Explainer
Change
Development
Film & TV
6 min read

Finding an answer to poverty

A new TV ad challenges stereotypes around how to help the poor. Tarryn Pegna unpacks the impact of one of the most effective ways to eradicate poverty.

Tarryn Pegna is a writer for aid and development charity, Tearfund. She helps to communicate where, why and how the organisation works. 

A woman carries a plastic bucket on her head and held by raised arms and hands.

We’ve all seen them – haunting images of starving children, flies on their faces, begging for help – powerless to change the cruel lot they’ve landed in life… There’s more to the story, though. More to the people in the pictures. 

Extreme poverty is a very real problem. The living conditions faced by many around the world are, indeed, truly devastating, and in hoping to urge a response and to help, we can fall into a clichéd portrayal (and understanding) of need that strips people of a sense of dignity and agency.  

But, the answer to poverty can be uplifting, sustainable, restorative and empowering: the answer can be the Church. 

You may have seen Tearfund’s new TV ad. If not, you can watch it now. With some humour it challenges some of the stereotypes about how those in the developed world go about trying to eradicate poverty elsewhere.  

The ad shows a number of excellent things that a community in Burundi has achieved which have transformed the lives of the people living there. It features them talking about the training that made it possible – but what is this training? And what does it have to do with Tearfund or the church? 

Well, here’s how it works: 

It all starts with Bible studies. These are designed to help people identify the skills and resources that already exist within their community, and to see new ways they can use them to respond to their needs. 

Local church members (or leaders) receive training to facilitate these Bible studies and share the message within their community. 

Each Bible study ends with a call to action. This may be something small to start with – like a change in a harmful way of thinking – but can quickly grow in scale to things like improving or building schools, health centres and roads. 

Tearfund and our local partner organisations help to provide the practical knowledge and skills training needed to make it possible to carry out these plans. 

In this way, churches and communities can find themselves working together to lift themselves out of poverty for good and to realise their God-given potential and thrive. 

I played my part in the construction, even if I was not strong, I worked with others in digging the road and moving rocks.

The ad features Cecile, a young married mum with one daughter. She tells us her experience: 

‘We understood the power of coming together as a church and working together for our own development. A changed church changes the community for the better. Our congregation was able to build a health centre, a road and bring up water. 

‘I am happy to be part of this church as I come to know God and see his hand. I now have a church family, we love and support one another. I played my part in the construction, even if I was not strong, I worked with others in digging the road and moving rocks, and we also contributed some money. 

‘It is like an awakening. People are more engaged, we have been inspired to change and to change our community and we are now active.  

‘Apart from building the health centre, more people are working hard to change their situation. Some have started small businesses, I’ve also been selling vegetables and I hope that once I get enough capital, I’ll be able to start a small business at the market and earn more money to help [me and my husband] improve our lives and build a house.’ 

Every day, thousands of people around the world suffer and die because of poverty. Christians don’t believe that this is God’s plan. At Tearfund we believe that the church is part of his plan to respond – and that we all have a part to play in ending extreme poverty. 

Is the church even still relevant though? 

Here in the UK, it might seem strange to be so focused on faith and the church. The most recent census showed that, as a nation, we have a steadily declining affiliation with Christianity, and the news last year made much of the fact that only around ten per cent of the population regularly attend a church service. It might be worth wondering whether the church has lost some of its ability to influence change.

Almost three million UK adults sought help from churches or faith organisations because of the cost-of-living crisis. 

In England, Anglican bishops are still members of the House of Lords, so they have some voice, but for the rest of us…why the faith? Where does God fit into things and is the church even practical or relevant in society these days? 

It actually works 

In spite of the declining number of worshippers, in 2022 almost 3 million UK adults sought help from churches or faith organisations because of the cost-of-living crisis.  

During the worst of Covid, churches across the country provided a hub for making sure the most vulnerable in their communities were fed and provided for. Many church buildings became food preparation and distribution centres and local church members became temporary delivery drivers. 

The local church around the world 

In the same way, around the world, the church is often first on scene in times of need.  

From its unique position right within a community, the local church knows intimately the needs of the people it serves.  

And in many places where Tearfund works, the church has a significant and trusted influence, giving it a voice for change and for justice in society. 

The church, as a vehicle for transformation, has the capability to work powerfully and effectively in a way that lasts. 

No matter where it is, the Christ-following church has always been about the transformation of lives and about community: called by Jesus to first love God (allowing him to transform Christians’ own lives), and then to love our neighbours as ourselves (bringing transformation to our communities).  

More than could, the church should be the answer to poverty.  

The church is a sustainable, efficient, empowering and highly cost-effective way of helping whole communities lift themselves out of poverty. 

The church (in all its various forms and denominations) is the largest non-governmental, non-profit organisation on the planet. Tearfund itself was born out of the church, and recently an independent study that we commissioned confirmed in numbers what our own experience, stretching back over 50 years, had already shown us: the church is a sustainable, efficient, empowering and highly cost-effective way of helping whole communities lift themselves out of poverty.  

By equipping the local church within a community facing poverty to find solutions to their needs, the people being supported can become agents in their own rescue.  

Like many charities, there are questions about the impact they have. Just how effective is working through the church really? 

In fact, researchers discovered that a social value of £28 was released for every pound invested in community transformation work through the church.  

Practically, that means that when compared to people in communities that had not received training and equipping through the church, those that do are: 

  • 27% more satisfied with their lives in general 
  • 113% more likely to work with others on shared projects 
  • 51% more likely to have maintained or increased their income in the last year 
  • 46% more likely to speak up and raise issues with decision-makers 
  • 62% more likely to have invested in assets, such as property or livestock in the last year 
  • and 26% more likely to feel confident they could cope with unexpected events in the future. 

Working through the local church has the power to bring positive, whole-life transformation which spreads throughout a community – so that even those who aren’t directly involved in the activities still experience some benefits. 

You can read more about the study and its findings here. 

Review
Culture
Film & TV
6 min read

When Jesus walked in Leicester Square

As the The Chosen’s latest series premieres, Natalie Garrett analyses the TV show’s appeal.

Natalie produces and narrates The Seen & Unseen Aloud podcast. She's an Anglican minister and a trained actor.

A group of actors walk together at a film premiere
Jonathan Roumie, centre, with the cast of The Chosen.

So, I’ve met Jesus twice before. Over 20 years ago, I joined the cast of The Life of Christ at Wintershall, the epic outdoor drama experience that takes you through the story of Jesus’ life (and it’s still going strong). As well as being Crowd Person 176, with glorified tea towel on head, I was cast as the bride at the wedding at Cana. Apart from Jesus, the rest of the cast were local, normal people (as in not professional actors) and I rather shyly attended the first rehearsal knowing no-one. I had been sitting on my own for a bit when Jesus walked in and caught my eye. He walked straight over to me and shook my hand, “You must be Natalie,” he said. For just a moment, I forgot that he was an actor and I thought, “You really are Jesus, you know me by name!” But then I remembered that I was the only new addition to the cast, and he was just a really nice guy welcoming me to the company.  

Some eight or so years later, I was involved with the Oxford Passion, a Passion play written for and produced by Creation Theatre company in Oxford. I helped write the script and played the role of Mary Magdalene. The actor, Tom Peters, who played Jesus in that production was incredible. As an actor and as a Christian, it was an extraordinary experience, sharing some powerful scenes with Jesus. Each night for several weeks, I had to watch my beloved Christ being crucified all over again. I wept deeply, every night. 

Then fast forward to Monday 22 January 2024, and I’m at the cinema UK cinema Premiere of season four of The Chosen in London’s Leicester Square and I see Jesus walk the red carpet. Surreal.  

So, there I was, in all my finery, lurking about, hoping to get a selfie with Jesus. 

In case you haven’t come across The Chosen, it’s a ground-breaking historical drama series. Created, directed, and co-written by filmmaker Dallas Jenkins, it is the first multi-season series about the life and ministry of Jesus of Nazareth. Primarily set in Judaea and Galilee in the first century, the series centres on Jesus and the different people who met and followed or otherwise interacted with him. The emphasis is on portraying the “authentic Jesus” through the point of view of the people who spent time with him, asking the question, what did it really look like to be a follower of Jesus? It has quickly become a highly successful crowdfunding project, with episodes viewed 700 million times and a big vision to reach a billion viewers by the end of season seven. 

Jonathan Roumie, who plays Jesus in The Chosen, says,

“Our fanbase was entirely Christian at first, but because of its popularity the show has attracted people from all faiths and no faith to the character of Jesus. We’re trying to really portray his message of love and tender mercy.” 

To raise awareness for the show, which can be streamed on Netflix and Amazon Prime (or for free on The Chosen app), season four was launched with a cinema release in Leicester Square. So, there I was, in all my finery, lurking about, hoping to get a selfie with Jesus. And I had to pinch myself. When did Jesus become a world-wide celebrity with people whooping and whistling and jostling for his attention? Well, it happened when he rode a donkey into Jerusalem on the first Palm Sunday, but not so much in the last 2,000 years, especially not in recent years in the West. 

It’s a huge risk creating a show when everyone knows how it ends. As we watch, even the early seasons, we know where the narrative arc is going. And yet, somehow, we still want to find out what happen. 

What have the creators of The Chosen got so right that millions of people tune in to binge watch the narrative of the gospel story?  

First up, Jesus laughs. A lot. He smiles and he hugs people. He is intensely personable and bloke next door-y (he’s not very good at ball games for one thing). But he also, when necessary, exerts huge personal authority. There is a confident, courageous, generous, humility to him that is hugely attractive. When the going gets tough, you think, he’d be good to have around. But also, he’s great company around the dinner table, telling stories and listening, too. 

Because of the way the story is told, through the eyes of those who knew Jesus, we get drawn into the personal dramas of the Twelve Disciples as well as a wider group, including several women. It even includes some Romans, who are clearly the “bad guys” but drawn equally plausibly as the other more sympathetic characters. In the lives of these people, we find the domestic reality of the human experience – working hard to put food on the table, relating to family members, suffering illness and even miscarriage. And then we see the difference that it makes to have the Son of God around. And that’s the hook, that’s what means the viewer becomes deeply invested in the show because it turns out the people in the Bible aren’t super spiritual giants, they are people just like you and me. They struggle with the day-to-day realities of life, they’re confused, and they mess up. And then they meet Jesus. 

It’s a huge risk creating a show when everyone knows how it ends. As we watch, even the early seasons, we know where the narrative arc is going. And yet, somehow, we still want to find out what happens. Because: we are invested in the stories of the Roman Centurion who looks as if he might come over to the light side; we’re keen to find out how Simon Peter and his wife get over their marital difficulties; we’re cheering for the success of the olive oil business set up by Zebedee (that’s James and John’s Dad) along with the help of some shrewd businesswomen who are also numbered amongst The Chosen

When I see a dramatized version of any book I’ve read, I usually get quite angry – “that’s not what he/she looks like! That’s not how they talk!” And dramatizing part of the bestselling book of all time, the four Gospels of the Bible, is quite a risky choice for a TV programme. But I recognise the Jesus in The Chosen as the Jesus I know and love. And there is no higher accolade I can give than that. 

The extraordinary success of the show is that millions of people have watched it and been drawn in. Millions of people have invested not just their time and viewing commitment, but also their own money. The show is entirely crowdfunded, and the show’s makers are deeply committed to building community around what they’re doing. Fans are invited to participate in the crowd scenes (being the 5,000 who get fed, for example) and there is almost as much behind-the-scenes content produced as the show itself. There’s a buzz around what they’re doing and it’s spreading way beyond the homes of a Christian fanbase. 

When Jonathan Roumie arrived for the season four premiere in Leicester Square, it was like a rock star had stepped out of the car, such was the reach and excitement around his portrayal of Jesus in The Chosen. For hundreds of years, Christian artists have used the creative arts at their disposal – stained glass windows, music, fine art – to try to convey the authentic Jesus to the world. In our time, TV programmes are the artform of greatest impact and the digital distribution now available to the makers of The Chosen affords unprecedented access to their material around the world, as they aim to dub it into 600 languages ensuring 95 per cent of people worldwide can watch it spoken in their native language. 

Is it too soon to suggest that The Chosen may be the Sistine Chapel of our age? It’s certainly too early to try guess the impact that this cultural phenomenon will have on the world’s faith journey. But if the reaction on the red carpet at Leicester Square last Monday night is anything to go by, Jesus seems to be making a comeback. 

  

Episodes 1&2 of season four of The Chosen are showing in UK cinemas from Thursday 1 February 2024 - with other episodes being released later in the month. This is the first time ever that a full season of a streaming TV show will be released exclusively in cinemas.