Review
AI
Ambition
Culture
6 min read

The awe and outrage of Musk's toxic ingenuity

Walter Isaacson’s Elon Musk, is a biographic rollercoaster reckons Krish Kandiah. One marked by magnificent moments and moral crossroads.

Krish is a social entrepreneur partnering across civil society, faith communities, government and philanthropy. He founded The Sanctuary Foundation.

Elon Musk, wearing a dark suit, stands on a stage to a white robotic looking surgical robot.
Elon Musk at a demonstration of the Neuralink technology in 2020.

There is something both inspiring and unnerving about Elon Musk. He is a game-changing pioneer and innovator in so many industries pivotal to our future: rockets, electric cars, solar panels, batteries, satellite Wi-Fi, and Artificial Intelligence. But he is also no stranger to scandal, controversy and allegation. In his latest biography, author Walter Isaacson explores the toxicity as well as the ingenuity that has come to be associated with the richest man on the planet.  As he reveals Musk’s series of successes, and what has been sacrificed to acquire them, I found myself going on an emotional journey: from compassion to awe to outrage.  

Compassion: a man familiar with misery 

In the opening chapter of his book Isaacson draws attention to the trauma in Elon’s childhood. Perhaps unsurprisingly, Elon was socially awkward at school. When he once pushed back at a boy who bumped into him, he was being beaten up so badly his face was unrecognisable. When he returned from hospital Musk reports how his father reacted: “I had to stand for hours. He yelled at me and called me an idiot and told me that I was just worthless.” There are a number of similar stories from Musk’s seemingly brutal childhood. Errol Musk, Elon’s father, features heavily in a series of shocking revelations including that he slept with his own stepdaughter, fathering two children with her. The background of Musk’s chaotic childhood, his experience of domestic abuse, and his series of fractured relationships provides a context for some of the strange, indeed outrageous things catalogued in the book. 

Having worked for many years with children in the care system and with refugee experience, I understand a little about the impact of trauma and how it can change the brain in profound ways. There is a great deal of evidence showing how adverse childhood experiences can cause long-lasting impact on decision-making, impulse control, relationship building, mental health management and emotional regulation.  While many turn to alcohol, drugs or self-harm as coping mechanisms, others, perhaps like Musk, channel the pain into ambitions and achievements.   

I found myself feeling profoundly sorry for Musk. No child should have to experience such prolonged cruelty both at school and at home. All of us need to know that we are loved and valued, independent of anything we have done or anything that has been done to us.  

Awe: a man of magnificent moments 

Musk’s ideas have revolutionised so many industries. The automotive industries move to electric power owes a lot to the innovation of Tesla. His Space X programme is currently changing the way we think about space travel. His company was the first to create self-landing reusable rockets and was the first private owned company to develop a liquid-propellant rocket that reached orbit; the first to launch, orbit, and recover a spacecraft; the first to send a spacecraft to the International Space Station; and the first to send astronauts to the International Space Station. He is also trying to revolutionise Artificial Intelligence (AI) through his company xAI - a direct competitor to Open AI even though he was one of their early backers.  

Musk has a complex relationship with AI as he is not only one of the lead innovators in the field but also the most prominent of the 33,000 signatories of a letter calling for a pause to ‘Giant AI Experiments’ until there is, in Musk’s words, “a regulatory body established for overseeing AI to make sure that it does not present a danger to the public." 

AI, alongside each of the other major interest areas in Musk’s work, is way beyond any dreams I ever had of a futuristic world. Musk has managed not only to imagine the unimaginable, but to find a way to get there with impressive speed, scale and sustainability values. The more I read about the innovations involved in each step of each project, the more impressed I am with the genius behind them.  

Outrage: a man without a moral compass? 

Despite Walter Isaacson’s clear respect for all Musk is achieving, he paints a warts-and-all picture of his book’s subject. We see a man who is ruthless in his hirings and firings, who has often treated staff and colleagues badly. In 2018, he famously called a rescue diver, helping to save teenage boys from a flooded cave in Thailand, a ‘paedo’, in what seemed to be a reaction to a snub to his offer of using his minisub.  

In light of these sorts of outbursts, and his apparent desire to save the world from looming environmental disaster, it is no wonder that some people have accused Musk of having a messiah complex. Yet if he does, it is a very different mindset from the true messiah. He appears to me to be morally, emotionally and financially the polar opposite to the Jesus whose willingness to sacrifice himself on behalf of those in need was central to his claim to be sent from God. From the way Isaacson describes Musk, I see him more as a man on a mission to save himself than to save those around him.   

The future? Musk, a man at a crossroads. 

Isaacson closes his book with the following analysis:  

“But would a restrained Musk accomplish as much as Musk unbound? Is being unfiltered and untethered integral to who he is? Could you get the rockets to orbit or the transition to electric vehicles without accepting all aspects of him, hinged and unhinged? Sometimes great innovators are risk-seeking man-children who resist potty training. They are reckless, cringeworthy, sometimes even toxic. They can also be crazy. Crazy enough to think they can change the world.” 

I find this a disconcerting epilogue to the book. It suggests that we can pardon toxicity in the name of innovation, that the ends always justify the means, that morality and decency can take second place to advancement and wealth. If this stance were to be applied to, say, the development of AI, Musk’s fears of it becoming a danger to the public may sadly well be realised.  

While factors such as grand ambition, the contribution to society, early years trauma, and mental health struggles may provide a robust explanation of why a person may be toxic, toxicity itself can never be excused. No amount of wealth can undo the harm toxic masculinity does to those around us. No amount of charitable giving can buy a person a generous spirit or moral compass. No amount of environmental awards can create the sort of world we really want to live in in the future – a world where people treat one another with the respect they need and deserve.     

Elon Musk’s biography is unusual because he is still mid-journey. Who knows what else he may go on to achieve or fail at, to create or destroy? Will his AI revolution be a force for good, helping to create a better future for those who need it most, or will it become the behemoth of the doomsayers? What will future editions add to his biography? Is being ‘untethered’ really integral to who Musk is, or can he change? The visionary in me would love to imagine a redemption and transformation story for Musk that can unleash a compassionate generosity that could even overshadow his creative genius. The sceptic in me fears he may end up doing more harm than good. 

Snippet
AI
Culture
Digital
Sustainability
3 min read

AI Barbie: does anyone think about destruction?

We choose waste and consumption over stewardship.

Jean is a consultant working with financial and Christian organisations. She also writes and broadcasts.

An AI generated image of a Barbie-like Toy
AIn a Barbie world.

If you spend any time on any social media platform you would have probably seen the ChatGPT Barbie trend. Resembling packaged toys, the AI depicts you like a doll or action figure. At first, I thought I was only seeing it because of the LinkedIn algorithm. But then I started to see articles in my feed from mainstream media outlets teaching people how to do it.  

Generally, speaking, I am not a trend follower. I am one of those annoying people who doesn’t get involved with what everyone is doing just because everyone is doing it. Thankfully, I don’t suffer from FOMO (the Fear Of Missing Out) and I don’t think I am swayed much by peer pressure. But I like to stay informed about what is going on. So I can have something to talk about when I meet people in new settings and to remain relevant. So, when this started popping up in my feeds, I investigated it, and I was pleasantly surprised. 

I am not anti-AI. I have embraced and seen the benefits of AI in my own life (this sounds a bit weird, but I think you get my point). I understand and accept that it will, can and has improved productivity and creativity. I use ChatGPT all the time for social media content and captions, brainstorming, titles for articles, coding problems, research and language translations.  

But like many, I have long been sceptical about the growth of AI use and the viability of its long-term sustainability. I wouldn’t describe myself as a climate warrior, but I do believe that we have a responsibility to ourselves and the generations after us to use the finite resources of the planet frugally. The AI-powered Barbie trend throws that out of the window.  

The current Trump administration has facilitated a shift away from ESG (environmental, social and governance) targets in the world of business. For the most part, the criticism of this in the media (social and mainstream) has been focused on DEI targets. But perhaps, in the face of slow economic growth and because this began before the Trump administration took office, the move away from environmental targets or what I would call environmental stewardship, or frugality has received limited coverage.   

I have never understood why proponents of the climate emergency, have made themselves bedfellows and in some cases, wholehearted supporters of the AI revolution. A typical data centre uses between 11-19 million litres per day water just to cool its servers, that’s the equivalent of a small town of 30,000-50,000 people. The International Energy Agency (IEA) predicts by 2030 that there will be a doubling of electricity demand from data centres globally equating to slightly more than the entire electricity consumption of Japan. This growth will be driven by the use of AI in the US, China, and Europe. That’s why vocal support of the climate emergency and advocating escalated transition to AI, as is the position of the UK government, currently seems paradoxical to me.  

This isn’t hyperbole, Sam Altman, CEO of Open AI recently tweeted asking folks to reduce their use of the ChatGPT’s image generator because Open AI’s servers were overheating.  

That is why I have been pleasantly surprised, by some of coverage on the Barbie trend. Arguments are now being made more loudly about the true cost of unlimited AI expansion.  

I am not against progress or AI expansion entirely, and I have some support for the argument that governments have pursued net zero policies at a rate that is impractical, expensive and unviable for the average consumer in Western democracies. However, the Barbie trend reveals our tendency to choose waste and consumption for fleeting pleasure. For many of us, we have probably just thought, ‘It’s just a bit of harmless fun’. But the truth is it isn’t, it’s just that we can’t see the damage we are doing to the environment. That’s without going into the financial and privacy costs associated with the AI revolution. It really is a case of that age old adage, ‘Out of sight, out of mind’.  

The challenge is now that we know, what do we do? Do we continue to be part of wasteful AI trends? Or do we use AI to add value, increase productivity and solve problems?  

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