Article
AI - Artificial Intelligence
Creed
Morality
Spiritual formation
6 min read

The moral machine: algorithms that give a window into the soul

In TikTok’s algorithm Graham Tomlin saw something that got him thinking. Could it lead to moral health rather than harm?

Graham is the Director of the Centre for Cultural Witness and a former Bishop of Kensington.

A abstract grid of colourful cubes with arrows, crosses and cubes, viewed from above and at an angle
Champ Panupong Techawongthawon's illustration of artificial intelligence.
Google DeepMind on Unsplash.

A few years ago, I was thinking of buying a camera for my wife as a birthday present. I lazily browsed a couple of websites to check out the options. Then something odd started to happen. Somehow, my laptop seemed to think this was a good idea and sprang into action. Whenever I went onto Amazon, Ebay or any other website selling stuff, it kept pushing adverts for cameras at me. Canon or Nikon? Point and Shoot or DSLR? How did it know? Could it read my mind?

It was the first time I noticed the power of the algorithm.

A bit later on, thinking I ought to get up to speed with the regions of social media that I had little clue about, I opened up TikTok and started to swipe upwards (apparently that seemed to be the way to do it). This time I was determined not to like or unlike anything, follow anyone or be followed by anyone. Yet mysteriously, it still worked out what I liked and kept pushing short, addictive videos at me, enticing clips of football, mountains and music along with other random stuff mixed in. How did it know me so well?

It is as old as the hills. The algorithm simply takes the desires of your heart and amplifies them.

Of course, better informed people than me know how all this works. The algorithm figures out which accounts you follow, any comments you’ve posted, clips you’ve liked or shared, and in particular, videos you watched all the way to the end. So, if you linger over a video, it knows you like it. If you rush on quickly to the next one, it makes a mental note that you’re not so keen.

It all feels a little sinister, yet very clever. You often read dark theories of social media, and the way it is re-wiring our brains. Yet when you look a little closer, it is as old as the hills. The algorithm simply takes the desires of your heart and amplifies them. So, if you like or linger over certain videos expressing a particular cultural or political opinion it will send you more of the same. The result is we get confirmed in our own frameworks which never get challenged by others. It's part of why we are so polarised as societies these days. When you ask why ‘the other side’ cannot see the obvious truth that you see, the answer is that they literally don’t see it. They don't see it because the algorithm doesn't feed them the same things as it feeds you.

As a result, TikTok or Facebook is an alarming mirror into the soul – see what it sends you and it just may be that it tells you more about yourself than you would like to know.  

Social media like TikTok, Facebook and Twitter (or X)  learn to recognise what your heart really desires (not just what you say you do). They notice what you linger over, what catches your fancy and sends you more of the same. They are, apparently, studiously neutral on moral questions. They seem to have no moral designs on you to school or form your soul in particular ways, but are simply a reflection of your own longings. What TikTok, Facebook, Instagram and the others all do is to propel you further in the moral direction in which you are already headed. Which for most of us, is not a great idea.

Now of course there would be howls of protest if TikTok announced a moral code – that it was about to encourage virtue and discourage vice by deliberately sending us improving videos, material that the mysterious people who run it think is good for us. And that is not because we think virtue is bad and vice is good, but because we can’t decide on what virtues we want to encourage or what vices to stamp out. We draw a line at cruelty to children and extreme violence, but not much else. It is also because we hold as sacrosanct the freedom of the (adult) individual to choose his or her own way in life, as long as they don’t hurt anyone else.

Such sites are examplars and vehicles of expressive individualism – not just in the myriads of people who show off their dance moves, sing their songs or act out half-funny scenes on a golf course, but in that they confirm me in me my own wishes. They don’t tell me what to want. But they give me more of what I want. As a result, TikTok or Facebook is an alarming mirror into the soul – see what it sends you and it just may be that it tells you more about yourself than you would like to know.

It matters what we feed our souls with. It matters what stories we allow ourselves to be told.  

Such sites appear to be morally neutral. They don’t seem to aim to educate or form you in any particular direction. Or at least they are supposed not to. But of course nothing is entirely neutral.

Funnily enough, it’s not how we bring up children, or educate ourselves. When we bring up a child, most of us have some kind of vague or not so vague moral code in mind. We reward kind and helpful behaviour, and we punish selfish and mean actions. We don’t tend to give more of the same to a child who has eaten the first half of the packet of biscuits, or encourage a brother to hit his sister yet again. We have a goal of some form of moral formation in mind.

Yet, despite our confusion over which virtues to encourage, we need some kind of moral guidance for our wandering and flawed hearts, linked to eyes that are tempted to feast on things that fascinate but are not good for us. Like a glutton who cannot stop eating, even if these sites don’t themselves push extreme violence, pornography, aggression, they offer enough of the soft version of these to draw you in. And it’s not hard to find sites that will take you deeper into the darkness. And those sites will already know the way you are thinking and desiring and are ready to pull you in deeper into the mire.

The problem is not so much with the algorithm. It is with us. Netflix’s documentary, ‘The Social Dilemma’ quotes an alarming statistic - that fake news spreads six times faster than the truth. The reason is not hard to find. We are fascinated by the sensational and alarming rather than something a little more ordinary yet which happens to be true. As one person in the documentary put it: “The internet has a bias towards false information. Because false information makes more money. The truth is boring.”

The moral philosopher Gilbert Meilaender wrote:

“Successful moral education requires a community which does not hesitate to inculcate virtue in the young, which does not settle for the discordant opinions of alternative visions of the good, which worries about what the stories of its poets teach.”

It matters what we feed our souls with. It matters what stories we allow ourselves to be told.

The purveyors of social media are not innocent in this as they do exploit our worst tendencies, but in the end they simply confirm us in our own moral confusion. Yet it does point up the problem in the liberal ideal of leaving ethical decisions entirely up to the individual, to give entirely free choice without any guidance, because with our crooked hearts, it will always end up feeding the darker sides of our characters without a corresponding pull in the other direction, something which Christians called divine Grace.

St Paul wrote to the small group of Christians in Philippi, surrounded by the highly sexualised and violent culture of the Roman empire: “whatever is true, whatever is honourable, whatever is just, whatever is pure, whatever is pleasing, whatever is commendable, if there is any excellence and if there is anything worthy of praise, think about these things.”

I’m not saying don’t watch TikTok. But here’s an idea. Why not try to make it into a morally forming version of what you want to be, not what you are? Exercise a bit of moral direction yourself. If you see a video which you know in your conscience is not good, or is spreading lies, swipe it away quickly. If you see something positive, dwell on it.

If you approach it this way, you might just be able to persuade the algorithm to shape you in good ways and not the bad. It could become a means of growing in goodness, but only if you want it to be.

Events
Belief
Creed
Digital
Wisdom
6 min read

The wisdom of living with the question not googling the quick answer

Are we trading wisdom for apparent certainty?

Elizabeth Wainwright is a writer, coach and walking guide. She's a former district councillor and has a background in international development.

A person sits on a window sill with one raise knee.

In much of the work I’ve been involved in, whether writing, coaching, hillwalking, local politics, or international development, I’ve learned to ask questions I don’t have answers to, and sometimes neither do the people I’m with. We sit with the question, decide whether it’s the right one, try to discern what else emerges in our peripheral vision as we focus on it. It takes effort to come to something like an answer, and in doing so, we peel off layers of unknowing. It has taken practice, and it can be slow work. But in searching for good questions, I see they can be an entry point into not just information but wisdom too. And there are many places that are hungry for wisdom.  

I longed for better questions and more curiosity when I was a district councillor. Curiosity that made space for residents to share their stories and opinions, curiosity about different political positions and what might happen if we work across divides, about what might be possible if we could get past the way things had always been and imagine what they could become.  But the desire to save face, to be seen to be in control, was strong, and I felt it often got in the way of real conversation. To be committed to the process more than the product takes courage, I think. The courage of uncertainty, of saying, “I don’t know”, of putting humility and honesty before status. Sitting with questions can be difficult, perhaps even feeling like a luxury, but they show us ourselves and the world a bit more clearly, offering a pathway to relationship, to collaboration, to humanity, to wisdom.  

I have been thinking about the temptation to trade the wisdom of questions for the apparent certainty of instant answers, even wrong answers. It is a temptation that, in our age of one-click everything and the importance of image, is only quickening. It is a temptation that I have been thinking about, wondering if it started with that old temptation in the Garden of Eden. Staring at a painting of Adam and Eve in the Prado gallery a while back, I wondered whether that original temptation set us on a path of instant information but also of depleted wisdom.  

As I peered into the painting, a thought sparked: what if God told Adam and Eve they could eat fruit from any tree except the tree of the knowledge of good and evil not because he wanted us to stay ignorant or innocent (something that Philip Pullman explores in his Northern Lights books) but because he knew it was too easy for us to eat from that tree. He wanted us to live, and to search for knowing and wisdom ourselves. Eating the fruit would bypass experience, there’d be no need to develop muscles of thinking and discernment. And he wanted us to be wise, to keep creating and tending the world with him. When those first pulled-from-the-earth humans ate the fruit, it was like us still-dependent-on-the-earth humans asking Artificial Intelligence to write us an essay: we might get what we want, but we’ve bypassed the experience of thinking, creating, discerning what’s ours to say.  

This analogy creaks when pulled too far, but it lingers all the same. There’s a quote I’ve long appreciated, from the biologist E.O.Wilson:  

“We are drowning in information, while starving for wisdom. The world henceforth will be run by synthesisers, people able to put together the right information at the right time, think critically about it, and make important choices wisely.”  

Picking the fruit, becoming reliant on AI, gives us information but perhaps not the ability to think, and not the wisdom to make good choices. God wants us to be wise. The Bible’s Book of James says we can ask for wisdom. It is not withheld from us; it is not hidden. It’s everywhere, waiting to be called on.  

There are no digital shortcuts to the difficult work of community, no AI-shortcut to loving well, just as there was never a shortcut to complete knowledge of good and evil. 

It’s so easy to find answers now — Google solves problems and democratises access to information, unless of course you’re in a part of the world that has no digital access. In rural mid Devon and in rural Zambia, both places I’ve worked deeply with communities, you can’t simply access an online meeting or find the answer to a question you might have. Sometimes this feels a life-giving challenge: it increases the need for relationship, for trust, for community conversation. Other times is hinders progress: it means people can’t access jobs, or basic health knowledge, or government decisions that affect them. Google has changed who can access the world, how we interact with it, how we think and learn. Historically, people memorised poetry and scripture and news. The printing press changed that; words were pulled from minds and printed on paper. Our online existence has accelerated that: I don’t need to stretch my memory if I don’t want — I can find and store what I need digitally. We’ve outsourced our memory, and I wonder whether we’re also outsourcing our capacity to think and discern. 

In doing so, we risk disconnecting from ourselves, our relationships, our communities, our places. No longer do we need to rely on each other for knowing and wisdom — we can trust faceless digital forces that profit from us doing so. We risk too our unique ability to think creatively, to discern good sources, to think deeply and with nuance about a topic. If AI learns from everything that has been, it can synthesise and perhaps even extrapolate from that and project forward, but it can’t creatively imagine. It can’t reflect and speak wisdom.  

There is an ease and convenience to Google, to AI. There was an ease and convenience to picking the fruit to gain knowledge. But we are not called to ease and convenience. I think we are called to love, to care for our neighbours, and these things are necessarily inconvenient. Digital access to information is a tool, a resource, a gift that benefits many of us in many ways. But it could easily blunt our humanity, becoming a temptation that bypasses the work of truly living.  There are no digital shortcuts to the difficult work of community, no AI-shortcut to loving well, just as there was never a shortcut to complete knowledge of good and evil. With information available at the tug of a fruit — a click, a download, a request to an artificial intelligence — I am curious how our ability to sit with questions will change, whether we’ll feel beauty or fear in not having all the answers, whether we’ll lose our ability to discern, and to “have faith in what we do not see.”  

Sitting with questions, with curiosity, is I think an entry point to faith and to mystery. 

Jesus calls us to questions, to relationship, to love, not to answers that might be easily won but little interrogated. He knew that questions, not answers, were often the best response to questions. Questions to sit with, to hold up as a mirror, to walk as a path to wisdom. He asked a lot of them. Who do you say I am? How many loaves do you have? Do you love me? What do you want? Why are you afraid?  The Bible records Jesus asking questions, and sometimes offering answers too. But the point often seems to be the question itself, giving endless chances for people to question their assumptions, and their judgements, and to deepen their faith and make it personal. In doing so, Jesus offered a path to deeper and more meaningful knowledge of God, the world, others, and ourselves. And by asking questions he gave dignity to people, listening deeply to them, loving them, calling them into themselves. 

Sitting with questions, with curiosity, is I think an entry point to faith and to mystery. And we have companions as we do this: Jesus, early Christian mystics, prayer, the Psalms, each other – these are all places I turn to dig deeper into the knowing that comes through unknowing. To live with questions and within mystery, to listen deeply to each other, to speak the language of soul rather than certainty, might be difficult and countercultural. But in an age where the future is becoming less certain despite the whole world seemingly at our fingertips, I think it is where our hope is. After all, “what good is it for a man to gain the whole world but forfeit his soul?”