Article
Culture
Digital
Identity
Music
4 min read

What Spotify Wrapped really tells us about ourselves

We listen, therefore we are.

Belle is the staff writer at Seen & Unseen and co-host of its Re-enchanting podcast.

A screengrab from Spotify reads 'your 2024 wrapped.
Spotify.

Since 2016, Spotify has offered its users an annual feature that gathers up and presents us with the details of our own usage, allowing us to look back over the year through the specific lens of our listening habits. While this may initially sound more than a little dull, it’s actually quite the piece of marketing genius. It’s the story of our 2024, as narrated by Spotify. The state of our souls, as outed by our devotion to Taylor Swift.  

Every year, ‘Spotify Wrapped’ becomes more and more of a social ritual.  

In fact, this year, people were actively waiting on it to happen, checking their app daily, longing for Spotify HQ to announce its 2024 arrival. News outlets were writing pieces on how to best engage with it – there were actual bets being placed on when the feature might drop. How crazy is that? Spotify Wrapped has become as synonymous with this time of year as advent calendars and getting Christmas decorations out of the attic. 

Bravo, Spotify. I hope whoever thought the whole thing up has enjoyed one heck of a promotion.  

Now, I’m very aware that this may be somewhat of a storm in a teacup, the teacup being Gen. Z. But it is a storm, nonetheless. And I think our ever-growing obsession with it has a lot to teach us about.. well… us.  

Because what’s even more interesting is that these deeply personal insights Spotify are offering us, initially manufactured for our eyes only, are being plastered on social media. Spotify Wrapped has become a kind of soft-launch of our own brand, a low-stakes way of putting ourselves out there. Over the past days, thousands upon thousands of people have taken the data provided by Spotify and shared it with the world, sort of as a means through which they are sharing themselves with the world. Their top artists, the songs they’ve had on repeat, the number of minutes they’ve spent in the company of their favourite albums and podcasts - their listening habits have been served to us on a lime-green plate.  

(I say ‘their’, not because I’m immune to the craving but more because my own data is too strewn with Taylor Swift and The Smiths for it to ever be something I’m eager to share with the masses). 

And, I guess I have a simple question: why? 

Why are we doing this? My instinct is telling me that the answer is an incredibly simple, albeit salient, one. My hunch is simply that we want to be known.  

I think it’s utter genius wrapped in a guise of triviality. It underhandedly nudges us to acknowledge that we want to belong.

We have a nagging need to show people who we are, in the hopes that we’ll be repaid with acceptance. Approval, even. Admiration, if we’re really lucky.  

It’s a symptom of what some (perhaps most notable, Charles Taylor) have labelled ‘expressive individualism’. We live in a cultural moment that tells us that we are tasked with discovering and defining who we are, it’s down to us. It’s the responsibility of each individual to build themselves up, from the inside out. And then we get to show the world what we have crafted – ourselves, made in our own image.  

We get to be the masterpiece and the master, the creator and the created, the poet and the poem.  

It sounds wonderfully freeing, doesn’t it? There’s just one problem, no person can actually bear the weight of such responsibility. It’s crippling.  

And so, if, once a year, we can outsource this monumental task to a Swedish streaming platform – why wouldn’t we? For a brief moment, we can put our existential-crisis-in-waiting on hold, we can put our feet up, sigh with relief, and simply declare - I listen, therefore I am.  

For one day only, we can let our music tastes define us, we can leave it to our streaming habits to imbue our lives with meaning.  

We can rest.  

I’m in no way belittling this. On the contrary, I appreciate it. I think that Spotify Wrapped shows us far more about each other (and ourselves) than how much Oasis we listened to this summer. I’m really grateful that it allows us to drop our façade for a moment, reminding us how much we long to know and be known, see and be seen, love and be loved. I think it’s utter genius wrapped in a guise of triviality. It underhandedly nudges us to acknowledge that we want to belong. And so, I’m not convinced it’s ‘individualistic’ behaviour at all - how about we call it a symptom of ‘expressive want-to-belong-ism’, instead?  

Spotify Wrapped’s success is wild.  It is a cultural moment, and its underlying heart-cry is a particularly loud one. Even louder than the three-thousand minutes’ worth of Beyonce I blared this year. Apparently.  

 

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Article
Culture
Justice
Trauma
4 min read

Why are we so obsessed with true crime?

Our prurience often mistakes curiosity for compassion

Jamie is Vicar of St Michael's Chester Square, London.

Crime scene tape
Joshua Coleman on Unsplash.

Last month, Terry Barnes wrote in The Spectator about the ‘Trial of the Century’: that of Erin Patterson, a middle-aged Australian woman accused of murdering a dinner party-full of people with deadly mushrooms. 'All this week, on unusually cold and frosty southern Australian winter mornings, pre-dawn queues of rugged-up and puffer-jacketed hopeful spectators formed outside the rural courthouse, breath steaming in television spotlights as people stamped their feet to stay warm.' 

Journalists covering the ongoing trial compete with those spectating - and reporters have flown in from around the world to an obscure, otherwise undisturbed country town. The general fascination mirrors the streaming charts, where you don’t need to be Sherlock Holmes to observe a pattern in what’s hot. True crime – whether recreated on TV or happening in the courts - is having a moment.  

The attention of criminologists, the press, law enforcement and the justice system on real life cases such as Patterson’s is paramount. But is ours? 

A voracious appetite for true crime isn't new. In St Augustine's Confessions, he writes about a friend called Alypius who resisted peer pressure to go into the gladiatorial amphitheatre. Augustine writes about his friend being dragged in: 

'When they arrived and had found seats where they could, the entire place seethed with the most monstrous delight in the cruelty.' 

Alypius kept his eyes closed, but eventually gave in to the spectacle: 

'As soon as he saw the blood, he at once drank in savagery and did not turn away. His eyes were riveted. He imbibed madness. Without any awareness of what was happening to him, he found delight in the murderous contest and was inebriated by bloodthirsty pleasure.' 

Alypius' story is one of being freed from this addiction, but there's still a thirst for blood today in the arena of both true crime and cancel culture. The human condition, as well as being predisposed to voyeurism, is closer to William Golding's Lord of the Flies than we'd like to admit. It doesn't take much displacement of order for chaos to unravel. 

And this is why we're so fascinated: that true crime is true. The whodunnits of Agatha Christie have kept people entertained for decades, but truth is stranger than fiction. The perpetrators aren't ridiculous 2D villains and monsters, but men and women who for whatever reason have given themselves over to darkness. The mixture of motives, methods and mania aren't easily unscrambled, so we like the serialisation. The devil is in the detail, and it takes time to pore over. 

The Russian author and dissident Aleksander Solzhenitsyn, when he was sent to the gulag, gradually solved his own puzzle: that evil can be observed, but it is much closer than we think: 'Gradually it was disclosed to me that the line separating good and evil passes… right through every human heart—and through all human hearts. This line shifts. Inside us, it oscillates with the years. And even within hearts overwhelmed by evil, one small bridgehead of good is retained. And even in the best of all hearts, there remains … an un-uprooted small corner of evil.’ 

Even so, we don't like to admit that sobering reality, or nuance. We like to think we're on the side of justice. We confuse curiosity with compassion. But the Netflix shows, podcasts and twists and turns of the courtroom upend our 'just world hypothesis': we see that justice often isn't fully served in this life, making us wonder if it might be possible eternally. 

Then there's also the reality of truth being contested. The prophet Isaiah writes of a time where 'Justice is turned back, and righteousness stands far off. For truth has stumbled in the public square, and honesty cannot enter.’  

Perhaps our thirst here is not just for all the gory details, but for justice and truth. It's a theme picked up by St John in the New Testament, writing 'And this is the judgment: the light has come into the world, and people loved the darkness rather than the light because their works were evil. For everyone who does wicked things hates the light and does not come to the light, lest his works should be exposed.' Jesus declares later in this same gospel: 'I am the light of the world. Whoever follows me will not walk in darkness, but will have the light of life.’ 

The only way we can begin to make sense of evil is to consider one who absorbs our darkness, absorbs all darkness, and yet remains light, even against the backdrop of our world’s darkness.  

So what's the right balance? Can I enjoy a true crime show and be filled with light? The tipping point will probably be different for each of us. St Paul, himself a victim of injustice, writes from his prison cell: 'whatever is true, whatever is noble, whatever is right, whatever is pure, whatever is lovely, whatever is admirable—if anything is excellent or praiseworthy—think about such things.’ 

This isn't a call to turn a blind eye to evil. Paul isn't escaping his prison cell with escapism. He is starkly, soberingly honest about the nature of his own sin and its pervasive, polluting quality in the human condition. And we all have a responsibility to one another to detect, be vigilant and call out where there's injustice. To be ready for it. Our world is in a mess because of blind eyes and burying heads in the sand. Jesus quite clearly says he brings that light to expose the darkness. But meditating on and marinating in darkness as entertainment? That is something different.  

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