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8 min read

From the barber’s chair: what makes a whole community

Cutting hair during COVID taught Californian barber Adrian and long-time client Neal some lessons about relationships. A new column.
A barber stands between two clients, a father and son, a neon sign shines behind.
Adrian and the Presas.

This monthly column features reflections from two Americans: Adrian Urquidez, owner/barber of Cutman & Co, a Barbershop in Solana Beach, California, and Neal Presa, a longtime client who is a Presbyterian minister. Both Adrian and Neal have been friends for almost a decade.  

Adrian

From being behind the barber's chair for 15 years now, I've learned so much about myself and others. From their life experiences as well as my own, when you put the two together, you have so much input to bring to the table.  

At the start of 2020 I just resurfaced back into my workspace after taking a leave of absence. I was struggling with some alcohol issues, and I needed to step away from the chair to figure myself out and get the clarity I need to move on with my life. At the start of COVID, three months sober at the time the world shut down, I could no longer go to Alcoholics Anonymous (AA) meetings, I had to shelter-in-place and figure out how I was going to take care of my family. I applied to numerous jobs and had no luck. Finally, long time clients of mine began to text me saying “they need cuts”. That’s when the house calls began! Work began to flow in and before you know it word started to spread.  

Going to people’s houses, cutting hair outside, masked up, I began to realize that no matter what the circumstance, people want to feel good, they want to look good and that's where I came in the picture. Outside of my everyday work I started going to school for alcohol and drug counseling. I enjoyed every second of it; it kept me in the world of recovery. So, with school and Zoom meetings I was able to stay strong and continue to be sober. I learned so much in those two years as my clients, who became my friends, helped keep me afloat financially and ZOOM helped me attend those AA meetings.  

Looking back now, I see how important it was for me to go through COVID. I spent more time than ever with my family, understanding what I valued most and learned how important community is. I realized that the people I saw monthly were more than just clients; they were pretty much family. They cared about me, my family and my well-being, which helped me strive to be the best version of myself.  

Almost four years sober, I opened my first barbershop, grew my family by one and now get to do what I love every day in a shop of my own. I get to talk to people each of those days and listen to their life adventures. Barbering has evolved so much, when you step in, the vibes are welcoming. At the shop it is more than just “getting a haircut.” You get a beverage of your choice and sit back and relax and enjoy your experience. For 45 minutes or so my ears are theirs and whatever the case may be, my clients/friends get to share about whatever is going on: personal lives, sports talk and just everyday issues we all struggle with. I love what I do, as it opened so many doors and gave me the opportunity to meet so many people - corporate CEOs, professional athletes, doctors, military personnel, fathers, mothers and kids..  

At the end of the day, barbering has changed my life, and I can honestly say that I helped change the lives of others and myself by being vulnerable, personable and just really being present in my everyday life. 

Neal

The old saying “misery loves company” is true in so many ways. On the difficult journey of life, trying to figure out the twists and turns of what makes it both beautiful and gratifying – and the same time a source of frustration, anguish, and all the mixed emotions of what it means to be human, we need companions along the way. We are human and we can’t do life alone. It’s miserable to do so, and we need neighbors and strangers alike to share in our joys, to comfort and commiserate with when the going gets rough, and to learn from one another.  

As with any company we keep - whether it be family, friendships, your neighborhood, or even the traffic on Highway 5, there’s bound to be some sort of conflict. Hopefully, the risk of being in relationship with others doesn’t discourage you and me from being a part of community, of joining new ones, and learning about other people. 

COVID-19 was one of the biggest disruptors of such community. Remember the social isolation, the shelter-in-place directives? Recall everyone around us masking up, only seeing each other’s eyeballs, walking on sidewalks socially distanced from each other? Or trying to live and work with endless online meetings and only seeing a few inches of the other person’s existence? 

And, in the midst of all of this upheaval, there was a wide swath of community here in the United States and around the world, who amplified their voices on the streets and social media refusing to get vaccinated or to listen to medical professionals. The herd mentality that overtook logic and healthy action to benefit everyone else was a community-response in itself, granted not a healthy and not a helpful one. 

It’s good that this inaugural column of “From the Barber’s Chair” is starting on the subject of community. Adrian’s not just my barber, but a friend of mine and of our family. Adrian and I have come to know, respect, and love one another as I have sat in his chair for countless haircuts and conversations about all sorts of topics. He, like a pastor and a bartender, has heard it all. He, like so many artisans in his craft, has the comforting demeanor and listening posture that encourages you to share about your life, be vulnerable about your fears and celebrate your child’s achievements. You also find the joy of a reciprocal relationship in receiving his life’s story as he lives it out between each monthly appointment. Ours is not so much a vendor-client relationship - though of course there is still a fee and gratuity to pay and a service to be rendered - as it is about two erstwhile strangers who are friends, who are figuring out this thing called life. We  have this give-and-take; a give-and-take not so much about goods and services, instead it’s about a mutuality of reflecting upon the craziness and wonders of being husbands, fathers, professionals, citizens of the world, trying to be good human beings to neighbor and stranger alike, and make what positive impact we can on the world in our slice of God’s creation. 

So, when COVID-19 arrived, like a monster truck barrelling down a storefront, disorienting life as we all knew it, it was such a gift and a blessing for Adrian to have continued his business by making house calls. There we were, in the backyard of our home, every month, my two sons and I would meet Adrian as we all donned our masks. It was two years of those house calls that that helped bring our family and Adrian through COVID.  

Adrian was part of another barber shop at the time and that shop was going through a management transition. I knew from years back that Adrian had dreamt of having his own barber shop one day. He had disappeared from the scene for a year. It was on one of these COVID-period house calls that Adrian shared of his ongoing journey towards sobriety. He shared of the strain that alcoholism took on him, his health, his marriage, and family, and how his slow walk to recovery was unfolding and that was life-giving for him and all those with whom he loved and who loved him.  

The road to recovery came at a right time when the onset of COVID drove many people into addictions and depression because of social isolation. To receive Adrian’s story and to be invited into the sacred space of his life was a precious gift. 

Adrian and our time with him were a source of community, a source of life. 

During this period, I was working with church colleagues remotely as we tried to creatively figure out how to serve a large congregation when the name of the game ought to be face-to-face community. This was not to happen, and not anytime soon. Also, our sons who were, at the time, both in high school, grew weary physically and mentally having to take their classes via Google video. I could see their energy level waning and melting. My wife and I grew concerned about them and about their classmates. This was not a healthy situation at all, but this is the best we all could do at the time, to just manage the frustrations, the anxieties, and the stresses of it all. 

Our haircut appointments with Adrian were monthly punctuations for human contact outside of our family unit, outside the Zoom contacts with church colleagues, outside the video classrooms. It was like those proverbial apocalyptic movies of emerging from the underground bunker to see who was alive, or like the mythical Noah’s flood surviving on the ark and sending off the dove to see if the bird would bring back evidence of land. Adrian and our times with him were a source of community, a source of life. Such was a powerful lesson in what community is and what community is about: it’s being there for each other, to express and evidence life, it’s helping others keep living and to keep going.  

 After each haircut, as I reflected upon our time with Adrian, and even now, two years after the fact, my family and I experienced the presence of Christ in our backyard, every month.  

When Jesus, and the community with whom he interacted and which were inspired by his life and mission, said/wrote: “I am the way, the truth, and the life,” Jesus embodies it. Standing for the way to true life. Showing the way to live life and the way to truth. In whatever combination we understand and receive what he claims about himself, Jesus is very much interested in and in the business of engaging with us human beings truthfully and truly. It’s because he cares deeply that we live life truly in the presence of God and with one another.  Jesus desires that to happen in community, where his spirit is moving in and through conversations, story-telling, prayer, laughter, tears, and all the things that make human relationships interesting and meaningful.   

For our family and for Adrian – from the barber’s chair in a theologian’s backyard – as we all struggled with life and faith, we also discovered a bit more about being a holy community; not because there was a posted time announcing that there was a worship service or Bible study, not because there was a stained glass or a cross present. None of the familiar symbols and signs were present that indicated “church” was happening or “theology” was being articulated.  All it was were the simple ingredients of honest conversations anchored in love for one another, for faith, for life itself and the bit that God had given us, not knowing whether we would live to see tomorrow but being grateful to God that we had that moment together.

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4 min read

Can KPIs really measure what matters?

Distilling down worth risks losing something sacred

Rick writes and speaks on leadership, transformation, and culture.

A person leans on a balcony rail.
Which box this year?
Yogi Atmo on Unsplash

I remember recently when I was reduced to a data point. I became an inconvenient name on a spreadsheet. 

"Your services are no longer needed. We have to let you go," he stated with feigned empathy. Just like that, years of my work and contributions - hours, days, weeks, months - ceased to matter. I didn't matter. "HR will contact you shortly to explain the final details. Again, I am truly sorry." 

The Zoom meeting ended, the camera went blank. I sat in my home office, staring at the blank screen of the company-issued laptop. The only sounds were the disheveled thoughts scrambling in my head and the gentle hum of the fan circulating cool air from the ceiling above. All went quiet. Just like that I was reduced to a KPI - a key performance indicator.

Having spent years in the business world, I'm well-acquainted with its dynamics, including hiring and firing. I recognize ambition and its relentless pursuit of progress. Still, it felt like a personal blow, like a scene on Instagram or YouTube you replay endlessly on loop, trying to comprehend, trying to make sense of it all.

As your value is quantified and found wanting, a sacred inner part of you perishes. In that moment, it’s hard to feel the wonder and mystery of your creation. You don’t feel what for centuries has been called the imago Dei - that we humans are made in God’s image. Instead, you think about how you were just told “we don’t need you.” You think about paying your bills? How will this impact your career? Where will you find your next job? 

As a leader, I understand metrics are crucial for business. However, this pervasive culture of metrics has warped our perception of worth. Instead of marveling at the wonder of being made in the image of God, we have become trained to value only what can be counted. We’ve become both deaf and blind to the unquantifiable beauty of human existence.  

We’ve prioritized metrics over people. We’ve created a world where efficiency presides over meaning and productivity overshadows purpose. Ironically, this has crippled entire organizations, not optimized them. Critical components like morale, engagement, and productivity are at an all time low. Just check the numbers. (See what I did there) 

We have built a ruthless culture defined by a dehumanizing machinery of metrics. People have become problems to be optimized rather than mysteries to be revered. 

If we let our job define us and if as leaders we let it define our mystery and those we lead, we succumb to a cancerous, spiritual violence. To treat a person as a set of outputs is to willinging deny our capacity to reflect a divine truth.   

Does it have to be this way?

William Blake's poem, "The Divine Image," eloquently conveys a core theological principle: humanity mirrors the divine, embodying God's very image. We are an irreducible, immeasurable value. 

For Mercy, Pity, Peace and Love

Is God, our father dear

And Mercy, Pity, Peace and Love

Is Man, his child and his care.

Are we imago Dei? Are we the very image of God the first chapter in Genesis speaks of?

Is this true? Are we always irreducible, immeasurable? Or is this just a conversation to have in a broader discussion when contemplating humanity’s place in the cosmos? 

What about the workplace? What about when human worth is distilled into key performance indicators that then become the only thing measured, the only things that defines a person’s worth? What happens when our irreducible human value, this imago Dei is distilled to mere data points on business dashboards? To KPIs.

On one hand, nothing happens; we are still a complex mystery of God’s creation. We are still immeasurable, irreducible. We are imago Dei. On the other hand, something does happen to the person. Something sacred is expunged. Our infinite complexity like emotions, dreams, quirks, ideas, feelings, and virtues are reduced and transcribed into metrics and evaluated against random data sets. Perhaps this is where the shallow quip originates? “It’s not personal. It’s just business.” 

I mean I get it. In the business world, we are a metrics driven culture, quantifiable data points are seemingly the only identifier of worth. It drives the business, right? 

We read in our company handbooks that, “our people make the difference.” In reality, we all know that data is the true currency. It is here, I argue, that the soul gets buried beneath spreadsheets and the image of the divine is lost within a myriad of data sets. 

We must raise a quiet but profound rebellion. 

Our spirit of God’s very image that thrives in a mutual wonder and shared humanity cannot be replaced by a zero-sum race for higher scores. 

Ask someone at work “How are you doing?”, actually listen to them and engage, and only then ask, “How are you doing with your targets?” Metrics are important, but the person behind them is essential.  

When we become our job or when we think those we work with are defined only by how well they do their job, we are all vulnerable to this sacred loss. Our goal is not our job. Our purpose is not how and if we hit our metrics.  Instead, our sole aim should be to seek how to better understand this mystery of this life - this imago Dei - that we have been given and how to share it with others.  

This reminds me of the saying, "Not everything worthwhile can be measured, and not everything that can be measured is worthwhile."

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