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Christianity’s big PR problem

Dancing for the Devil is just the latest shock-jock exposé.

Lauren Windle is an author, journalist, presenter and public speaker.

A dance in silhouette.
Netflix.

A friend of mine just completed her master’s in counselling from Oxford University. On the first day, the group of elite academics sat around and debated the most pressing challenges facing modern society. A huge majority agreed that Christianity was a big concern. Far from viewing the Church and its congregants as benevolent and non-judgmental assets to the community, they described Christians as ‘deeply problematic’.  

For those who haven’t purposely engaged with Christianity, the Church represents the suppression of self-expression, the enforcing of outdated and restrictive rules and the judgement of those who don’t uphold their ideals. These students believed the Church was a barrier to societal progress and the sooner it was stripped of its power and influence the better. 

While anyone who has engaged with Jesus’ teachings would agree that this is in stark contrast to his key messages, it’s hard for anyone who’s been around religion and Christians for the last fifty years to be surprised. And this, I believe, is all part of the Church’s big PR problem. 

Christianity in the media 

The media is all about telling stories. As a tabloid journalist, I was told that if a story didn’t entertain, surprise or outrage, it wouldn’t generate interest. Has it made you laugh (often at someone’s expense), shocked you or inspired you to rage? If the answer was no, it was time to find a different Reddit thread to pilfer. 

This is no longer the slogan of grubby tabloid papers but now the stuff of broadsheets and broadcast media too. The need to flabbergast, affront and amuse has even spilled into our fiction. A recent Netflix chart topping film Wicked Little Letters showed a gracious and timid Christian woman, who constantly quoted scripture, receiving vile poison pen letters. The character, played by Oscar-winner Olivia Colman, initially came across as a bit pious but generally benign. As the story progressed the depths of her character were slowly revealed, showing her to be suppressing darkness and completely unhinged.   

This kind of depiction of Christians – as suppressed and dangerous – is pretty standard. We do also see portrayals of hypocritical scammers who prey on the weak like in HBO’s The Righteous Gemstones. I’ve got an encyclopaedic knowledge of media and pop culture and the closest I think we’ve come to a good characterisation of Christianity is Dot Cotton in the soap opera Eastenders. It really is scraping the barrel when a sanctimonious, member of the blue-rinse brigade with a smattering of redeeming features is the best we can do. 

These fictional characters are, at best, the fun police, and at worst, abusive. But they only reflect the depictions of real-life ‘Christians’ that we are exposed to constantly through non-fiction media like documentaries and podcast exposés. I can’t say for sure, but I’ve often wondered if Louis Theroux started it. I find his faux-clumsy, unassuming approach amusing but his subject matter has often focused on pseudo-Christian cults and hate groups. About a year ago a (non-Christian) friend messaged on one of our many WhatsApp groups, saying: ‘Oh my goodness, I’m watching this Louis Theroux documentary and the people are WILD.’ To which I automatically responded: ‘I’ve told you before, if they show that much hate, they’re not actually Christians.’ It turned out that this time he was interviewing the parents of America’s most medicated kids, but it was a fair guess. 

The baton of shock-jock journalism has now been handed on. It’s no longer just Louis Theroux interviewing Westboro Baptist Church members wielding ‘God Hates Gays’ signs. Now every documentary maker is on the lookout for extremists, abusers and cult-leaders performing horrific acts ‘in the name of Jesus’. And they’re finding them. 

There isn’t enough time or a big enough word count for me to describe all of these documentaries. With minimal Googling skills, I can find; God Forbid: The Sex Scandal That Brought Down a Dynasty (Disney, 2022), In the Name of God: A Holy Betrayal (Netflix, 2021), Sins of Our Mother (Netflix, 2022), Children of God (1994), Unveiled: Surviving La Luz del Mundo (2022), Hell Camp: Teen Nightmare (2023), and the list goes on.  

I’ll run you through some of the most influential and widely watched of the last few years, but I warn you… if Jesus hadn’t risen from his grave, he’d be turning in it. 

There is no attempt to clarify the truth behind the contortion.

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Dancing for the Devil  

Netflix, 2024 

In the week it came out, Dancing for the Devil was viewed by an estimated 4.4 million people. The show discussed the fun and promising dancing career of two sisters who had a substantial following on social media. But when Miranda Wilking, the older of the pair, met her Christian boyfriend, she pulled back from her family in order to invest in his church (which was incidentally also an artist management agency).  It wasn’t like any church I have ever been to. In order to attend, you need a personal invitation from the leader. The pastor Robert Shinn insisted that he had a direct line to God and if congregants wanted salvation they had to listen to everything he said. 

They told the members to ‘die to themselves’, meaning give up everything to obey their leader. They also insisted that members cut themselves off from their families and gave up eighty per cent of their income to the church. Miranda is still in this church community and strongly denies that she is a victim or is in a cult. Commenters on her social media persist in pushing her for answers. The first comment on a dancing video I viewed asked: “Is this the woman that is owned by that Chinese priest?”  

Shiny, Happy People 

Prime, 2023 

This docuseries is an exposé of the Duggar family, the stars of American noughties show 19 Kids and Counting. The original programme followed the lives of the Christian parents as they home schooled their modestly dressed children, and popped out babies at an alarming rate. The show was cancelled in 2015 when it was reported that the oldest son Josh had sexually assaulted young girls, including his sisters. Shiny, Happy People starts off by exploring the story of this odd family, their disturbed son and the cover-up that ensued. But the documentary develops into an exploration of the abuse propagated and protected the Christian fundamentalist organisation they were a part of. Writing for Jezebel, reporter Rich Juzwiak said the series was: “A damning portrait of a Christian organization that created a power structure leaving so many of its followers open to abuse, and a profile of exactly how that played out in one family."   

Our Father 

Netflix, 2022 

The story follows a former fertility doctor Donald Cline, who impregnated his unsuspecting clients with his own sperm, fathering ninety-four children by fertility fraud. Cline was a family man, church elder and devout Christian. Towards the end of the documentary, it becomes clear that these actions were the result of his pseudo-Christian beliefs. It is thought that he was, in fact, a member of Quiverfull, a strict branch of conservative Christians who reject contraception. It appears that Cline's motivation for illicitly spreading his seed was that he believed that to have more children was to have more blessings. 

Keep Sweet: Pray and Obey  

Netflix, 2022 

This documentary follows the polygamous Fundamentalist Church of Jesus Christ of Latter-Day Saints (FLDS), a spin-off from Mormonism. The motto “keep sweet: pray and obey” was often chanted in the group as an instruction for women when interacting with men. Women were "to be in control of [their] emotions and [they] didn't display things like anger or resentment or frustration". The women all wore pastel-coloured, frilly dresses and their leader Warren Jeffs, took a mere seventy-eight of them to be his wives. Jeffs is currently serving a life sentence in Texas for child sexual assault. In researching the response to the documentary, I came across a Reddit thread where the reader confessed that: “Learning about the FLDS church has made me question my faith as a Christian”. The anonymous forum user said: “Somewhere midway through the 3rd episode of the documentary it dawned on me how much similarities there were between The FLDS and Christianity.” [sic] 

A key problem 

This final admission by a Redditer, leads me on to a key point. These manipulative cult leaders use just enough biblical truth to make their teaching plausible. Jesus says: “If you come to me but will not leave your family, you cannot be my follower.” Robert Shinn says cut off your family and follow me. With an impressionable mind and little understanding of the Bible, a person could be forgiven for thinking these are compatible and complementary statements. They are dramatically different, as the first aims to unite you with your creator and acknowledges that in some cases a decision to follow Jesus will cause such upset it will mean losing important relationships. Jesus does not ask his follows to isolate and cut off caring family members, he is for healthy community and offers his followers freedom not captivity. 

These documentaries constantly cite scripture and show clips of abusers using God’s word to justify their crimes. So, to that Reddit user who was worried that there were similarities between FLDS and Christianity, of course there are – they designed it that way. Without the familiar of snippets of the gospel in their message, they wouldn’t be able to foster the initial sense of safety followers need to get sucked in. 

The agony for a practicing Christian is that, in all their detailed research and shocking-details, at no point do any of the documentary makers explain that these horrific actions and principles are not reflected in the Bible but are in fact (sometimes deliberate, sometimes ignorant) user error. There is no attempt to clarify the truth behind the contortion. Not once does someone correct the flawed teaching and bastardisation of the gospel message by explaining the true context and intention behind the verses. Even if viewers can acknowledge that these are extreme circumstances, they aren’t left understanding the edifying nature of God’s love, his word and the Church (when done right). Instead, those who don’t know Christ are just left to ponder the twisted teaching and gape at the horrendous fallout. If this was my only contact with God, Jesus or the Bible, I would think it was problematic too. 

Take it from me, you’re doing yourself a disservice if you allow this negative press to cloud your judgement. 

The solution 

Many have seen the punchy headlines and felt the growing discontent directed towards Christianity as a result, but few have the means to do anything about it. Until a Christian foundation in Kansas launched a $100million campaign called “He Gets Us” promoting Jesus to the masses. The adverts ran during the 2023 Super Bowl – the most expensive advertising spots on US television. In the various billboard and video ads, the foundation presented Jesus as an immigrant, a refugee, a radical, an activist for women’s rights, a defender of racial justice and a protestor of political corruption. 

There’s so much right with the intention behind this. Reintroducing Jesus to a new generation who are less likely to have been churched and are less likely to understand the nature and story of Christ. But when it came to light that the advertising campaign’s funding was associated with an organisation that lobbied for anti-LGBT and anti-abortion laws, we were right back to square one in the public perception: problematic, dangerous, judgmental and suppressed Christians.  

So, what do I think we should do about it? I’ve been in alcoholic recovery for more than ten years and there’s something rather beautiful about Alcoholics Anonymous’ principle of ‘attraction not promotion’. I don’t think we can compete with the click-bait tactics in the media. We wouldn’t want to – it would be fundamentally inconsistent with Jesus’ message. A documentary detailing the life of someone who matched these cult leaders’ and criminals evil with extreme good deeds, would never be as enticing. There are loads of films about Mother Theresa’s life that don’t make the top ten on Netflix. Let’s not play them at their own game. 

I think rather than punching people in the face with the goodness of God and ramming it down their throat, we’ve just got to show up, day by day, consistently demonstrating a Christian love that is so incompatible with what they’ve seen on TV that they can’t help but differentiate between the two. Speaking of Mother Theresa, she reportedly said: “If you want to bring peace to the whole world, go home and love your family.” Well, I reckon if you want to tackle Christianity’s big PR problem, go home and love your neighbour. 

To those who are reading this who don’t believe there’s a non-judgemental and welcoming Christian faith, I’m sorry. I’m sorry for what you’ve been shown or even possibly experienced. What Jesus offers is indescribably better than that. As someone who felt the Church was a place of exclusion and harsh rules I could never live up to, I walked out. It was ten years later when I finally decided to give it another try and what I found was remarkable care, love, consistency and support. Take it from me, you’re doing yourself a disservice if you allow this negative press to cloud your judgement. Don’t let Christians ruin Christ – and I’m using the term ‘Christians’ in the loosest possible terms here. 

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Wanted, not wasted: the older brother who couldn’t lead

In Peaky Blinders and House of Guinness, Steven Knight shows being needed—not being perfect—transforms

Will Fagan serves as a minister in the Episcopal Church in Birmingham, Alabama.

Dressed in Victorian clothes, two brothers raise their arms together.
Anthony Boyle and Louis Partridge in House of Guinness.
Netflix.

If you’ve watched House of Guinness recently, you’ll find show creator Steven Knight return to familiar territory: masterfully exploring complex dynamics between brothers, family legacy, and ambition – captivating themes he previously explored in his ever-popular Peaky Blinders. In the respective dramas, we find both older brothers struggling to fit into roles and living with the weight that often accompanies that struggle.  

In societal terms, we are not unfamiliar with the oldest son’s placement as the first in line of dynastic succession and head of the family. The Prince of Wales will succeed his father as King; Prince George will succeed his father and so on.  

This dynamic plays out, of course, in common lives as well. Throughout history, the oldest son, as a rule, inherited the family home, the landholdings, and the family business (even if its legal standing was murky at best): Santino became the Don (The Godfather, 1972), Josh Kroenke and Tony Kahn essentially run their respective fathers’ Premiership football clubs, and at some point in your family line, I bet a great uncle took over his father’s blacksmith shop, leaving his younger brother – your direct line – left to fend for himself. (You’re here, after all, so things must have worked out, anyway.) 

What happens, though, when the oldest son is not fit to assume this role in succession? How does he respond if he is passed over? And what happens when he’s actually needed by the younger brother, the successor?  

As Peaky Blinders opens in its first series, we are presented with a perspective that Arthur Shelby, the older brother, is the boss of the family bookmaking syndicate and racketeering operation only to soon discover that his smarter, more ambitious, and more capable younger brother, Tommy, leads the family. 

Being passed over naturally plagues Arthur, and his behavior consistently confirms why he isn’t fit to lead: he is quick tempered, demonstrates poor judgement, and goes on drug-induced benders. He is loyal when he is sober, and you can’t help but love him, but you wouldn’t hire him to run your company, either. By the opening of the show’s concluding series, he is shown passing his days in an opium shop, strung out and all-but-abandoned by his family.  

Knight revisits this theme within the Guinness family in his newest show, set in the 1860s and three generations after the founding of the brewery, the family well-established as the first family of Ireland and wealthy beyond measure.  

From the start, family tension and doubts about the brewery’s continued success are palpable. At the time of his father’s death, the oldest Guinness brother, also named Arthur, is frivolous, irresponsible, and debonair, having returned to Dublin for his father’s funeral after years of carousing in London. He is unkind, arrogant, and frankly does not care what happens with the company, so long as its sale finances the rest of his life. (You don’t root for him like you root for Arthur Shelby.) 

At the time of the reading of his father’s will, anticipating he would inherit the brewery and the bulk of the family property only to sell it, Arthur Guinness finds his father had other plans, haunting him from the grave. He learns that he and his younger brother Edward – responsible and having apprenticed at the brewery – would inherit an equal stake of the brewery and family wealth, but that Arthur would be entitled to nothing if he did not participate in the running of the business, something he neither wants nor cares to do. He wants to be the older brother to inherit but has less-than-no desire to lead the family. 

Saddled with expectations that he neither wants nor could succeed under, he continues his path of ruination – marrying for convenience, partying in unfit circles, and participating in election fraud, all bringing the family into public scandal and private torment. Moreover, and perhaps of greatest importance, he knows that he is the oldest son who cannot succeed, who was never built to, and that his father did not trust him. Thus, he pursues the only thing he is good at – willful self-destruction.  

Well, this is great saga material – one that we will undoubtedly follow in the Guinness family in the coming years – but for us poorer mortals, why care?    

I believe, and I don’t think this is an overstatement, that there is an older brother in all of us. We may not be the actual older brother ourselves waiting to be handed a family fortune only to not receive it, but odds are that at some point there was an expectation thrust upon us – or even one we placed on ourselves – to be a certain type of person or to achieve a concrete level of success, and that didn’t work out.  

Have you, for instance, taken a chance in bringing the antiquated family business into the twenty-first century only to watch it go belly up? Have you found yourself in a relationship for too long “for all the right reasons” because everyone wanted it but you didn’t? Did you want to study architecture at university but read law instead because your father and grandfather were called to the bar and now you find yourself drawing neo-classical designs in the courtroom?  

What happened, then, when that expectation or dream did not come to fruition? Have you, even to a small extent, arrived at the future and found you’re not who you thought you’d be? To not achieve that thing we were destined for, to not rise to the standard, as it turns out, can often leave us in the same state of the black sheep older brother – directionless, lacking a clear station in life and without a sense of worth. 

What is interesting and what is helpful, if I can go so far as to say, is that we find this dynamic at the moral heart of family and social relationships across millennia, a dynamic which is presented in the Christian understanding of relationships. 

Christianity’s understanding of relationships – with both God and one another – rests on two essential claims. The first is that humanity was created for one clear purpose – to love God and to live in perfect harmony with creation and fellow man. According to Genesis, the first book of the Bible, this was the expectation of our divine father, the role destined for all children of God. Yet Adam and Eve, the original children, failed to live righteously according to the standard God gave them and were viewed, thus, as guilty before God. All their descendants (which is to say all humanity) inherit that guilt because of what Christian teaching calls original sin.  

That may sound both celestial and like Sunday school at the same time, and you, by the way, don’t have to take my word for it. But if you were to say that you do live in harmony with God, creation, and fellow man perfectly, I might be compelled to ask, “How’s that really going?”  

When we look around and are honest, we are free to admit that things are not perfect, and we live with the weight of imperfection.  

How do we feel, for example, when we let someone else down? How does it feel when we wake up with a moral hangover? How does it feel when we don’t get the position because of an unexplainable gap in our CV, even though we think we’re fit for it? We can see quickly enough that sublime internal or cosmic harmony does not, in fact, exist in our lives or in any of the created realms. More so, we find that it’s not actually attainable.  

Are we left, then, to live lives with potential unrealized, spiritually incongruent, and unfulfilled? Will the black sheep part of ourselves – perhaps not evidently front and center but certainly left in the margins – become the core of who we are and how we interact with the world?  

As it pertains to Knight’s dramas, a curious occurrence happens to each of these older brothers during the arc of their respective shows, particularly in relation to their younger brothers.  

At some point in every series, Tommy Shelby realizes that despite everything, the one person he needs by his side is his older brother, Arthur. He needs him as he takes down crime boss Billy Kimber and expands the family business; he needs Arthur to be the one to end the vendetta with the American mafia, and, finally, to be his strength and support as Tommy faces his dark and uncertain future in the final series, telling Arthur in the darkness of a damp cellar, “You will change because I need you.”  

Similarly, in House of Guinness, faced with looming political trouble, wanting to expand the brewery, and to continue the family legacy of philanthropy in Ireland, Edward Guinness looks to his older brother Arthur – the only person he can – to fulfill the other half of the inherited partnership and to gain political ascendancy, their father’s MP seat, for the cause of good. He needs him.  

How do these older brothers—otherwise unfit for duty—respond?  

In each case, paradoxically, they don’t crumble under the weight of expectation, but heartily rise to the occasion, becoming the man who their younger brother needs them to be. They are able to do this, by the way, not because there was some secret unfulfilled potential inside them all along (clearly they are who they are), but because despite their self-destructive patterns, the older brothers actually step up when needed because the younger brothers treat them as though they are worthy of being needed.  

Put another way, having worthiness ascribed to them makes them feel worthy, and the result is that they change, they deliver, and their own self-worth changes with it. They each become, as it were, a new man. 

What are we to draw on from this?  

Returning to Christianity’s understanding of relationships – with both God and one another – we find its second essential claim: it is that God knows that our lives are not perfect and harmonious, that we do struggle, that we do have dreams and expectations unrealized, all of which can, depending on the severity, leave one quite weighed down and without a clear path forward.  

If there is good news that can be spoken into that state (and there is), it is that God is not a father with his arms crossed forever disappointed in his firstborn. He is a father who sees the whole picture, knows all the facts, and he has done something about it in the great narrative arc of the Christian story – the crucifixion and resurrection of Jesus. The result of which is that we flawed individuals are seen not as those who fail to love and obey God perfectly but as those who are worthy of being wanted.  

If we can learn anything from these brothers in Knight’s dramas, it is that we need not climb out of imperfection and into success to be unburdened. We find that being seen as worthy is enough. And that changes – as it does for Arthur Shelby and Arthur Guinness – everything.  

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