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Hold or cut the golden thread?

There's a ‘mysteriously beautiful’ vision threaded through our world, writes Stephen Cottrell. In an extract from his Dear England book, the Archbishop of York considers the Beatitudes.

Stephen Cottrell

Stephen Cottrell is Primate of England and Archbishop of York. He has authored 20 books.

A CGI render of a grid of golden lines receding into the perspective
The golden thread.
Joshua Sortino on Unsplash.

The heart of Jesus’ teaching is found in the longest teaching passage in the Gospels, it is known as the Sermon on the Mount. 

It begins with a mysteriously beautiful passage known as the Beatitudes. 

Here Jesus sets out a series of maxims that at first sight seem to be his equivalent of the Ten Commandments. Like Moses, the Old Testament prophet who received the latter, when Jesus receives the Beatitudes he has gone up a mountain. 

And like Moses he has a series of short, pithy things to say that will then need a lifetime to work out. 

However, the Beatitudes are not a moral code. They are not things you can either do or not do. They are attitudes to which we can aspire. Rather than describing the moral life, a code by which we can justly live alongside each other in society, they describe what it looks like to 'go the second mile’. They describe what perfect love in action looks like. 

Here they are: 

Blessed are the poor in spirit, for theirs is the kingdom of heaven. 

Blessed are those who mourn, for they will be comforted. 

Blessed are the meek, for they will inherit the earth. 

Blessed are those who hunger and thirst for righteousness, for they will be filled. 

Blessed are the merciful, for they will receive mercy. 

Blessed are the pure in heart, for they will see God. 

Blessed are the peacemakers, for they will be called children of God. 

Blessed are those who are persecuted for righteousness sake, for theirs is the kingdom of heaven. 

I don't propose to spend ages unpacking these. But alongside the Ten Commandments themselves, the Lord's Prayer and the Creed, the Beatitudes have become one of the central documents of the Church. 

Living by them is the work of a lifetime. 

They are the centre of Jesus' teaching. Their meaning, however, isn't always self-evident. Like his stories, they need inhabiting. 

They are very challenging. It isn't easy to be merciful. It isn't easy to make peace. Especially if the likely outcome is the persecution we usually make efforts to avoid. Not that there is anything good about persecution. As we know, mockery and ridicule hurt. How much more hurtful is it to be hunted down because of your witness to peace? Nevertheless, it is witnesses to peace that Jesus is recruiting here. His own life, and everything that he teaches, led this way: to the peace that is beyond the world's understanding and is about a wholeness and totality of giving and receiving love. 

Jesus is inviting us to live with a different set of attitudes. And he does not baulk from acknowledging that these attitudes will bring us into conflict with the carefully protected interests of those who secure power and influence for themselves at the expense of peace. They exchange it for what is little more than a truce. At best, an absence of war, what we live in our jealously guarded siloes and forcibly protect our borders, repelling intruders and stamping on those who even dream differently. 

In our own society, thankfully, we enjoy freedoms of speech and action. This means that we rarely meet with much opposition beyond people's unreflective apathy or polished disdain. But these freedoms we enjoy should not be taken for granted. They have been hard won. They could easily be lost. Especially if we fail to see where they have come from; precisely this realisation of the dignity and worth of every person and our responsibilities to each other that arose through Christ. 

Unfortunately, these things that underpin what is best in our society are not self-evidently the best. We've got so used to them that we easily imagine they are. But actually, we don't observe them in the world around us. Nature, for instance, is not democratic. Nor particularly caring. The weakest usually die first. The fittest survive. Nor is it much different in human communities. Our history - always written by those who win - is one bloody story of conquest after another. 

Empires rise and fall, and there is very little to suggest that there might be another kingdom where a different set of values prevails, and where the king turns out to be the servant of all. But that is precisely the Christian narrative. It is a golden thread running through human history. In every age it can either be held on to, or cut away; left to our own devices, especially when our backs are to the wall, we find that the human compass is usually set towards self-preservation. Our empires and systems are usually designed to keep others out. Or at least in their place, so that they can serve us. In this so-called ‘real world’, shepherds do not go in search of one lost sheep, as Jesus suggested God does, in one of his parables. That would be uneconomic. Like the rest of us, they play a percentages game, and for the sake of the ninety-nine, we accept the loss of the one. The strongest and the wiliest prevail. That's just how it is, we say. If we can help the weak, we will. But if we can't, or if it affects us badly, we won't and we don't. 

This is why the world needs a set of values - and a story - that will save us from ourselves, and our worst instincts. This is why we need a set of values that are rooted in a tradition whose stories and whose very heart are, gloriously, the life and teaching of a person who is himself the revelation of God's love and purposes for the world he made and loves - who even laid down his life to search out those who are lost: the very image of the invisible God. More than that: someone who loves us and knows what it is like to be us, who has experienced from the inside just what it is like to inhabit a divided and compromised world. 

Therefore, the Beatitudes are a set of values and attitudes by which we can inhabit the world differently and through which we can begin to see what matters in the world and what must be done. 

 

Dear England: Finding Hope, Taking Heart and Changing the World is published by Hodder & Stoughton.  

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The cost of selling spirituality

A $3.7 trillion industry ‘market’ for spiritual consciousness and wellness says something about today. Daniel Kim explores what’s driving this commodification and its market failure.

Daniel Kim

Daniel is an advertising strategist turned vicar-in-training.

A white neon sign against a brick wall reads: 'This is the sign you have been looking for.
Sign o' the times.
Austin Chan via Unsplash.

Apparently, Scorpio women from Gen Z are the most passionate about astrology, while Taurus Gen X men are the most skeptical. At least, that’s according to a delightfully insightful consumer report put together by the Peoplestrology website after surveying 2,800 people. I’m a Taurus 1995 MillZennial man so I’m not sure where that puts me. I’m also a trainee Anglican vicar which may contribute more to my demographic features, but that’s beside the point.  

We are increasingly fascinated by spirituality and religious practices. We are at a point where we can no longer assume that ticking “No Religion” on a survey means you’re an atheist or that you don’t believe in a supernatural realm or a God. In fact, a report by Theos found that only 51% of people in the UK who claimed ‘No religion’ also claimed that ‘they don’t believe in God’. That’s unreal. Another unbelievable insight from the 2022 UK religious data was the ‘Shamanism’ is now the UK’s fastest growing religious movement. Meanwhile, #WitchTok had 18 billion views in 2021, even hitting the mainstream when it got its own BBC article last year. For the uninitiated, these are TikToks that introduce people to witchcraft practices. A quick wander around the Waterstones ‘What We Recommend’ tables is enough to see the huge push to retrieve ‘ancient traditions’ that help people navigate the spiritual wilderness of modern life. Marcus Aurelius’ Stoicism, and the Confucian classics, are making their comeback. It goes beyond self-help.  

I used to work in a Soho advertising agency. I remember sitting on a teal coloured mid-century sofa with colleagues discussing star signs and pagan mythology over a coffee break. As the Christian, I was the one feeling like the cynical sceptic. That’s a strange experience and feels like cultural whiplash. Flashback ten years and secondary school in the mid-noughties and early-tens was brutal as a Christian. I watched Richard Dawkins' polemic God Delusion documentary during my religious education classes and my fellow classmates laid into Christianity like it was the most vile and stupid thing in the world. Anyone who believed in a supernatural reality was equally vile and stupid. Today, the New Atheist movement seems like a strange late-twentieth century aberration that has very much given way to a re-spiritualising world. In some cruel corners of Reddit, the New Atheist is even a subject of ridicule. 

It’s possible to discern two impulses going on in this re-spiritualisation. On one side of the heart, there are those who are reaching for the spiritual but not the religious - wanting connection with something bigger than themselves to provide meaning and an experience of transcendence. On the other hand, there are those who lean more religious but not spiritual - we want something to provide structure and order to our lives. There’s less of a concern about the spiritual experience but a desire to reign in the chaotic life - I used to have agnostic friends who would pop into a Catholic Mass because they liked the stability of the ritual. These are two ends of a continuum and invariably we are all somewhere in the middle. Both impulses are profoundly important ingredients to a life that is full of meaning. 

This, in my opinion, is an exciting and positive move in our society. It turns out that humans really can’t live on ‘bread’ alone - not least live on careers, brunches, or think-piece articles - and we certainly can’t live on ‘content’ alone. There is a spiritual vacuum, and we’re reaching for the oxygen. 

But in all of this, there’s a serious concern. Because wherever there’s demand, there is profit to be made - and right now, there is ample spiritual demand.

The ‘market’ for spiritual consciousness and wellness will be a $3.7 trillion industry. 

When reflecting on astrology’s role in contemporary society, the Peoplestrology report deems it the ‘perfect solution for our hyper-individualised culture’ and the report ends with an ominous recognition that the ‘market’ for spiritual consciousness and wellness will be a $3.7 trillion industry. The valuation of the ‘spirituality marketplace’ and the emphasis on ‘hyper-individualism’ has me seriously worried. It opens the door to the commodification of religio-spiritual practices and extracting capital value from people’s genuine spiritual search. It can become a product that we use rather than a profound source of ultimate meaning. And it’s already happening.  

Sacred Design Labs, for example, is a consultancy that looks to ‘translate ancient wisdom and practices to help organizations develop products, programs, and experiences that uplift social and spiritual lives.’ Their vision is genuinely very positive - it’s to make the workplace a less sterile and meaningless place. Don’t we all want that? However, they are also  perfect examples of the trend in  capitalising on this burgeoning market. To illustrate the point, one New York Times article recounts where the consultancy was hired to pull together hundreds of religious practices and categorise them by emotional states in order to give them possible uses in different corporate contexts. This exercise made the client ‘realize how many useful tools existed inside something as old-fashioned as his childhood church’. I’m glad that religious practices are getting a hearing in mainstream corporate contexts, but it saddens me to hear words like ‘useful’ being used to describe them. That’s only a hop and a skip away from ‘efficient’ or ‘profitable’.  

The inconvenient truth is that this commodification of spirituality is not just something corporations can be guilty of. We as late-modern individuals can be guilty of stripping religious practices out of their religious context and incorporating them into our self-care programmes. Tara Isabella Burton, author of Strange Rites: New Religions for a Godless World, calls this the ‘bespoke-ification of religion’. As Burton notes - ’We risk seeing spirituality as something we can consume, something for us, something for our brand’. And when we turn spirituality into a product, we turn it into something trivial. 

The irony is that this is profoundly counter-productive. Haven’t we agreed that hyper-individualism, and the commodification of everything, were precisely the things that led us to the spiritual vacuum we are now living in? If there was anything that Karl Marx, Aldous Huxley, and Billy Graham could agree on, it’s at least that. Are we doomed to repeat the radically individualistic cycle of dismantling the very thing that we are desperately grasping after - deep connection with our community, with our work, with our bodies, with our universe, and perhaps, just maybe, with our God? Satisfying our spiritual hunger is about more than just increasing our efficiency and decreasing our blood pressure. It’s about answering some of the most important questions any human individual can ask. Who am I? What am I made for? Is there a God or a spiritual dimension to the universe? Am I free or fated? What happens after I die? All these questions require us to look beyond ourselves, and to stare into the wild edges of human experience.   

If we are going to embark on a journey of spiritual discovery, whether it’s through astrology, pagan mythology, silent retreats, Tibetan Buddhism, or dare I say, Christianity, we can’t let our spiritual hunger be commodified for profit. Neither can we let it shrink back to the hyper-individualism that will keep us locked away in a prison called “self”. Our spiritual wellness is too important for that; it is worth more, infinitely more, that $3.7 trillion or a subscription service advertised to you on Instagram.

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