Article
Addiction
Comment
Football
Sport
6 min read

An irresponsible gamble

Out-of-date law and human nature mean sports betting is more than harmless fun – it ruins lives, argues Sam Tomlin.

Sam Tomlin is a Salvation Army officer, leading a local church in Liverpool where he lives with his wife and children.

The edge of a football pitch showing an advertising hoarding with a betting brand name on it.
Lars Schmidt, via Wikimedia Commons.

On 21st April 2021 husband and father of two young children Luke Ashton took his own life. Suicide is the biggest cause of death for men under 50 in the UK, but this suicide had a particular source. As recounted by his widow and now anti-gambling campaigner Annie, Luke developed a gambling disorder linked to his support of Leicester City and football gambling more generally. Getting furloughed in the pandemic exacerbated the problem and he succumbed to aggressive advertising on his smart phone, losing more and more money to the point of despair and no return. 

I am not surprised to hear of stories like Luke’s. That’s because I am a Salvation Army officer. Some may view the pledge to give up all forms of gambling when you join its ranks as archaic and over-the-top, but this insistence by the Salvation Army, which was founded in the 1800’s, was a response to the devastation to lives addiction can cause. Far from being a thing of the past, gambling continues to wreak havoc, especially in poor communities like the one I live and serve in today. I have had personal items stolen and pawned to fund gambling addictions and have heard of people losing thousands of pounds in a few hours.  

Recently our church was part of a local campaign to stop an iconic building from being turned into a cashino, something which we and others in our community knew could have a devastating impact. Thankfully the company withdrew the application, probably because of local opposition, but areas of high socio-economic deprivation like ours are always under such threat. 

If you force young people to endorse addictive products, don’t be surprised if they use them.

I have friends who gamble on sport and tell me it is just harmless fun. It makes the experience more exciting when you have money on it, they say, something sports betting companies focus on in their advertising. While not every gambler is a problem gambler (Public Health England estimates there are 2.2 million who either are problem gamblers or are at risk of addiction), I am not convinced that it is harmless fun for two main reasons. 

Firstly, the risk of ‘harmless’ gambling turning into problem gambling is not adequately managed by UK legislation. The 2005 Gambling Act refers more to gambling by post than online gambling and was passed at a time before smart phones. This legislation, intended to boost the economy through liberalising gambling laws, has allowed sports gambling to spiral out of control; 40% of Premier League clubs are sponsored by a betting company with many more in lower divisions. Concerns have been raised about transparency on behalf of these betting companies and it seems clear that these companies exploit the Premier League’s global profile to reach potential customers in countries like China where gambling advertising is banned. Aston Villa recently responded to a supporter backlash against a new sponsorship deal but made it clear that money talks: for clubs outside the top six (who can attract significantly greater deals), betting firms offer ‘twice as much financially as non-gambling companies.’ 

My team, Bristol City, had a gambling sponsor for many years until this season – although ironically children’s shirts had the sponsor changed in a tacit acknowledgement of potential harm. Hypocrisy in football betting runs much deeper though. Ivan Toney the Brentford striker currently faces a lengthy ban for a breach of the FA’s betting rules, but as The Big Step campaign (led by people harmed by gambling) pointed out – with various pictures of Toney receiving awards and shirts with gambling sponsors on them - ‘If you force young people to endorse addictive products, don’t be surprised if they use them.’ 

It is almost impossible to watch a match on TV without being bombarded with free bet offers and the latest deals with former players enticing fans to gamble their money with a few simple clicks on their phones. One recent study questions whether it is possible to gamble responsibly in an age of smart phones, and outlines significant potential harm even for ‘low and moderate risk gamblers — including relationship problems, being distracted, lost opportunities across work and personal life, secretive behaviours, and a compulsion to open and continually re-engage with the app.’ 

A review of the Gambling Act is currently being carried out, but frustration is growing as publication is delayed. While a blanket prohibition on gambling would neither be practical or desirable, campaigners hope that steps will be taken to restrict gambling advertising in much the same way that advertising for smoking has been banned. The gambling industry cite the contribution gambling brings to the economy, but a report by the Social Market Foundation suggested that tighter regulation could actually boost the economy and in 2016 it was estimated that gambling addiction cost the economy £1.2bn a year. For a society built on an understanding of ‘freedom,’ however, as defined by challenging anything that might hinder our individual wills, gambling may constitute the example par excellence of the confluence of social and economic liberalism. Any significant change to legislation will be hard-won. 

The second reason is that gambling promises more than it can ever actually deliver. This is why it so often ends in harmful addiction – it can never truly satisfy what are ultimately spiritual needs, so it continues to draw you further and further in until you are no longer in control but it controls you. 

There are perhaps three main reasons people gamble: the desire to win money, the social aspect and the thrill or excitement. There is no doubt that gambling offers the possibility of fulfilment, to some degree, for all these things: occasionally people win large sums of money, it can make sport more exciting and help make the social experience more fun. 

We are indeed made for community and the communal enjoyment of sport.

As Christians see it, however, gambling offers an unreliable and ultimately unsatisfying route to fulfilling these desires. The Bible warns us about the love of money and encourages honest work as opposed to chance for earning what we need to live It also points to the importance of charity and justice for those who do not have enough. We are made for community and the communal enjoyment of sport is a gift from God (as I have written about in the past). It is perfectly possible, however, to enjoy sport without gambling – really supporting and following a team or player comes with enough ups and downs to produce a wide range of emotions; I have cried, bitten my nails, hidden my head in my hands and hugged random strangers often during one single game. It could be argued that even non-problem gambling contributes to fund an industry that demonstrably preys on vulnerable people, failing the command to love our neighbour. 

We are also created to experience thrill and excitement beyond the mundane aspects of everyday life, but the greatest drama according to the Christian faith is found in being caught up in God’s redemption of the world, ‘reconciling all things to himself’ as we read in the New Testament. As many Christians will testify – even the most exciting Hollywood film is a pale imitation of the excitement and drama of giving up your life to follow the way of Jesus, and this is certainly true of the fleeting and temporary thrills experienced through gambling. 

Unlike some religions which want to supress desire, the Christian faith affirms desire as a good thing. The question is, what our desire is aimed at. Augustine once said that our hearts are restless until they find rest in God. Created things or activities like sex, possessions, money or experiences are good when enjoyed in the right context, but when – like with gambling - they promise more than they can deliver, more often than not it ends in dissatisfaction and potentially even disaster as Luke Ashton’s story tragically demonstrates.  

Article
Culture
Sport
Trauma
5 min read

Scottie Scheffler, Welsh Rugby and the fading of sporting glory

Scottie Scheffler has a lesson for this summer's fading sports teams

Graham is the Director of the Centre for Cultural Witness and a former Bishop of Kensington.

A cricket batsman surrounded by opposition players leaves the crease.
A West Indies Batsman leaves the crease.
xcom/windiescricket.

This past week, while England were beating India at Lords in a nail-biting, high-quality Test match which was in the balance until the very last ball, on the other side of the world in Jamaica, something tragic was unfolding. The West Indies were bowled out for the paltry sum of 27 runs against the fearsome Australian bowling attack, the second lowest total of any team in around 150 years of Test cricket. 

Why tragic? People of my age remember the 1970s and 80s West Indies as one of the best cricket teams in the world. Superb bowlers such as Malcolm Marshall, Curtly Ambrose, Michael Holding and Joel Garner terrorised batsmen from Adelaide to Antigua, from Cape Town to Christchurch. They hurled down cricket balls at a frightening speed, whizzing past the heads of batsman who didn't even have the security of a helmet. At the other end, a succession of brilliant batsman like Viv Richards, Gordon Greenidge, Clive Lloyd and Alvin Kallicharan scored hundred after hundred, as together they made-up one of the greatest teams in the history of Test cricket.  

Since then, a sorry mess of dried-up funding, poor governance, neglect of grassroots cricket, and the competition of other sports such as athletics or basketball, has seen the standard of West Indian cricket decline dramatically, especially at the most complex form of the game - international 5-day Tests. So, the 27 was not a huge surprise. Something catastrophic like that was bound to happen one day.  

In those same 1970s, Wales boasted one of the best rugby teams in the world. Gareth Edwards, Barry John, JPR Williams and Phil Bennett were at the heart of a dazzling and brilliant team. Rugby is Wales's national sport, yet in recent years a similar story of incompetent governance, lack of funding, and an inefficient regional structure has led to its dramatic decline, and a harrowing 18-match losing streak, which finally came to an end with a narrow victory over Japan, hardly one of the world's greatest teams. Last year's Six Nations ended with an embarrassing 68-14 home defeat against the team they hate to lose to - England. The current Lions team contains no Welshmen at all - the first time since 1896.

Then there is the demise of Manchester United. “We’ve seen it all. We’ve won the lot. We’re Man United and we’re never going to stop” sing United fans at most games. All very grand, but these days they don't win anything. The great triumphs were back in the 1960s, and then the 90s and 2000s under the great Sir Alex Ferguson. After a takeover by the incompetent Glazer family, who have increased sponsorship revenue but leeched billions out of the club, and seem incapable of running a global football institution, United have declined dramatically, ending up 15th in the league last season, and with a failure to recruit new players this summer, look destined to do even worse next season. 

The fall of such sporting giants often elicits a strong dose of Schadenfreude in opposition fans. I was moaning about the fortunes of Man United to a Chelsea-supporting friend recently. He had zero sympathy. 

And yet there is something tragic about lost sporting glory. Watching the current West Indies, Wales and Man United teams getting beaten by mediocre opposition brings a heavy sense of sadness - even if you're not Welsh or West Indian. Like King Lear, reduced to wandering around a ‘blasted heath’ like a madman, Icarus falling to the sea after over-reaching, or Sisyphus, once a king, yet incurring the wrath of the gods and now condemned to eternally rolling a stone up a hill only for it to fall down the other side (sounds just like Man United’s recent seasons), these teams’ current manifestations can’t escape the glory that was once theirs but is no longer.  

Fading sports teams are our contemporary memento mori

“How the mighty are fallen.” The phrase comes from the Old Testament - when the young warrior David mourned for the slain King Saul. Reflecting on lost human glory was in the past thought to be a valuable thing. Churches up and down the country have effigies of dead local grandees, lying in stone with hands clasped in prayer, as a reminder that human glory fades, death comes to us all, that our wealth will be handed on to others, and the things we are most proud of most likely forgotten. 

Scottie Scheffler, the best golfer in the world recently spoke about winning a gold tournament, having a brief sense of euphoria, which then vanishes within a few minutes as life returns to normal. He wondered aloud whether it was all worth it: “There are a lot of people that make it to what they thought was going to fulfil them in life, and you get there, you get to number one in the world, and they're like, 'what's the point?'” 

Scheffler has made no secret of his Christian faith. It presumably lies behind his comments that golf can’t give what he called “fulfilment in the deepest places of your heart". And maybe that is the ultimate lesson of these teams that were once great and are no more - a reminder that sport can be a source of great joy and achievement, but ultimately is unable to satisfy our deepest longings, because its glory is fleeting.  

Fading sports teams are our contemporary memento mori. As humans we somehow yearn for something permanent, unshakeable, eternal, what our forebears found in God, but we moderns struggle to find anywhere. Wordsworth’s classic questions: “Whither is fled the visionary gleam? Where is it now, the glory and the dream?” are echoed in the demise of sporting greatness, and the existential musings of Scottie Scheffler. 

One day, every sportsman or woman, every team - in fact, every one of us - will experience what the West Indies, Wales and Man United experience right now. The flower fades and the grass withers. And perhaps in that moment of lost fame, we will find the wisdom to seek more lasting things than sporting glory. 

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Graham Tomlin
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