the Resurrection is both myth and fact – myth become fact. The Resurrection doesn’t just point to the rebirth of the world. It is the rebirth of the world.

Now of course, Christians can’t prove it. They can, to be sure, point to evidence that the tomb was empty, that the profound, world-shattering effect on the disciples and even the rest of human history can only be explained by something truly extraordinary. But you can’t prove an event that by its very nature breaks the normal cycle of cause and event, death and rebirth, proof and disproof. You can only believe it and then re-build your whole view of the world around it. As theologian Lesslie Newbigin put it:

 

“At the heart of the Christian message was a new fact: God had acted in a way that, if believed, must henceforth determine all our ways of thinking. It could not merely fit into existing ways of understanding the world without fundamentally changing them. It provided a new arche, a new starting point for all human understanding of the world. It could not form part of any worldview except one of which it was the basis.”

 

So, no, we can’t prove it. But we can at least do the early Christians the justice of acknowledging what they were saying and what they weren’t.

Because this is the central Christian claim – that the Resurrection is not a metaphor for something else – for the rebirth of nature in the spring, or for the fertility of nature. In fact, it’s the other way round. The rebirth of nature is a metaphor for the Resurrection. The Resurrection of Jesus is not an illustration of something else. It is the one thing of which everything else is an illustration. In the light of the Resurrection, the renewal of nature in spring is not yet another round in the endlessly repeated cycle of death, rebirth and death again, but it points forward to the day when “the trumpet will sound, the dead will be raised imperishable, and we will all be changed.”

Essay
Belief
Culture
Weirdness
5 min read

The cost of selling spirituality

A $3.7 trillion industry ‘market’ for spiritual consciousness and wellness says something about today. Daniel Kim explores what’s driving this commodification and its market failure.

Daniel is an advertising strategist turned vicar-in-training.

A white neon sign against a brick wall reads: 'This is the sign you have been looking for.
Sign o' the times.
Austin Chan via Unsplash.

Apparently, Scorpio women from Gen Z are the most passionate about astrology, while Taurus Gen X men are the most skeptical. At least, that’s according to a delightfully insightful consumer report put together by the Peoplestrology website after surveying 2,800 people. I’m a Taurus 1995 MillZennial man so I’m not sure where that puts me. I’m also a trainee Anglican vicar which may contribute more to my demographic features, but that’s beside the point.  

We are increasingly fascinated by spirituality and religious practices. We are at a point where we can no longer assume that ticking “No Religion” on a survey means you’re an atheist or that you don’t believe in a supernatural realm or a God. In fact, a report by Theos found that only 51% of people in the UK who claimed ‘No religion’ also claimed that ‘they don’t believe in God’. That’s unreal. Another unbelievable insight from the 2022 UK religious data was the ‘Shamanism’ is now the UK’s fastest growing religious movement. Meanwhile, #WitchTok had 18 billion views in 2021, even hitting the mainstream when it got its own BBC article last year. For the uninitiated, these are TikToks that introduce people to witchcraft practices. A quick wander around the Waterstones ‘What We Recommend’ tables is enough to see the huge push to retrieve ‘ancient traditions’ that help people navigate the spiritual wilderness of modern life. Marcus Aurelius’ Stoicism, and the Confucian classics, are making their comeback. It goes beyond self-help.  

I used to work in a Soho advertising agency. I remember sitting on a teal coloured mid-century sofa with colleagues discussing star signs and pagan mythology over a coffee break. As the Christian, I was the one feeling like the cynical sceptic. That’s a strange experience and feels like cultural whiplash. Flashback ten years and secondary school in the mid-noughties and early-tens was brutal as a Christian. I watched Richard Dawkins' polemic God Delusion documentary during my religious education classes and my fellow classmates laid into Christianity like it was the most vile and stupid thing in the world. Anyone who believed in a supernatural reality was equally vile and stupid. Today, the New Atheist movement seems like a strange late-twentieth century aberration that has very much given way to a re-spiritualising world. In some cruel corners of Reddit, the New Atheist is even a subject of ridicule. 

It’s possible to discern two impulses going on in this re-spiritualisation. On one side of the heart, there are those who are reaching for the spiritual but not the religious - wanting connection with something bigger than themselves to provide meaning and an experience of transcendence. On the other hand, there are those who lean more religious but not spiritual - we want something to provide structure and order to our lives. There’s less of a concern about the spiritual experience but a desire to reign in the chaotic life - I used to have agnostic friends who would pop into a Catholic Mass because they liked the stability of the ritual. These are two ends of a continuum and invariably we are all somewhere in the middle. Both impulses are profoundly important ingredients to a life that is full of meaning. 

This, in my opinion, is an exciting and positive move in our society. It turns out that humans really can’t live on ‘bread’ alone - not least live on careers, brunches, or think-piece articles - and we certainly can’t live on ‘content’ alone. There is a spiritual vacuum, and we’re reaching for the oxygen. 

But in all of this, there’s a serious concern. Because wherever there’s demand, there is profit to be made - and right now, there is ample spiritual demand.

The ‘market’ for spiritual consciousness and wellness will be a $3.7 trillion industry. 

When reflecting on astrology’s role in contemporary society, the Peoplestrology report deems it the ‘perfect solution for our hyper-individualised culture’ and the report ends with an ominous recognition that the ‘market’ for spiritual consciousness and wellness will be a $3.7 trillion industry. The valuation of the ‘spirituality marketplace’ and the emphasis on ‘hyper-individualism’ has me seriously worried. It opens the door to the commodification of religio-spiritual practices and extracting capital value from people’s genuine spiritual search. It can become a product that we use rather than a profound source of ultimate meaning. And it’s already happening.  

Sacred Design Labs, for example, is a consultancy that looks to ‘translate ancient wisdom and practices to help organizations develop products, programs, and experiences that uplift social and spiritual lives.’ Their vision is genuinely very positive - it’s to make the workplace a less sterile and meaningless place. Don’t we all want that? However, they are also  perfect examples of the trend in  capitalising on this burgeoning market. To illustrate the point, one New York Times article recounts where the consultancy was hired to pull together hundreds of religious practices and categorise them by emotional states in order to give them possible uses in different corporate contexts. This exercise made the client ‘realize how many useful tools existed inside something as old-fashioned as his childhood church’. I’m glad that religious practices are getting a hearing in mainstream corporate contexts, but it saddens me to hear words like ‘useful’ being used to describe them. That’s only a hop and a skip away from ‘efficient’ or ‘profitable’.  

The inconvenient truth is that this commodification of spirituality is not just something corporations can be guilty of. We as late-modern individuals can be guilty of stripping religious practices out of their religious context and incorporating them into our self-care programmes. Tara Isabella Burton, author of Strange Rites: New Religions for a Godless World, calls this the ‘bespoke-ification of religion’. As Burton notes - ’We risk seeing spirituality as something we can consume, something for us, something for our brand’. And when we turn spirituality into a product, we turn it into something trivial. 

The irony is that this is profoundly counter-productive. Haven’t we agreed that hyper-individualism, and the commodification of everything, were precisely the things that led us to the spiritual vacuum we are now living in? If there was anything that Karl Marx, Aldous Huxley, and Billy Graham could agree on, it’s at least that. Are we doomed to repeat the radically individualistic cycle of dismantling the very thing that we are desperately grasping after - deep connection with our community, with our work, with our bodies, with our universe, and perhaps, just maybe, with our God? Satisfying our spiritual hunger is about more than just increasing our efficiency and decreasing our blood pressure. It’s about answering some of the most important questions any human individual can ask. Who am I? What am I made for? Is there a God or a spiritual dimension to the universe? Am I free or fated? What happens after I die? All these questions require us to look beyond ourselves, and to stare into the wild edges of human experience.   

If we are going to embark on a journey of spiritual discovery, whether it’s through astrology, pagan mythology, silent retreats, Tibetan Buddhism, or dare I say, Christianity, we can’t let our spiritual hunger be commodified for profit. Neither can we let it shrink back to the hyper-individualism that will keep us locked away in a prison called “self”. Our spiritual wellness is too important for that; it is worth more, infinitely more, that $3.7 trillion or a subscription service advertised to you on Instagram.