Article
Character
Ethics
Generosity
Leading
5 min read

Elon Musk and the trillion-dollar question

What happens when generosity becomes the ultimate power move?

Sam Tomlin is a Salvation Army officer, leading a local church in Liverpool where he lives with his wife and children.

Elon Musk, in front of a glowing moon.
Musk eclipsing the moon.
Musk Foundation.

Human beings like to mark the first time things are done. The first moon landing has been immortalized; Amelia Earhart was the first woman to fly solo over the Atlantic; my football geekiness reminds me the first £1m football transfer was Trevor Francis from Birmingham City to Nottingham Forest. 

We leant recently that Elon Musk could be the first person to earn a $1 trillion remuneration package. It is not quite that simple, however, with Tesla shareholders only granting this if certain conditions are met over the course of a number of years, but the media like a good headline and seemingly this will contribute another ‘first’ for the history books. Reports suggest that Musk actually lives a fairly modest life (for a billionaire!) and he seems more driven by political and moral questions than securing a lavish lifestyle for its own sake, whether you agree with him or not. 

Questions have arisen about what could be done with $1 trillion. Apparently, this could buy every single car sold in the USA in a year, 175 billion big macs or if you are more philanthropically minded, you could surely make a dent in world hunger or global debt. If we are waiting for a big give-away from Musk, we might be waiting a while, however. In 2022 he said that it is ‘very hard to give away money effectively’ if you want tangible outcomes rather than the optics of doing good. 

What does Christian teaching have to say about excessive wealth or wealth more generally? There are over 2,000 verses in the Bible about wealth and a significant amount of Jesus’ teachings concern money. 

In his book Money and Power, theologian and sociologist Jacques Ellul suggests Christians tend to look at wealth through the lens of their society. In the West this means we look at it through economic systems. Individual action achieves little by itself so we look for systems to fix our problems, be they capitalism, Marxism, collectivism, or whatever: ‘All I have to do is campaign for socialism or conservatism, and as soon as society's problems are solved, I will be just and virtuous – effortlessly.’ As well as absolving individuals of their responsibility, this also fails to capture a key aspect of the Bible’s view of money: its personal character. Looking at wealth through economic systems assumes money is just a ‘thing’ to be used for good or bad and something about which we can approach with cool neutrality. The name Jesus gives to wealth is ‘Mammon,’ which he contrasts with God: you must choose to serve one or the other. 

Mammon is described as an agent or power from which we need to be liberated. Some Christians argue that the liberation of salvation allows them to hold onto wealth because they can possess it without being possessed. This is the standard view of wealth in the Western church. Christians have largely lost any collective sense that accumulating wealth might be a problem probably because we live in a society where our economic model relies on our greed and consumption. 

Why does Jesus say we have to choose between serving God and mammon? Quite simply because it cuts to the heart of where we put our trust. The repeated question of Bible is: where do you put your trust? In the chariots of princes, in alliances with other nations, in the health of your bank balance, or in God? Money provides the opportunity to direct the course of our lives to a significant degree. Most Christians in the West will sing about fully relying on God when in reality we put our trust in money which allows us to determine where we live, the friends we have, the very trajectory of our lives. 

This, I suggest, is the essence of the Bible’s teaching on wealth or Mammon. Even before arguments based on giving to alleviate poverty (which are far from unimportant) the question of wealth is intrinsically linked to belief that God can be trusted or not. It is not impossible to be wealthy and faithfully follow God. It is also possible to be materially poor and far from God. It is a smaller step, however, to faithfulness and the Kingdom of God from a simple life than from one of abundance and control that money gives you. When you have little, you have little other choice than to rely on God. Trust and lack of human control are literally built into the fabric of your everyday life in a way that is alien for those who live with more than they need. Learning to trust God therefore will come more naturally as it is a pattern that is familiar. 

This is not to romanticise poverty. I am a Salvation Army officer and see the crushing reality of debt, addiction and need on a regular basis. William Booth, co-founder of this Christian tradition once said, “It is impossible to comfort men's hearts with the love of God when their feet are perishing with cold.” 

In light of this, there is an act which strips the power of money more than anything else according to Christian teaching, and that is giving. It is more blessed to give than receive, says Jesus. The reason this is the case is the same for anything that can take control of our lives, be it sex, power, status or whatever. By giving we show Mammon its rightful place: service of God and humanity. If we are prepared to give something away it does not have power over us. This is why Christians consistently give portions of their income away to their church; on top of this many give to charities and/or store a pot to give away spontaneously as God leads. While it is not mandated for all, a number of notable Christian figures in history have felt a call to give the majority of their wealth away as a sign of their own freedom: St Francis, Melania and Pipanius, Leo Tolstoy to name but a few. Giving is good for the soul in Christian teaching. 

I am not an economist and don’t claim expertise on the efficiency of grand systems to alleviate the world’s problems. Despite the inherent unease at the prospect of such vast inequality represented by Musk, simply projecting all of society’s ills onto others absolves us of our complicity in inequality. From a Christian perspective maybe Musk and any of us who store up more than we need in barns as Jesus puts it, can be reminded that giving robs wealth of its tendency to ensnare and control, and this freedom can be enjoyed right now. As Paul reminds the Christians in Galatia: ‘It is for freedom you have been set free, do not let yourselves be burdened again by the yoke of slavery,’ by which Mammon and other distractions long to trap us. 

Support Seen & Unseen

Since Spring 2023, our readers have enjoyed over 1,500 articles. All for free. 
This is made possible through the generosity of our amazing community of supporters.

If you enjoy Seen & Unseen, would you consider making a gift towards our work?

Do so by joining Behind The Seen. Alongside other benefits, you’ll receive an extra fortnightly email from me sharing my reading and reflections on the ideas that are shaping our times.

Graham Tomlin
Editor-in-Chief

Article
Change
Community
Generosity
4 min read

The day everything felt different

A tiny congregation in a forgotten town tried something fragile
A man presents a heart shaped paper token towards the camera
A donor presents their token at the fundraiser.
Derek Hughes.

In a time when trust in institutions is low and communities feel overlooked, something unusual happened in the forgotten town of Eccles.

One Saturday eight community groups set up stalls. No big strategy or powerful organisations. Just ordinary grassroots projects sharing their stories. One provides meals for families who would otherwise go without. Others put on skills workshops for those who doubt themselves or provide social connections for the lonely

Each table was led by someone who cared. The hall buzzed with interest. People from across the community turned up.  By the end of the day, over £16,500 had been raised. Enough to keep doors open. Enough to keep the lights on. Enough to keep hope alive in places most people forget.

But here’s the twist. It wasn’t led by the council. It wasn’t a government initiative. It wasn’t corporate sponsorship. It was sparked by a tiny church, with no money to spare and no plan beyond helping others flourish.

What really brings hope?

Every community like Eccles carries the same ache. How do you bring lasting hope to a place that feels forgotten? What does transformation look like not just for a few, but for everyone? Systems try. Charities try. Councils try. But projects stall. Promises fade. Good intentions don’t always touch the people who need them most.

It’s easy for struggling communities to look to others for rescue. But maybe change grows from small acts that spark something bigger. From a tiny church with quiet faith that every person matters, and that love is worth the risk. When faith is generous rather than self-serving it can become a catalyst for a whole community. 

That’s what me and my friends from LifeChurch Eccles hoped for when we organised the day..

This wasn’t about raffles or clever fundraising tricks. Those might raise money — but they rarely move the heart. They turn giving into a transaction: “What do I get in return?” We were aiming for something deeper. A movement of generosity that wasn’t transactional, but transformational.

When giving is free of strings, something surprising happens. People don’t pull back. They lean in. Maybe because that kind of giving speaks to something deeply designed into us all. God’s already placed in all of us.

How it happened

There was no blueprint. No professional fundraiser. No slick tech. Just a small group with a willingness to try.

We put out a simple call for ideas. No red tape, just a Google form. Any local group with a plan to make a difference could apply. Eleven grassroots projects came forward, from youth sports teams to befriending schemes for older adults. We set ourselves a bold goal: raise £1,000 for each one.

We invited businesses to sponsor a project. £250 each. Many said yes. Not because of a pitch, but because they saw something real.

We hosted a showcase. Invited local people to attend. One Saturday, eleven tables. People wandered, listened, gave, and stayed longer than expected.

We set one rule. Give to whatever moves you. No pressure. No gimmicks. Just connection and choice

The council doubled it. Salford Council were so struck they matched every pound raised. Overnight, the impact doubled.

What followed was bigger than money. New relationships. New volunteers. New collaborations. One group received its first-ever funding. No single moment changed everything. But together, they created a ripple. And that ripple hasn’t stopped.

What we learned

We didn’t set out to write a playbook, but a few lessons stayed with us:

Small groups can spark big impact. Our lack of resources made space for others to step in. Saying “we need help” drew people closer.

Weakness builds trust. By lifting others up instead of ourselves, credibility grew. Councillors and businesses said they’d never seen a project like this with no agenda.

Generosity spreads. Once giving started, it caught fire. People gave more than planned. People who’d never normally get involved wanted in. Because real generosity is contagious.

The overlooked need champions. Groups like Mature Movers — helping older people stay active — had never received funding. That day, they walked away resourced and celebrated. Every town has hidden heroes like that.

Impact multiplies when you give it away. None of the money came back to the church. But what we gained was trust, connection, and joy. You don’t lose by lifting others. You gain something money can’t buy.

The power to trigger change

This isn’t about Eccles being special. It’s about Eccles being ordinary.

Every town has hidden heroes. Every postcode has needs. Every community has people who want to make a difference but don’t always know how. You don’t need a big platform. You don’t need a perfect plan. Sometimes, it just takes a fragile step and the courage to trust that others will join you.

Because generosity really is infectious. You don’t need status or size to spark it. A handful of people, energised by faith can ignite something far bigger than themselves.

All you need is a little courage to go first.

Support Seen & Unseen

Since Spring 2023, our readers have enjoyed over 1,500 articles. All for free. 
This is made possible through the generosity of our amazing community of supporters.

If you enjoy Seen & Unseen, would you consider making a gift towards our work?
 
Do so by joining Behind The Seen. Alongside other benefits, you’ll receive an extra fortnightly email from me sharing my reading and reflections on the ideas that are shaping our times.

Graham Tomlin
Editor-in-Chief