Article
Culture
Economics
Ethics
6 min read

The rights and wrongs of making money with meme coins

When does investing become speculating, or even addictive gambling?
A montage shows Trump with a raised fist against other images of him and the phrase 'fight fight fight'.
$Trump coin marketing image.
gettrumpmemes.com,

Donald Trump’s “liberation day” tariffs may have driven sharp swings in global financial markets, but his actions in markets a few months earlier were in some ways even more peculiar.

On the Friday before his inauguration as the 47th US President in January, the Republican surprised many with the launch of the $TRUMP memecoin, described by its website as “the only official Trump meme”. The cryptocurrency token, in which Trump’s family business owned a stake, initially soared in value to more than $14bn over that following weekend. 

Then, on the Sunday, Trump’s wife Melania launched her own memecoin, $MELANIA, which reached a value of $8.5bn. Even the pastor who spoke at the president’s inauguration subsequently launched his own memecoin. 

For those wondering what exactly a memecoin is, you are not alone. In short, they are a form of cryptocurrency - an asset class that itself has attracted plenty of questions about its substance and purpose - representing online viral moments. They have no fundamental value or business model and, according to the US securities regulator, “typically have limited or no use or functionality”. 

Donald and Melania Trump’s coins subsequently plunged in price, but still have a value of around $2.5bn and $214mn respectively, according to website CoinMarketCap. 

There are plenty of others in existence. PEPE, based on a comic frog, has a value of around $3.6bn; BONK, a cartoon dog, has a market cap of $1.5bn; and PNUT, a reference to a squirrel euthanised by authorities in New York and about which Trump was allegedly “fired up” (although doubt has since been cast on the president’s involvement in the matter), is still valued at around $174mn, despite having fallen sharply in price.  

Dogecoin, seen as the world’s first memecoin and originally created as a joke, boasts a market value of around $25bn. (There are other memecoins which may not be suitable for these pages). 

Some people’s willingness to buy an “asset” with no use or fundamental value may seem strange to more traditional investors. But it can be viewed as just one manifestation of the speculative investor behaviour evident since the onset of the coronavirus pandemic and, indeed, at times throughout history. 

The price of Bitcoin recently rose above $100,000, despite many investors still viewing it as having little or no value (in 2023 the UK’s Treasury select committee described cryptocurrencies as having “no intrinsic value, huge price volatility and no discernible social good”). In early 2021, shares in GameStop - a loss-making US video games retailer that some hedge funds were betting against - rocketed as much as 2,400 per cent, as retail investors piled in, many with the aim of inflicting pain on the hedge fund short sellers (in that respect at least, a highly successful strategy that became the subject of the film Dumb Money). The huge rise in AI and other tech stocks in recent years - until the recent tariff-driven volatility - has also been described as a bubble by some commentators. 

Whether or not such episodes can be compared to infamous bouts of speculative mania in history depends on your point of view (and often can only be judged with the benefit of hindsight) - be it the 17th century Dutch tulip bulb mania, shares in the South Sea Company in the 18th century or the dotcom boom and bust of the late 1990s and early 2000s. 

But it does give rise to the question of when investment should start to be described as speculation or even as gambling? And what are the rights and wrongs of any of those activities? 

There can be negative effects, for instance if the actions of speculators force businesses in the real economy to change their plans or divert time and resources... 

Gambling can be thought of as risking a stake on, for instance, the result of a game of chance or sport in the hope of a bigger payout. While often the result is purely down to chance, in some cases a strategy or an element of research (for instance of a horse or football team’s form) can be used. Investment, in contrast, tends to involve purported economic utility and assets believed to have some sort of underlying value, and holds the hope of future profit (although there are also plenty of bad investments or those that have gone to zero). While an investor must be prepared to lose their entire stake, in some cases such an event is relatively unlikely (for instance, if they buy a fund tracking the performance of a major stock exchange). Speculation is harder to define, but is generally seen as shorter term than investment, with more chance of a bigger gain or loss, and dependent on price fluctuations. Rightly or wrongly, the term has a more negative connotation than investment. 

One writer who explored the ethics of these activities was Oswald von Nell-Breuning, a Jesuit theologian and economist who served as an adviser to the Pope and who was banned from publishing under the Nazis. 

While he found that “one general definition cannot capture all the nuances” of speculation, he identified two different types of speculative activity - one that was purely trying to make a profit from financial market trading, and one based on trying to create a viable business. (See this article in the Catholic Social Science Review for a fuller explanation of Nell-Breuning’s views on speculation). 

As the CSSR article shows, Nell-Breuning found that there can be positive effects from speculation - one might think of better liquidity and price discovery in a market, while, in commodity futures markets, speculators allow producers to hedge risk

But he also argued that there can be negative effects, for instance if the actions of speculators force businesses in the real economy to change their plans or divert time and resources away from production. 

And whereas gambling typically takes place within a circle of players who have chosen to take part, speculation, he wrote, can affect a greater portion of society - for instance, if it affects the price of shares or bonds they hold. 

The Bible - on which Nell-Breuning’s faith and analysis was based - does not take a prescriptive approach to such activities. But it does provide some interesting guidance.  

An entrepreneurial approach to business and investment is applauded, for instance when the writer of the book of Proverbs (traditionally believed to be King Solomon) praises the virtues of “an excellent wife”. These include investing in a field and using her earnings from business to plant a vineyard, and feeding her family from her gains. 

Jesus tells a story of a master who, before going on a journey, gives his property to his servants, each according to their ability. To one he gives five “talents” (a large unit of money), to a second two and to a third servant he gives one. 

The first servant trades with his talents and makes five more talents - a 100 per cent profit - and is applauded by the master on his return. The second servant also trades and similarly makes two more talents and is again applauded. 

But the third servant, being afraid and believing the master to be “a hard man”, hides the money in a hole in the ground. He is condemned as “wicked and slothful”, and told that he should at least have put the money in the bank. 

While Jesus’s story may primarily be about how we view God’s nature, how we use our God-given abilities and whether or not we can take risks in faith for Him, it is also hard not to see investment and indeed wise speculation as being virtuous activities here. Putting the money into a bank account is, in this story anyway, more of a fallback option. 

But the Bible also warns us against putting money above all else in our lives. The love of money is, famously, a root of all sorts of evil, while we are also told to be content with what we have, and that “wealth gained hastily will dwindle”. 

Nell-Breuning similarly warns that a “get-rich-quick” mindset, when this is placed above all else, can be harmful, and advises caution in situations where the lure of big profits can lead the speculator into market manipulation or fraud. 

After all, both gambling and crypto trading have the potential to become dangerous and damaging addictions needing treatment

Ultimately, Nell-Breuning struggled to come to a simple conclusion on the question of whether speculation, in and of itself, is morally wrong. It is, he wrote, a judgment call for those involved. 

When making such decisions ourselves, his - and the Bible’s - warnings may be worth bearing in mind. 

Article
America
Character
Culture
Leading
Politics
6 min read

Why some evangelicals back Trump - and why character is necessary for Leadership

Whatever leaders say, it's what they do and who they are that matters.

Graham is the Director of the Centre for Cultural Witness and a former Bishop of Kensington.

President Trump speaks in the White House
The White House.

The USA is a strange place. At least to us foreigners. Already this year I have spent two separate weeks there. The first was a week in Texas where Trump/Vance flags flew triumphantly and shops proudly displayed MAGA hats and related merchandise. The second was a week on the liberal west coast, in San Francisco and Seattle, where it was Pride flags that fluttered in the wind, and Trump and his lackeys were viewed as the enemy of everything good and true. There could hardly be a greater contrast. 

I've been trying in particular to get my head around why evangelicals have so solidly backed Donald Trump, especially so since I grew up with and still to an extent own that label here in the UK. I spoke recently with Walter Kim, a gentle, thoughtful Korean-American leader of the National Association of Evangelicals. He pointed out that the evangelical constituency in the USA is far more ethnically diverse than the image of the white, country-music loving, confederate flag-flying southern Republican that we often assume in Europe. Many evangelicals worship in churches which are ethnically very mixed, and who have no time for Trump whatsoever.  

For him, the name ‘evangelical’ had been hijacked by a political movement. Many people assumed that if you are Republican in your sympathies, voted for Trump, and are resistant to the ‘woke’ policies of the Democrats, then you must be an ‘evangelical’ regardless of your religious or theological convictions. Bizarrely, he pointed out that in a recent survey, a significant number of Muslims had claimed the designation ‘evangelical’. I told you America was a strange country. 

Now of course, many evangelicals do support Trump. Yet even among them, it is hard to find anyone who will mount an argument for him as a moral exemplar, a shining example of virtue and integrity. Even those who support him acknowledge his own moral frailty, his murky past in relation to women, financial dealing, and truth-telling. Be that as it may, there appear to be two broad positions evangelicals take for supporting Trump. 

One is to say that his character may be flawed, but his policies are good. Tim Alberta's book on American Evangelicalism, The Kingdom the Power and the Glory, suggested that for some evangelicals, voting for Trump was “nakedly transactional - Christians trading their support sans enthusiasm in return for specific policies.” 

Most evangelicals are of the opinion that there is something fundamentally wrong with putting an essentially male boxer in a ring with a female one. They feel distinctly uneasy with the widespread and cavalier destruction of what they consider to be nascent human lives in the womb. They value traditional marriage and the family as a key building block of a healthy society and as the best means to bring new lives into the world and nurture them through their formative years. Some think the right to carry a gun is a safeguard against lawlessness and encroachment on the privileges of the individual.  

They may also be nervous of the impact on the USA of illegal immigration, dislike economic policies which have raised the cost of living - especially tough if you are poor, are anxious about the rise of China as a world power which, if its growing influence across Africa is anything to go by, threatens domination across the globe in coming decades with an atheistic regime hostile to Christianity and religious freedom. 

For them, the Democrats under Joe Biden seemed to ignore all of these things. They seemed to be wrapped up in a small bubble of their own marginal issues and grew out of touch with ‘mainstream America’. And so many evangelicals voted for Trump, with deep reluctance given his moral frailty. His polices were OK, but the deal was worth it, even if his character was dodgy. 

Yet, as Alberta observes, there is now a different strand of evangelical support for Trump, much more bullish and brazen. He is, they claim, yet another of many flawed leaders that God has used for his purposes in the past. In the Bible, King David had his mistress’s husband murdered so he could marry her; his son Solomon had a weakness for women and yet was used by God to build the great Jerusalem Temple; King Cyrus was a Persian king who allowed the Israelites to return from exile. Trump is now the chosen one of God to restore America as a Christian nation, despite his flaws. 

In both of these approaches, the assumption is that good character is desirable, but not essential for leadership and establishing good government.  

I am not so sure. 

Of course, getting good policies matter. Yet character matters just as much, if not more. 

As it happens, the story told in the Bible doesn’t think flawed, unrepentant leaders are good leaders for a nation. After the contract killing, King David realised he had done something terribly wrong and was deeply remorseful for his actions. Solomon's wandering eyes caused untold damage to Israel in future years, leaving it open to all kinds of destructive idolatry. And Cyrus was never a king of the nation of Israel anyway, just a neighbouring potentate whose foreign policy enabled something good to happen. 

The problem with adopting an unrepentant leader with deep moral failings is that leaders set the tone for the organisations that they lead. It's true of any school, church, business or government. Whatever leaders say, it's what they do and who they are that matters just as much. And that is because what they do and how they are gives an idea of the kind of behaviour that is least permissible, but at most recommended, to get things done.  

A leader who achieves results through bullying, demeaning opponents, getting rid of the people who confront him, and who thinks that making a lot making a lot of money is both the main aim in life and the marker of success, sends out the unspoken message that bullying, domineering and making money are the thing to do. This is how to get on. Such behaviour will always be overlooked with a smirk, or even rewarded. He - or she - sets the tone for the nation / business / organisation / church. 

It's an age-old rule. Kids pick up the behaviour of their parents. Churches reflect the personality of their pastors. Businesses end up taking on the character of their CEOs. Boris Johnson fell from grace as Prime Minister of the UK not because of his economic or social policies (if he had any), but due to his character – an inability to tell the truth eroded trust and came home to roost in the end.  

Of course, getting good policies matter. Yet character matters just as much, if not more. We might argue the toss over whether Trump's tariffs, his standing up to China, his approach to getting a peace deal in Ukraine, his reversing of illegal immigration is, or is not, the right policy. But the way he goes about these things speaks more loudly than the policies he adopts. The way we do things is as important as what we do.  

In leadership, competence and chemistry matter. But in the long run, character matters the most. 

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