Review
Addiction
Culture
Feminism
Music
5 min read

The idolatry of Beyoncé: her tour hits town with eight golden calves in tow

We all desire to be perceived as more talented, confident and beautiful.

Lauren Windle is an author, journalist, presenter and public speaker.

Beyonce marches along a stage catwalk as photographers stare from below.
Taking to the stage.
Beyoncé.com.

I suspect if you asked British millennial women to name their queen, more would say Beyoncé than Camilla Parker Bowles. Such is the allure and popularity of the woman who commands legions of fans, ‘the BeyHive’, and has been dubbed ‘Queen B’. Now this pop monarch is on the move and she’s brought her royal tour to London.  

Last night the Cowboy Carter tour lit up Tottenham Hotspur Stadium in an ostentatious display of stars, stripes and glitter. I joined the throngs of fans who packed out the arena to hear the hits from Beyoncé’s first country album, protected from the rain by only their sequin-lined cowboy hats. 

A massive screen provided video entertainment during costume changes. It depicted her two settings; siren and saviour. In some of the imagery Beyoncé was veiled or illuminated by bright white lights, in modern iconography that would previously have been reserved for the Blessed Virgin Mary. During her song Daughter, with lyrics: ‘Cleanse me, Holy Trinity’, she was backdropped by stained-glass church windows. 

Beyoncé is hardly the first to draw from the style of religion in her work (see: Madonna). But, when I came back from the bathroom, the performer was midway through her song Tyrant, riding a gold mechanical bull while surrounded by eight double-headed golden calves. That’s when I realised, we’re not even pretending this isn’t idolatry anymore. 

As a recovering addict (arguably the most extreme expression of idolatry), I am interested in the processes behind idol worship. I have spent weeks studying Aaron’s ill-fated decision to melt down gold jewellery into a calf at the request of the Israelites who thought Moses, and God, were taking too long up Mount Sinai, followed by the disastrous repetition of history under King Jeroboam I.

We take these cautionary tales and usually apply them to the metaphorical calves in our own lives, but still the golden calf endures as the ultimate symbol of idol worship. Would Beyoncé have known this? Almost certainly, given the other Christian imagery sprinkled throughout the show. 

The Queen 

For those only vaguely aware of Beyoncé, I’ll explain how the global obsession came about. She was raised by parents who were committed to her success. Her mum made all her costumes while her dad formed and managed the girl band Destiny’s Child, of which Beyoncé was the lead singer. She famously grew up honing her singing talent while on a treadmill to ensure that she would maintain her voice during energetic dances on stage.  

Destiny’s Child enjoyed a huge amount of success, even if their message of female empowerment was confused. They started with the expectation that a partner would pay their ‘bills, bills, bills’, then sung of their desire to ‘cater’ to their men, before a violent U-turn declaring themselves to be ‘independent women’. The mixed messaging didn’t put off their fans, but it was when Beyoncé teamed up with her now husband, Jay-Z, that she experienced a meteoric rise to fame and became the breakout solo artist from the band. 

She has experienced some scandal over her career, most notably in 2014 when CCTV footage was leaked of her sister Solange attacking her husband Jay-Z in a lift. It was rumoured that this was in response to his infidelity but no formal statement was made. Beyoncé, like our former Queen, lives by the mantra ‘never complain, never explain’. 

Over the years, as the record sales have grown, so has her cult-like status. ‘You have the same number of hours in the day as Beyoncé’ is used as a motivational tool (although I can’t say it’s ever worked on me). Some have even hi-jacked and modified the French national motto to: Liberté, Égalité, Beyoncé. Her allure is increasingly less about her music and more about what she embodies; the ability to seemingly have everything – motherhood, a stratospheric career and the dream face and body. 

The problem 

To be clear; I don’t think admiring Beyoncé or enjoying her music is a bad thing. I am the one who paid more than £200 to go and do just that. But, with a few notable exceptions, almost everything we idolise fundamentally has the capacity to be a force for good in our lives, if it’s kept in its right place. It’s the classic Christian cliché; don’t let a good thing become a God thing. Take food, exercise and your phone, these can all do immeasurable good in enhancing your quality of life, but when they become an idol, they can also do immeasurable harm. 

It is often said that we become what we worship. Well in the context of idolising Beyoncé many people would say that’s a fate they would happily welcome. But the reality is darker than that. 

What are we really saying when we idolise Beyoncé and bow down to her golden calves? I would suggest on the surface it’s a desire to be perceived as more talented, confident and beautiful. It’s the panic that we should be perfect, especially given that Beyoncé achieves that perfection in the same twenty-four daily hours that we have. It’s a deep longing to be desired as she is, to be popular as she is, to be regularly affirmed as she is. 

Let’s go deeper. Does God say that we need to have visible talent in order to be valuable? No. He says we are all a part of a body with our own unique skills that contribute to the entire organism. Some of those skills will be discrete and often overlooked by people, but that makes them no less valuable to God. Does God say we should be beautiful? No. Jesus wasn’t exceptionally physically attractive, as far as we know. If anything the Bible warns against putting stock in such a fleeting resource. Are we called to be confident in ourselves? No. But we are told that flourishing comes from a confidence in God. 

My fear is that if we chase visible talent, we will always feel that we are lacking and unrecognised. If we chase beauty, we will always feel ugly and if we chase Beyoncé-level confidence, we will always feel small. The idol that should theoretically inspire us to greater things, ends up leaving us feeling boxed in by unhelpful and unachievable goals. It leaves us caged by the comparison and always a step behind. 

Adding to the heartbreak, the thing that we’re emulating and idolising, is never as satiating as we believe it to be. Had I stormed the stage, I would have found those calves to be moulded from plastic and sprayed gold. Just as I would find the performer to be a bit tired and flawed like the rest of us. The reality is, even Beyoncé won’t live up to the idol of Beyoncé. While in contrast, the correct focus for our worship, Jesus, will only ever get better with closer inspection. 

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Review
Art
Community
Culture
5 min read

Ceremony's superpower is on show at Berwick Parade

Reinventing historic touchpoints between faith and community.

Susan is a writer specialising in visual arts and contributes to Art Quarterly, The Tablet, Church Times and Discover Britain.

A projected image of a person dressed as a mermaid being pushed on a trolley falls on the wall and windows of an old barracks.
The Maltings (Berwick) Trust, Jennifer Charlton Photography.

Watch the parade

Ceremony is beating a retreat. Although wheeled out for major life events: naming newborns, marriage and bidding last goodbyes, and for grand state and civic occasions, standing on ceremony is frowned upon in day-to-day life. Ritual is treated warily, in case it creates an ‘us and them’ chasm between participants, seen as elite, and spectators, presumed to be condemned to disempowering passivity. 

But what if, far from alienating people, the power of ritual, ceremony and spectacle could be a force for engagement? The church and military both have a history of creating, reinventing and refreshing rituals to meet changing social needs. The army chaplaincy is an invention of the late eighteeneeth century, responding to the move towards more settled communities of soldiers, requiring spiritual support. Drumhead altars, a centrepiece of November’s Festival of Remembrance, have origins going back into the mists of time, but quite how far back it is hard to say with certainty.  

Processions and festivities for holy days are more apparent in Catholic countries, with Seville’s Semana Santa parades springing to mind, but well -dressing, May Queens, harvest festivals and Remembrance Sunday reveal a continued desire for entwining of church and community rituals, across faith traditions. 

Art’s ability to step into the ceremonial space and create moments of communion, as well as giving voice to underrepresented groups, has been evident since Surrealism. British Surrealist Eileen Agar’s crustacean strewn ‘Ceremonial Hat for Eating Bouillabaisse’, 1936, attracted collective gasps when she wore it in London. In Sao Paolo in 1931, Brazilian modernist Flavio de Carvalho had to be rescued by police when he walked, hatless, in the opposite direction of a Corpus Christi procession, and the crowd wanted to beat him up. 

Artists can also create spectacles of togetherness and joy. 

Berwick Barracks is a challenging site for community arts. The massive walls and monumental stone-grey interior of Britian’s first purpose-built barracks is reminiscent of eighteenth century experiments in prison design. Even the windows on the living quarters, confirming it is not a prison, are tiny-paned and meanly spaced, like an afterthought dotted reluctantly on the overbearing grey expanse. 

But over the weekend of Berwick Parade, the barracks’ forbidding walls turned into a living portrait of the border town. Under a piercingly brilliant starlit sky – it was the night of the six planet alignment – an audience gathered in the middle of the parade ground to watch themselves, neighbours, friends and family members move across the barrack walls. Artist Matthew Rosier’s projection at x10 magnification transformed the townspeople into giants, and the forbidding military structure of Berwick Barracks into a canvas for joy and creativity. 

Berwick Parade shows you can draw community from a stone, forbidding, large grey stones at that. Paraders and audience were dazzled and dignified, seeing themselves anew. 

The dancing, riding and processing images were soundscaped by music from the repertoire of the Kings Own Scottish Borderers, who have their ceremonial base, and museum, at the barracks, accompanied by the Melrose and District Pipes and Drums. Positioned by the main gate, the musicians set the expectation of spectacle with the rousing music associated with marching bands, as Scotland the Brave gave way to Mairi’s Wedding, and then a medley of upbeat, om-papa outdoors tunes.  

Over 30 minutes, topped by veterans of the Kings Own Scottish Borderers and tailed by hi -vis vest wearing Berwick Parade production staff carrying metal barriers, a parade including processing clergy and the Bishop of Berwick, conga-ing medics in scrubs from Berwick Hospital, brownies, boys’ and girls' football teams, civic leaders in mayoral regalia, Morris, Highland and flamenco dancers, and midlife wild swimmers, shimmied across the walls. Berwick Riders Association were filmed on small ponies, so the magnified projection would not crop the riders into headless torsos. A wheelchair user crossed the expanse of barracks wall wearing a mermaid’s tail. Everybody involved was simultaneously true to life and larger than life. 

Consisting of 850 characters, some of Berwick’s residents played more than one role. “Ooh there’s Cheryl again” commented a spectator next to me, as another pageant of figures travelled across barracks’ perimeter. 

Speaking to Rossier the following morning, he revealed Parade participants had been filmed in the barracks, travelling across a10 metre stage. Magnification made these sequences large enough to cover one wall of the rectangular parade ground. Editing and projection created the appearance of participants entering at one corner and disappearing around the next.  

Movement filmed across short distances opened up participation in the Parade to people with mobility and health issues, in a way that physically journeying around the whole parade ground, repeated over three nights, never could. 

Filmed over six bitterly cold days, choreographer Chloe Sayers had to keep participants’ spirits and energy up as they devised ways of travelling across 10 metres that represented their personality, role and creativity. Sayers specialises with creating events with the public rather than professional dancers, and says that enabling people to express themselves through movement in spaces not always thought of as welcoming, breaks down barriers and creates a sense of ownership. 

Some of the funniest moments in Berwick Parade were rare breeds sheep hogging the limelight like divas, and children clowning around with policemen’s helmets and clipboards. Rosier says primary school years are a sweet spot for performance. ”I love the energy kids bring. We had all age groups, but the six- to 10-year-olds bring so much energy. They just bounce. They have no inhibitions but are good at following instructions. At 12 or 13 heads start to drop and they become more self-aware.” 

Rosier drew on his Irish Catholic mother’s tradition of ceremony and celebration with food and drinking, whether for a wedding or a funeral, to make Berwick Parade a fun place to hang out - food stalls included - beyond the performance. “I want people to have a nice time and not be subservient to the thing they have come to watch.” 

Berwick Parade shows you can draw community from a stone, forbidding, large grey stones at that. Paraders and audience were dazzled and dignified, seeing themselves anew. 

At King Charles’ coronation, the church’s ceremonial superpower was on display to the world. And as artists demonstrate, ceremony does not have to be confined to great occasions. Churches in all traditions can draw on their legacy of historic touchpoints between faith and community, to reinvent, reinstate and refresh rituals to engage with people’s contemporary concerns and hope. 

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