The Cold War, the Internet and America’s nones

How does a culture lose religion so rapidly? Stephen Bullivant investigates the American phenomenon of ‘nonversion'.

Stephen Bullivant

Stephen Bullivant is a professor of theology and sociology at St Mary’s University, UK, and the University of Notre Dame, Australia.

Those even passingly familiar with American religious trends over the past couple of decades will have read or heard the phrase ‘rise of the nones’ countless times. And with good reason. While in Britain the proportion of people telling pollsters they have ‘no religion’ grew rapidly over the twentieth century – it was already 43% when the British Social Attitudes survey began in 1983; it tipped 50% a little over a decade later – in America the figure stayed stubbornly low. According to Gallup polls, only 5% of American adults identified with no religion in 1975. Twenty years later, in 1995, it was still 5%.

But then, seemingly very suddenly, things started to change. Beginning in the late nineties, then rapidly accelerating in the early 2000s, each new survey showed the nones getting bigger and bigger. Depending on which survey one looks at, nones now account for somewhere between a quarter and third of American adults. Even at the lower end, that amounts to some 60 million people. And they’re still growing.

This raises a natural question: Why now? Or rather, what is it about the nineties and early 2000s that pushed or pulled large swathes out of thinking of themselves as religious? Various ways of measuring American religiosity all indicate that something significant must have happened around then. But what?

A prior, deeper puzzle

That, at least, is the obvious way of approaching things. And to be fair, it has much to recommend it: something, or rather a combination of somethings, certainly did happen to American religion in those critical years. But this in itself raises a prior, deeper puzzle: why hadn’t the numbers of American nones already risen before the late nineties or early naughts? In all manner of other, quasi-comparable countries – Britain, Canada, Australia, France – the nones started growing steadily from the 1960s onwards. Yet while the sixties had all manner of other disruptive and destabilizing effects on American culture, society, politics, and religion, the proportion of nones grew only a little bit, then stopped.

At the risk of gross oversimplification, if one were to look for a sufficiently big ‘something’ within American society, mostly absent from those other countries, which could plausibly have kept non-religiosity artificially low in these decades, then there is an obvious candidate: the Cold War. Or more specifically, the precise and peculiarly religious way in which it was framed in the USA.

A final, all-out battle

We Brits were as up to our neck in the Cold War as anyone. But only in America, I think, was the Cold War ever popularly framed as a “final, all-out battle between communistic atheism and Christianity”, to quote Republican Senator Joseph McCarthy. Remember too that it was only in the mid-1950s that Congress adopted “In God We Trust” as America’s official motto, and “under God” was added to the Pledge. During the Pledge debates in Congress, the Democrat Louis C. Rabaut’s summed up a common view on both sides of the aisle:

“You may argue from dawn to dusk about differing political, economic, and social systems but the fundamental issue which is the unbridgeable gap between America and Communist Russia is a belief in almighty God.”

This wasn’t just an issue with wide bipartisan and popular support view, it was thoroughly ecumenical too. While McCarthy and Rabaut were Catholics, it was a Presbyterian president, Eisenhower, who signed the “under God” bill into law. As Eisenhower himself put it during his 1952 election campaign:

“What is our battle against communism if it is not a fight between anti-God and a belief in the Almighty?”

Embellishing the city on a hill

It was also during the Cold War that presidents began likening America to the biblical “city built on a hill” – all the better positioned, one presumes, to scour the horizon for incoming Soviet missiles. Kennedy was the first US president to use it. Reagan, adding his own embellishment of “shining,” would make it his, and many of his countrymen’s, own. Taken together, all this helped lay down a deep, implicit association between being un-religious and being un-American. Atheism itself bore the brunt of this, but it more generally ruled out associated ideas and identities – including thinking of oneself as having “no religion” – as live options for the great majority of Americans.

Riven fault lines

Meanwhile, the cultural fault lines that begin obviously opening up in the late sixties – gender equality, sexual liberation – kept on widening, with new generations socialized into ever more liberal baselines. This created a growing values gap between traditional Christian views and the wider mainstream culture, on topics that were very personal to, and thus felt very deeply by, people on all sides. This meant that, while churches tended to be most visible on the 'conservative side' of various battlegrounds, they were also often deeply riven by internal versions of the same debates. Not surprisingly, church attendance, at least within Catholic and mainline churches, started falling steadily in the seventies and (except where immigration has helped fill the pews) has never really stopped.

The Internet of ideas and identities

On this basic account – and there is much that could be, and elsewhere has been, added to it – the thawing of the Cold War is obviously significant. Note that it is the Millennial generation, only the youngest of whom are able to remember the Cold War (and even then mostly from holiday reruns of Red Dawn and Rocky IV), who were at the vanguard of the rise of the nones. They were also the first generation to be true digital natives, opening many of them up to a much wider range of ideas and identities than hitherto available. This has been especially effective at chipping away the walls of some of America’s stronger religious subcultures. My ex-Mormon interviewees, especially, cite “the wonderful thing called the internet” as being “the game-changer”.

Serious discussion and South Park

The Millennials started coming of age, and indeed responding to pollsters’ surveys, in the early 2000s. This was also around the time when, arguably for the first time since maybe the hugely popular writer and speaker Robert “The Great Agnostic” Ingersoll a century before, unbelief was being seriously discussed everywhere from primetime talkshows to episodes of South Park. The bestselling books of the New Atheists – principally Sam Harris, Richard Dawkins, Daniel Dennett, and Christopher Hitchens – evidently hit upon some long pent-up demand. They were also, significantly here, able to position atheism, and 'no religion' more generally, as a panacea for a world awash with religion. Harris, for example, makes much of how he started writing The End of Faith on September 12^th. Dawkins made no secret about his wanting to run adverts with an image of the Twin Towers and the tagline “Imagine no religion…”.

Cultural space opens

Whatever one makes of such arguments, similar rhetorical moves would have had less intuitive appeal to earlier American generations, learning to duck and cover from atheists’ H-bombs: the stuff of Americans’ nightmares were now those with too much religion, rather than not enough. While the long term impact of the not-so-New Atheism is hard to judge – many nones are keen to distance themselves from what they saw as its “dogmatism” and “extremism”, even while agreeing with much of it – it certainly helped open up ‘cultural space’ for being both American and non-religious that the Cold War had (outside of various enclaves, such as college towns and certain big cities) largely sealed shut. As we have seen, it is one that a good quarter of American adults are quite comfortable placing themselves within.

So yes, new somethings indeed happened in the final years of the twentieth century and the first years of the twenty-first: and these helped drive the uptick of nones. But these happened at the same time as the none-inhibiting effects of a much earlier something had more or less worn off, especially among the emerging generations most affected by the new somethings. It is this combination of factors— akin to pulling one foot off the brake as you slam the other down on the accelerator— that explains quite why the nones rose so suddenly and (seemingly) out of nowhere.

Article

Assisted dying

Care

Comment

Politics

7 May 2025

4 min read

Assisted dying is not a medical procedure; it is a social one

Another vote, and an age-related amendment, highlight the complex community of care.

Henna Cundill

Henna is a researcher with the Centre for Autism and Theology at the University of Aberdeen.

Graffiti reads 'I miss me' with u crossed out under the 'mem'

Sidd Inban on Unsplash.

Scottish Parliament’s Assisted Dying bill will go to a stage one vote on Tuesday 13th May, with some amendments having been made in response to public and political consultation. This includes the age of eligibility, originally proposed as 16 years. In the new draft of the bill, those requesting assistance to die must be at least 18.

MSPs have been given a free vote on this bill, which means they can follow their consciences. Clearly, amongst those who support it, there is a hope that raising the age threshold will calm the troubled consciences of some who are threatening to oppose. When asked if this age amendment was a response to weakening support, The Times reports that one “seasoned parliamentarian” (unnamed) agreed, and commented:

“The age thing was always there to be traded, a tactical retreat.”

The callousness of this language chills me. Whilst it is well known that politics is more of an art than a science, there are moments when our parliamentarians literally hold matters of life and death in their hands. How can someone speak of such matters as if they are bargaining chips or military manoeuvres? But my discomfort aside, there is a certain truth in what this unnamed strategist says.

When Liam McArthur MSP was first proposed the bill, he already suggested that the age limit would be a point of debate, accepting that there were “persuasive” arguments for raising it to 18. Fortunately, McArthur’s language choices were more appropriate to the subject matter. “The rationale for opting for 16 was because of that being the age of capacity for making medical decisions,” he said, but at the same time he acknowledged that in other countries where similar assisted dying laws are already in operation, the age limit is typically 18.

McArthur correctly observes that at 16 years old young people are considered legally competent to consent to medical procedures without needing the permission of a parent or guardian. But surely there is a difference, at a fundamental level, between consenting to a medical procedure that is designed to improve or extend one’s life and consenting to a medical procedure that will end it?

Viewed philosophically, it would seem to me that Assisted Dying is actually not a medical procedure at all, but a social one. This claim is best illustrated by considering one of the key arguments given for protecting 16- and 17- year-olds from being allowed to make this decision, which is the risk of coercion. The adolescent brain is highly social; therefore, some argue, a young person might be particularly sensitive to the burden that their terminal illness is placing on loved ones. Or worse, socially motivated young people may be particularly vulnerable to pressure from exhausted care givers, applied subtly and behind closed doors.

Whilst 16- and 17- year-olds are considered to have legal capacity, guidance for medical staff already indicates that under 18s should be strongly advised to seek parent or guardian advice before consenting to any decision that would have major consequences. Nothing gets more major than consenting to die, but sadly, some observe, we cannot be sure that a parent or guardian’s advice in that moment will be always in the young person’s best interests. All of this discussion implies that we know we are not asking young people to make just a medical decision that impacts their own body, but a social one that impacts multiple people in their wider networks.

For me, this further raises the question of why 18 is even considered to be a suitable age threshold. If anything, the more ‘adult’ one gets, the more one realises one’s place in the world is part of a complex web of relationships with friends and family, in which one is not the centre. Typically, the more we grow up, the more we respect our parents, because we begin to learn that other people’s care of us has come at a cost to themselves. This is bound to affect how we feel about needing other people’s care in the case of disabling and degenerative illness. Could it even be argued that the risk of feeling socially pressured to end one’s life early actually increases with age? Indeed, there is as much concern about this bill leaving the elderly vulnerable to coercion as there is for young people, not to mention disabled adults. As MSP Pam Duncan-Glancey (a wheelchair-user) observes, “Many people with disabilities feel that they don’t get the right to live, never mind the right to die.”

There is just a fundamental flawed logic to equating Assisted Dying with a medical procedure; one is about the mode of one’s existence in this world, but the other is about the very fact of it. The more we grow, the more we learn that we exist in communities – communities in which sometimes we are the care giver and sometimes we are the cared for. The legalisation of Assisted Dying will impact our communities in ways which cannot be undone, but none of that is accounted for if Assisted Dying is construed as nothing more than a medical choice.

As our parliamentarians prepare to vote, I pray that they really will listen to their consciences. This is one of those moments when our elected leaders literally hold matters of life and death in their hands. Now is not the time for ‘tactical’ moves that might simply sweep the cared-for off of the table, like so many discarded bargaining chips. As MSPs consider making this very fundamental change to the way our communities in Scotland are constituted, they are not debating over the mode of the cared-for’s existence, they are debating their very right to it.