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4 min read

Can KPIs really measure what matters?

Distilling down worth risks losing something sacred

Rick writes and speaks on leadership, transformation, and culture.

A person leans on a balcony rail.
Which box this year?
Yogi Atmo on Unsplash

I remember recently when I was reduced to a data point. I became an inconvenient name on a spreadsheet. 

"Your services are no longer needed. We have to let you go," he stated with feigned empathy. Just like that, years of my work and contributions - hours, days, weeks, months - ceased to matter. I didn't matter. "HR will contact you shortly to explain the final details. Again, I am truly sorry." 

The Zoom meeting ended, the camera went blank. I sat in my home office, staring at the blank screen of the company-issued laptop. The only sounds were the disheveled thoughts scrambling in my head and the gentle hum of the fan circulating cool air from the ceiling above. All went quiet. Just like that I was reduced to a KPI - a key performance indicator.

Having spent years in the business world, I'm well-acquainted with its dynamics, including hiring and firing. I recognize ambition and its relentless pursuit of progress. Still, it felt like a personal blow, like a scene on Instagram or YouTube you replay endlessly on loop, trying to comprehend, trying to make sense of it all.

As your value is quantified and found wanting, a sacred inner part of you perishes. In that moment, it’s hard to feel the wonder and mystery of your creation. You don’t feel what for centuries has been called the imago Dei - that we humans are made in God’s image. Instead, you think about how you were just told “we don’t need you.” You think about paying your bills? How will this impact your career? Where will you find your next job? 

As a leader, I understand metrics are crucial for business. However, this pervasive culture of metrics has warped our perception of worth. Instead of marveling at the wonder of being made in the image of God, we have become trained to value only what can be counted. We’ve become both deaf and blind to the unquantifiable beauty of human existence.  

We’ve prioritized metrics over people. We’ve created a world where efficiency presides over meaning and productivity overshadows purpose. Ironically, this has crippled entire organizations, not optimized them. Critical components like morale, engagement, and productivity are at an all time low. Just check the numbers. (See what I did there) 

We have built a ruthless culture defined by a dehumanizing machinery of metrics. People have become problems to be optimized rather than mysteries to be revered. 

If we let our job define us and if as leaders we let it define our mystery and those we lead, we succumb to a cancerous, spiritual violence. To treat a person as a set of outputs is to willinging deny our capacity to reflect a divine truth.   

Does it have to be this way?

William Blake's poem, "The Divine Image," eloquently conveys a core theological principle: humanity mirrors the divine, embodying God's very image. We are an irreducible, immeasurable value. 

For Mercy, Pity, Peace and Love

Is God, our father dear

And Mercy, Pity, Peace and Love

Is Man, his child and his care.

Are we imago Dei? Are we the very image of God the first chapter in Genesis speaks of?

Is this true? Are we always irreducible, immeasurable? Or is this just a conversation to have in a broader discussion when contemplating humanity’s place in the cosmos? 

What about the workplace? What about when human worth is distilled into key performance indicators that then become the only thing measured, the only things that defines a person’s worth? What happens when our irreducible human value, this imago Dei is distilled to mere data points on business dashboards? To KPIs.

On one hand, nothing happens; we are still a complex mystery of God’s creation. We are still immeasurable, irreducible. We are imago Dei. On the other hand, something does happen to the person. Something sacred is expunged. Our infinite complexity like emotions, dreams, quirks, ideas, feelings, and virtues are reduced and transcribed into metrics and evaluated against random data sets. Perhaps this is where the shallow quip originates? “It’s not personal. It’s just business.” 

I mean I get it. In the business world, we are a metrics driven culture, quantifiable data points are seemingly the only identifier of worth. It drives the business, right? 

We read in our company handbooks that, “our people make the difference.” In reality, we all know that data is the true currency. It is here, I argue, that the soul gets buried beneath spreadsheets and the image of the divine is lost within a myriad of data sets. 

We must raise a quiet but profound rebellion. 

Our spirit of God’s very image that thrives in a mutual wonder and shared humanity cannot be replaced by a zero-sum race for higher scores. 

Ask someone at work “How are you doing?”, actually listen to them and engage, and only then ask, “How are you doing with your targets?” Metrics are important, but the person behind them is essential.  

When we become our job or when we think those we work with are defined only by how well they do their job, we are all vulnerable to this sacred loss. Our goal is not our job. Our purpose is not how and if we hit our metrics.  Instead, our sole aim should be to seek how to better understand this mystery of this life - this imago Dei - that we have been given and how to share it with others.  

This reminds me of the saying, "Not everything worthwhile can be measured, and not everything that can be measured is worthwhile."

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Article
Character
Culture
Football
Sport
3 min read

What happens if your club doesn’t win?

In football leagues and life not all of us can be winners.

Henry Corbett, a vicar in Liverpool and chaplain to Everton Football Club.  

  

A dejected football coach squats by the byline.

Most football clubs don’t win Premier League titles, FA Cup finals, Champions League trophies. 

Most football players don’t pick up winners' medals at the highest level. 

Many of us don’t achieve fame, status, “winners” headlines. No medals or trophies on our mantlepiece, no rousing applause or open-top bus parades. 

So, are we losers, are we the defeated, should we be envious of the winners? Or do we try and ignore all this talk about winning and remain indifferent to all this hype about football, medals, fame, applause? 

Here are some attempts at comfort, at a better perspective, at some hope for us all, whether out club wins titles or not, whether a player picks up medals or not, and whether all of us are recognised, famous or not. 

Winning is not just about titles and trophies. If your club has the resources and the team to win a title and a trophy, at whatever level, professional or amateur, that is great and definitely to be celebrated.  

But if you support a club with a limited budget and which has performed brilliantly well and beyond expectations has stayed in its division and brought pleasure to many then that is a win.  

If your club, thanks to great efforts by a few or many, has remained solvent and has an outstanding community section that makes a difference, that is a win.  

If your club has excellent supporter involvement and a pricing system that is fair, inclusive and creates good relationships across the club and the community that is a win.

If your team is clearly improving, if the attitude is spot on, if the behaviour on and off the pitch is sound, if every player and coach and staff member gives their very best as well as looking to improve that is a win.  

The word “winning” needs a fairer, more encouraging, truer definition. 

Are we the defeated, the losers, the envious? Of course not. 

They say that professional football players have two lives: the first is their playing career, and then the second is their life after their playing days. To win in life is to win in both lives.  

That will mean giving of their best as players with a passion to learn, to improve, to be a good teammate. It means being a good role model on and off the pitch. Then in life number two to give of your best there too to make our world a better, fairer, more loving, more beautiful place.  

And there will be lessons from the time as a player to take into life number two: the values of teamwork, discipline, training, courage, and of course coping with the disappointment of not maybe winning titles and realising there is more to life than simply titles. Player, manager and World Cup winner with Argentina in 1978 Ossie Ardlies reflected back on his football career and said:  

“Everyone is a winner who gives their best.” 

And for all of us applause, status, fame are unreliable goals. A few achieve that, some deservedly, some maybe less so. Most don’t hit the headlines. Are we the defeated, the losers, the envious? Of course not.  

So, are we indifferent to such issues as winning, success, applause, accolades?  Roy Castle wrote a forward to a slim volume of essays celebrating Christians who had worked and served in their communities away from the limelight, and he mentioned that as a performer he appreciates the applause he gets. “These people”, he wrote, “have worked away without applause, But there is always one person in the audience. His applause comes later.”  That’s the greatest win. 

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Since Spring 2023, our readers have enjoyed over 1,000 articles. All for free. 
This is made possible through the generosity of our amazing community of supporters.

If you enjoy Seen & Unseen, would you consider making a gift towards our work?

Do so by joining Behind The Seen. Alongside other benefits, you’ll receive an extra fortnightly email from me sharing my reading and reflections on the ideas that are shaping our times.

Graham Tomlin
Editor-in-Chief