Article
Comment
Work
4 min read

Can KPIs really measure what matters?

Distilling down worth risks losing something sacred

Rick writes and speaks on leadership, transformation, and culture.

A person leans on a balcony rail.
Which box this year?
Yogi Atmo on Unsplash

I remember recently when I was reduced to a data point. I became an inconvenient name on a spreadsheet. 

"Your services are no longer needed. We have to let you go," he stated with feigned empathy. Just like that, years of my work and contributions - hours, days, weeks, months - ceased to matter. I didn't matter. "HR will contact you shortly to explain the final details. Again, I am truly sorry." 

The Zoom meeting ended, the camera went blank. I sat in my home office, staring at the blank screen of the company-issued laptop. The only sounds were the disheveled thoughts scrambling in my head and the gentle hum of the fan circulating cool air from the ceiling above. All went quiet. Just like that I was reduced to a KPI - a key performance indicator.

Having spent years in the business world, I'm well-acquainted with its dynamics, including hiring and firing. I recognize ambition and its relentless pursuit of progress. Still, it felt like a personal blow, like a scene on Instagram or YouTube you replay endlessly on loop, trying to comprehend, trying to make sense of it all.

As your value is quantified and found wanting, a sacred inner part of you perishes. In that moment, it’s hard to feel the wonder and mystery of your creation. You don’t feel what for centuries has been called the imago Dei - that we humans are made in God’s image. Instead, you think about how you were just told “we don’t need you.” You think about paying your bills? How will this impact your career? Where will you find your next job? 

As a leader, I understand metrics are crucial for business. However, this pervasive culture of metrics has warped our perception of worth. Instead of marveling at the wonder of being made in the image of God, we have become trained to value only what can be counted. We’ve become both deaf and blind to the unquantifiable beauty of human existence.  

We’ve prioritized metrics over people. We’ve created a world where efficiency presides over meaning and productivity overshadows purpose. Ironically, this has crippled entire organizations, not optimized them. Critical components like morale, engagement, and productivity are at an all time low. Just check the numbers. (See what I did there) 

We have built a ruthless culture defined by a dehumanizing machinery of metrics. People have become problems to be optimized rather than mysteries to be revered. 

If we let our job define us and if as leaders we let it define our mystery and those we lead, we succumb to a cancerous, spiritual violence. To treat a person as a set of outputs is to willinging deny our capacity to reflect a divine truth.   

Does it have to be this way?

William Blake's poem, "The Divine Image," eloquently conveys a core theological principle: humanity mirrors the divine, embodying God's very image. We are an irreducible, immeasurable value. 

For Mercy, Pity, Peace and Love

Is God, our father dear

And Mercy, Pity, Peace and Love

Is Man, his child and his care.

Are we imago Dei? Are we the very image of God the first chapter in Genesis speaks of?

Is this true? Are we always irreducible, immeasurable? Or is this just a conversation to have in a broader discussion when contemplating humanity’s place in the cosmos? 

What about the workplace? What about when human worth is distilled into key performance indicators that then become the only thing measured, the only things that defines a person’s worth? What happens when our irreducible human value, this imago Dei is distilled to mere data points on business dashboards? To KPIs.

On one hand, nothing happens; we are still a complex mystery of God’s creation. We are still immeasurable, irreducible. We are imago Dei. On the other hand, something does happen to the person. Something sacred is expunged. Our infinite complexity like emotions, dreams, quirks, ideas, feelings, and virtues are reduced and transcribed into metrics and evaluated against random data sets. Perhaps this is where the shallow quip originates? “It’s not personal. It’s just business.” 

I mean I get it. In the business world, we are a metrics driven culture, quantifiable data points are seemingly the only identifier of worth. It drives the business, right? 

We read in our company handbooks that, “our people make the difference.” In reality, we all know that data is the true currency. It is here, I argue, that the soul gets buried beneath spreadsheets and the image of the divine is lost within a myriad of data sets. 

We must raise a quiet but profound rebellion. 

Our spirit of God’s very image that thrives in a mutual wonder and shared humanity cannot be replaced by a zero-sum race for higher scores. 

Ask someone at work “How are you doing?”, actually listen to them and engage, and only then ask, “How are you doing with your targets?” Metrics are important, but the person behind them is essential.  

When we become our job or when we think those we work with are defined only by how well they do their job, we are all vulnerable to this sacred loss. Our goal is not our job. Our purpose is not how and if we hit our metrics.  Instead, our sole aim should be to seek how to better understand this mystery of this life - this imago Dei - that we have been given and how to share it with others.  

This reminds me of the saying, "Not everything worthwhile can be measured, and not everything that can be measured is worthwhile."

Support Seen & Unseen

Since Spring 2023, our readers have enjoyed over 1,500 articles. All for free. 
This is made possible through the generosity of our amazing community of supporters.

If you enjoy Seen & Unseen, would you consider making a gift towards our work?
 
Do so by joining Behind The Seen. Alongside other benefits, you’ll receive an extra fortnightly email from me sharing my reading and reflections on the ideas that are shaping our times.

Graham Tomlin
Editor-in-Chief

Article
Culture
Purpose
Work
4 min read

The secret to finding your perfect job is to ignore the influencers

There’s too much vocational shame on LinkedIn

Thomas is a writer exploring the intersection of faith, politics, and social justice.

A mock ad for the perfect job.
Apply now.

“If you’re looking for a job, here’s something that I think will change your life”.  

This is not the first time my social media has targeted me with an advert selling a better job, a higher paying role, a more fulfilling career, a more purposeful company. This is a new iteration of a long train of ‘Cinderella’ job advertisements I’ve received, promising that I will find the slipper if I just give away a bit more of my contentment and attention. If you’ve clicked on this article, I imagine you might be in the same boat. 

The hustle influencers tell me that I could find a job with higher earnings and greater financial freedom. They say that I should be an entrepreneur, that working in a standard job is like existing as a subordinate in a dystopian novel. They ask me, “Why are you not a millionaire yet?” They can teach me if I just sign up to their free course.  

The effective altruism influencers tell me that I need to find a job with purpose. I must change the world with every minute of my working day, or my work at best, isn’t worth doing, and, at worst, is actively harmful. I need to be an effective altruist, not just with my money, but with my vocation. They can teach me if I just attend their conference. 

I’m sure there is plenty of good in both of these camps.  

Entrepreneurship takes our creative human instincts and crafts them into endeavours that can drive economies, create jobs, and aid human flourishing. It releases actual potential in ways that 9-5 roles are often unable to do.  

Purposeful work enables us to spend our 80,000 hours at work solving problems that matter. It can ignite our passion for work and facilitate the best minds focusing on the most complex issues. 

However, as these career marketers point young people towards the professional promised land, they inadvertently create a malaise of discontent at work. Out of this, I frequently find myself questioning whether I’m doing the right job. When people ask me about my work, I’ll respond hesitantly, unable to hide this small sense of vocational shame I carry. I actually quite like my job. But no, I’m not an entrepreneur. And no, I haven’t found the most purposeful work I could find. 

Every so often, this discontentment reaches boiling point, and I spend hours scrolling through LinkedIn, researching Masters, or thinking about small businesses I could start. Unsurprisingly, this compounds the discontentment as the Cinderella job I’m looking for remains tantalisingly elusive.  

Social media has exacerbated this problem. Influencers trade on attention, and young people’s professional discontentment generates plenty of that commodity to trade in. Worse than that, it’s a market with easily generatable new leads – I’ve found that all it takes are a few 30-second videos about “the career you wish you had”. Surely this is part of the reason why “91% of millennials say they expect to change jobs every three years, and the average tenure for workers between the ages of 25 and 34 is 2.8 years”, according to Zippia, a careers site.

I sometimes need reminding that I just need to look; to look at the friendships I have with my colleagues; to look at the interesting problems I get to work on. 

This discontentment is not a new feeling, and I’ve appreciated the following parable from the Jesuit priest Anthony De Mello as I’ve wrestled with discontentment about work. It’s called "The Little Fish." 

"Excuse me," said an ocean fish. "You are older than I, so can you tell me where to find this thing they call the ocean?" 

"The ocean," said the older fish, "is the thing you are in now." 

"Oh, this? But this is water. What I'm seeking is the ocean," said the disappointed fish as he swam away to search elsewhere. 

"Stop searching, little fish," says De Mello. “There isn't anything to look for. All you have to do is look." 

Like the ocean fish, I sometimes need reminding that I just need to look; to look at the friendships I have with my colleagues; to look at the interesting problems I get to work on; to look at the privilege of having a job in the first place; to look at the beauty in the small things, like a good cup of tea to start the work day.  

There are certainly times when searching for a career change is the right thing, but De Mello reminds me that in always searching for the next thing, I could easily miss ocean of opportunities right in front of me.

Support Seen & Unseen

Since Spring 2023, our readers have enjoyed over 1,500 articles. All for free. 
This is made possible through the generosity of our amazing community of supporters.

If you enjoy Seen & Unseen, would you consider making a gift towards our work?
 
Do so by joining Behind The Seen. Alongside other benefits, you’ll receive an extra fortnightly email from me sharing my reading and reflections on the ideas that are shaping our times.

Graham Tomlin
Editor-in-Chief